Enchanting Marketing
JUNE 4, 2024
For once, Howard feels happy with his writing. The opening of his blog post flows nicely. The tips are solid, and he’s finally got to grips with tightening his own content. Even the rhythm sounds good. Is he finding his voice? Now just a few final lines … But what can he write? Howard’s mind wanders back to last night’s dinner at Ning, his favorite Malaysian restaurant.
Blogging Wizard
JUNE 27, 2024
Want to learn how to optimize images for the web? Image optimization is a crucial part of website management that’s often overlooked by new blog and website owners. In this.
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Arrant Pedantry
JUNE 18, 2024
From time to time it’s necessary for copy editors to have discussions about style. Maybe an issue keeps popping up that isn’t quite covered by your style manual or house style, and you need to decide how to handle it. Maybe it’s been a while since you reviewed your house style guide, and you want to review it and make sure it’s still useful and relevant.
The Idea Logical Company
JUNE 20, 2024
The passing of publishing giant Tom McCormack makes me recall the interaction he had with my father, Leonard Shatzkin, from the very beginning of Tom’s publishing career. The bios say he was hired as an editor at Anchor Books, Doubleday’s pioneering trade paperback imprint, in 1959, that being McCormack’s first job in publishing. The Anchor line had been “invented” by Jason Epstein in about 1953.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Ahrefs
JUNE 28, 2024
If you’re worried this could impact your business, you’ll need to start online reputation management (ORM). But where should you start with ORM? And what the heck is it?
Melanie Saxton
JUNE 25, 2024
This month, I reflect back on a health editor assignment I wrote for Katy Christian Magazine in 2014, “ Millions Mobilized in the Walk to End Alzheimer’s.” I wrote about the cause in honor of my grandmother, who suffered from Alzheimer’s, and I’m happy to do everything possible to bring awareness and find a cure. Also, see this blog post from last year , which quotes Rachael Wonderlin’s “16 Things I Would Want If I Got Dementia.
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Blogging Wizard
JUNE 27, 2024
Looking for the best photo editing software? I’ve got you covered. I recently tested all of the most popular photo & image editing tools on the market. Then, I picked.
Tina Dubinsky
JUNE 8, 2024
Aim: To revise a Mars short story and infuse it with emotion and a stronger ending. Tools: Scrivener; An aha creative moment where an idea to change the story came to me just before falling asleep one evening; Printer; Paper; Pen; Journal. Voice; Imagination; Point of view (POV). Date started: 2 June 2024 Jump to: Read More The post Experiment #001: Mars Short Story Revision appeared first on Tina Dubinsky Author.
Jane Friedman
JUNE 11, 2024
Today’s post is by author and book coach Janet S Fox. Let me just start with: I do not condemn “telling.” There’s a place for it in every story, and that’s mainly in the interstices between scenes. But there’s a reason we must show things when we are in scene and not tell: readers attach to clear actions and emotions. And that’s key to pulling the reader into your story.
Neal Schaffer
JUNE 25, 2024
Real estate blog ideas can begin to feel stale extremely quickly. Far too many realtors recycle old ideas, or offer the same stripped-down market analyses that leave very little to compel readers to carry on reading. How, exactly, can real estate agents develop blog ideas to boost their business and keep their audience coming back? […] 19 Engaging Real Estate Blog Ideas to Boost Your Realtor Business appeared first on NealSchaffer.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Melanie Saxton
JUNE 24, 2024
I admire author John Doyle Anderson and am proud of my faith-inspired book editing contribution as his editor and collaborator. Titled An Inheritance Incorruptible: A faith-inspired novel of historical fiction based on a family legacy, this book is a historical fiction account of what his ancestors experienced in a multi-generational Christian journey.
The Daily Egg
JUNE 20, 2024
All the words you see on product packaging, the marketing emails you receive, the websites you browse, and even the advertisements delivered. The post How To Balance Deep Copywriting Research With a Deadline appeared first on The Daily Egg.
Blogging Wizard
JUNE 24, 2024
Ready to learn about the latest web hosting statistics? Website owners and industry experts alike should keep up with the latest trends, facts and emerging technologies coming from the industry.
Content Marketing Institute
JUNE 6, 2024
The U.S. Transportation Security Administration is serious business, but its social media team doesn’t see why they can’t have fun with that. Go behind the scenes to see how they attract millions who probably expected boring posts.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Jane Friedman
JUNE 27, 2024
Photo by Avel Chuklanov on Unsplash Today’s post is by writer and book coach Monica Cox. There is something invigorating about typing the words THE END on a rough draft. The story has unspooled from your fingers for weeks, months, maybe even years and, finally, you have reached the resolution. You may feel relief, excitement, or even a renewed dedication to the story.
