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Working from home is a pipe dream for many, but finding work from home jobs that actually pay well, can be a rather difficult task. Though, in the last few years, I have seen a big shift in companies, both in India and abroad. As more businesses move online, they are more comfortable with people working remotely, both as freelancers and full-time employees.
If you’re like your fellow marketers, your favorite blogs offer succinct, clear, valuable, useful, and actionable articles. Read on to see if your picks are on this list and to find new sources for inspiration and education. Continue reading → The post 42 Popular Blogs Motivating Marketers appeared first on Content Marketing Institute.
They say there are over 200 ranking factors in Google’s algorithm. But are you going to take the time to optimize your site for each and every single one of them? Well, you should… but you probably won’t. See, SEO has changed… it used to be that you could do a handful of things and rank well. Sadly, those days are gone. Now you have to do every little thing and do it well to dominate Google.
Why does anyone buy anything? Because the cost of not having it is greater than the cost of acquiring it. This is true for almost everything but especially for sales and marketing. If you want to thrive as a creative professional, you need to understand what it takes for someone to buy from you. Otherwise, you just might starve.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Posted by jchamp86 Think back to the last question you typed into Google. Did you find a blog post on the search engine result page that attracted your attention? Did you find the content on the page helpful? Did the page offer a relevant next step to continue learning and engaging with your brand? If you answered “yes” to all of these questions, then the author who wrote this piece of content did their job very well: They created a piece of content that fulfilled your intent.
Email marketing is one of the most powerful marketing tools in the digital marketer’s toolbox, but only if you send emails the right way. In this article, we’ll study five effective promotional email examples and the takeaway lessons you can use to write powerful marketing emails of your own. 1. KissFlow welcome email The KissFlow. The post 5 Great Promotional Email Examples, Plus the Important Takeaways appeared first on Themeisle Blog.
People often ask me if I get bored all day, since I work from home as a freelance content writer. But, to be honest, I don’t. I am actually really grateful for the life that I have. As an introvert, I realised that I am actually more productive when I am working on my own. Of course, I do have a lot of phone calls and emails throughout the day, but I keep face to face meetings to the bare minimum–only when it is absolutely necessary. .
People often ask me if I get bored all day, since I work from home as a freelance content writer. But, to be honest, I don’t. I am actually really grateful for the life that I have. As an introvert, I realised that I am actually more productive when I am working on my own. Of course, I do have a lot of phone calls and emails throughout the day, but I keep face to face meetings to the bare minimum–only when it is absolutely necessary. .
Do keyword rankings matter anymore? SEO changes over the years, but that hardly means it makes sense to overlook search engine rankings. Here are 10 things you need to know (or be reminded of). Continue reading → The post Why Google Keyword Rankings Still Matter for SEO appeared first on Content Marketing Institute.
Do you want to be instafamous? Well, who doesn’t? Over the last few months, I’ve been running numerous Instagram experiments and I’ve finally figured out how to grow my Instagram following. My Neil Patel account has been growing by 1,260 followers per week. And I know what you are thinking… Neil, you are already well known, this can’t be replicated by anyone else.
Digital products have changed my life. Courses. Ebooks. Coaching programs. Masterminds. Membership sites. All of it. Making things and sharing them on the Internet has revolutionized the way I live, learn, and earn a living. And if you aren’t taking advantage of this revolution right now, you are missing out on a lot.
Posted by Cyrus-Shepard In SEO, speed is a competitive advantage. When you publish new content, you want users to find it ranking in search results as fast as possible. Fortunately, there are a number of tips and tricks in the SEO toolbox to help you accomplish this goal. Sit back, turn up your volume, and let Cyrus Shepard show you exactly how in this week's Whiteboard Friday.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
The look and feel of a web page is the first thing that strikes a reader. Everyone has an opinion about the graphical design. More than any other factor, design can influence credibility. If the page looks dodgy, people assume the content is dodgy. Design must be appropriate: a designer's site must look gorgeous, a government site honest and worthy, a charity site fairly frugal, a children's site appealing to children.
This guest post is brought to you by, Yamini, a freelance writer and a proud stay at home mom. Pregnancy, a new baby, and all those sleepless nights takes its toll on you. Eventually, you reach a point in time when you can take a breath of fresh air. Many a time you don’t have the luxury of resuming a regular 9-to-5 job because you are not ready to leave your little one behind.
Did you add simple elements to your content to make it highly shareable? Known as “share triggers,” they’re easy to create – and they work. Even better, you don’t need a big following or email list. Continue reading → The post 7 Triggers That Make People Want to Share Your Content appeared first on Content Marketing Institute.
When you think about SEO and what’s changed over the last 5 years, what comes to your mind? Chances are, it’s something related to how it’s harder to get rankings on Google. But why has it gotten harder to get more organic traffic? Well, if you ask most SEOs, they’ll say it’s because Google has created a much more complex algorithm. They look at factors like page speed, brand queries, and hundreds of other factors that it may have not been placing much emphasis on in the past.
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
When is it time to launch your latest product? The answer is before you think it’s ready. This is where you make your product public. Is it a book? A course? A new coaching program? Now is the time for you to let the world know.
Posted by Dr-Pete In 2018, Google reported an incredible 3,234 improvements to search. That's more than 8 times the number of updates they reported in 2009 — less than a decade ago — and an average of almost 9 per day. How have algorithm updates evolved over the past decade, and how can we possibly keep tabs on all of them? Should we even try? To kick this off, here's a list of every confirmed count we have (sources at end of post): 2018 – 3,234 "improvements" 2017 – 2,453 "changes" 2016 – 1,653
Voice search is one of the most talked-about SEO trends in recent history. More and more people are using voice assistants, which means voice search SEO can be a great way to get your site’s content in front of visitors. So, what exactly is voice search? In simple terms, voice search is whenever a person. The post Voice Search SEO: 4 Key Tips to Optimize Your Content appeared first on Themeisle Blog.
The post Six Productivity Tips to Help You Build Healthy Habits appeared first on ProBlogger. Do you struggle with managing your time? As an online entrepreneur it’s easy to slip into bad habits – moving frantically from one urgent thing to another, or responding to other people’s agendas without much thought about what we need to get done. In this post, I’m sharing six things that have helped me form good habits in my blogging, my business, and many aspects of my life.
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Most B2B and B2C marketers used social media more in the past year. An effective way to distribute content, it’s a challenging space. Here are seven secrets from North Coast Media’s audience engagement director to help jump those hurdles. Continue reading → The post 7 Insider Tips to Jump Social Media Hurdles appeared first on Content Marketing Institute.
I have a question for you…. How do you figure out what you should blog about? If I had to take a guess, you probably come up with ideas based on one of two strategies. The first is to use tools like Ubersuggest to come up with a list of keywords. But once you find popular keywords, you have to brainstorm topic and titles ideas. What a drag, right? .
How do you create something from nothing? You don’t. You always start with something. Creation comes from chaos. And so will your next book, course, or big project.
Posted by DiTomaso Contrary to popular belief, SEO and PPC aren't at opposite ends of the spectrum. There are plenty of ways the two search disciplines can work together for benefits all around, especially when it comes to optimizing your Google Ads. In this week's edition of Whiteboard Friday, we're thrilled to welcome Dana DiTomaso as she explains how you can harness the power of both SEO and PPC for a better Google experience overall.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Can you really measure the ROI of content marketing? Yes, if you realize that most of marketing isn’t actually an investment. Here’s what you should be thinking about before you answer the ROI question. Continue reading → The post Will the Real ROI In Content Please Stand Up appeared first on Content Marketing Institute.
It started with a challenge. Lincoln Electric wanted to create an influencer marketing program. The brand’s out-of-the-box thinking focused on makers who knew how to produce good content and taught them to weld. Find out how it worked. Continue reading → The post Looking for Industry Influencers? How a B2B Brand Built Its Own appeared first on Content Marketing Institute.
Instagram’s experimentation to stop showing "like" counts has teens and influencers wringing their hands. But what’s a content marketer to do? Take these seven suggestions to strengthen your social media program. Continue reading → The post Stop Wanting to Be Liked (Instagram May Do It For You Anyway) appeared first on Content Marketing Institute.
Outsourcing content creation is a great option for marketers who don’t have enough time, experience, or in-house talent to execute all their ideas. Use these tips to find, vet, and onboard the best writing partners for your content. Continue reading → The post Your Get-it-Done Guide to Content Creation Outsourcing appeared first on Content Marketing Institute.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Organic search is a competitive playing field. How can you get your content to stand out? It must attract Google’s attention. To do that, make sure you’re sending these seven signals. Continue reading → The post How to Get Google Eyes for Your Content appeared first on Content Marketing Institute.
Re-energize your old (successful) content by republishing it. Does an article need a minor update? Should you redirect it to a similar version with a new URL? Or should you keep the old URL? Learn the ins and outs of how CMI does it. Continue reading → The post The Why, When, and How of Republishing Blog Posts appeared first on Content Marketing Institute.
Over half of people in a Google survey wouldn’t wait for a website that took more than three seconds to load on their mobile device. Would your site meet that test? These 13 tools can help you test and then optimize your site. Continue reading → The post 13 Great Tools to Put Your Website Load Time in the Fast Lane appeared first on Content Marketing Institute.
Do you face the personalization paradox? You want to create content customized for your audience. But you don’t want to seem overly knowing or familiar and raise their privacy flags. Here’s how to strike a good balance. Continue reading → The post How to Make Your Content Personalized but Not Creepy appeared first on Content Marketing Institute.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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