Freelance Union
JUNE 25, 2024
For writers who often pour their hearts and souls into the stories they create, rejection can cut deep. If you’re not resilient enough, it can crush your confidence and make self-doubt grow roots in your mind. The ability to bounce back is essential. Learn nine strategies to snap out of a negative thinking spiral after facing rejection in your freelance career.
Melanie Saxton
JUNE 24, 2024
One amazing Christian book editing project occurred when author Tylor Carr hired me to edit his faith-based manuscript. I’m so glad to see the reviews on Amazon , which truthfully describe the book as “baring it all, “open,” and “raw.” It’s a book of lost and found, stumbling blocks and redemption, and mental health challenges from the perspective of a promising young Black male who absolutely loves the Lord.
The Daily Egg
JUNE 17, 2024
Great copywriters aren’t born, they’re made. In fact, you don’t even have to be a great writer to nail the copywriting thing. The post Most Copywriting Tips are Vague and Generic–Not These 9 appeared first on The Daily Egg.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
AIIP
JUNE 11, 2024
By Elizabeth Hutchinson Creating and nurturing online communities are indispensable tools for info professionals. As a solopreneur and owner of a business that provides a membership option, I was excited to hear Susan Tenby give a presentation on community building at AIIP 2024 Symposium. Susan has worked in online community management for over 20 years;… Read More » The post Building Online Communities from the Ground Up appeared first on AIIP Connections Blog.
Content Marketing Institute
JUNE 12, 2024
Businesses are the most trusted entity today. Adding B2B influencer marketing to your owned media strategy can boost that advantage. Learn the benefits, influencer types, estimated pricing, and how to get started today.
Jane Friedman
JUNE 25, 2024
Today’s post is by book coach, author and librarian Kate Stewart. One of the best pieces of advice for writers is to read as widely as possible, especially in your genre. For centuries, public libraries have made that goal for writers not just possible, but affordable. Beyond books, most public libraries offer additional services incredibly helpful to writers.
Jasper
JUNE 6, 2024
The latest research from Jasper signals a significant milestone for AI image generation & out-performs contributions from major players including MIT and Adobe.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Melanie Saxton
JUNE 24, 2024
It’s gratifying to work in the professional Christian book editing profession. I get to collaborate on deep and meaningful manuscripts covering important topics—none more so than fertility issues, fostering, adoption, and family ties. About the Book Daniel Bishop hired me to edit Ralley Point: Place Of Refuge , which is such a wonderful story based on true-life challenges between a widower, his young daughter, his new wife, and her desire to have a baby.
Smart Blogger
JUNE 17, 2024
So, you’d like to take blogging for a test drive, eh? See if you like it or not before ponying up the bucks for a complete self hosted WordPress setup? You’ve probably heard you can start a blog for free, and indeed you can. The big question is: What’s the best blogging platform right now? And the answer is… it depends on what you’re trying to accomplish.
Grammarly
JUNE 25, 2024
It can sometimes feel as if employees spend more time talking about the work—aligning, correcting, re-explaining—than getting it done. Research shows that in the modern workplace, people devote a mindblowing 88% of their workweek communicating with business partners across multiple channels. That leaves fewer than five hours a week of focused time to actually complete the work.
Content Marketing Institute
JUNE 14, 2024
This past week, people grew outraged over Adobe’s update to service terms for its Creative Cloud, and Meta let UK and European users know their information can be used to develop its AI products. What should marketers make of all this?
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Jane Friedman
JUNE 18, 2024
Photo by George Milton Today’s post is by author Amy L. Bernstein. Admit it. You love to read novels. But every so often, you start a book you cannot bring yourself to finish. Perhaps you close it gently and with regret, maybe a tinge of guilt. Other times, perhaps you want to throw the book across the room in frustration. Every reader has a DNF (did not finish) list.
Freelance Union
JUNE 18, 2024
Perks freelancers often enjoy include; the freedom to work at their own pace, deciding on the projects they want to work on, choosing the people to work with, getting paid for their work, and many other incomparable benefits. However, with this freedom comes the responsibility of managing client relationships. In this working relationship, as with all other relationships, you must set clear boundaries with your clients from the start of your interaction with them.
Melanie Saxton
JUNE 24, 2024
I am blessed to work in the world of inspired book editing, and it’s an honor to serve as Nadine Sands’ editor for High and Wide: When grief and love collide. What an unusual medical memoir — a true love story and a challenge unto death with an ALS (Lou Gehrig’s Disease) diagnosis. About the Book From Amazon: High and Wide is the intimate story of grief and healing, leading up to and proceeding the earthly farewell of Nadine’s husband Michael.
Ahrefs
JUNE 28, 2024
Enterprise websites are where technical SEO shines. There’s so much money at stake. One mistake can keep millions of pages out of the index or remove an entire site from search results.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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