August, 2022

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How To Promote Your Blog With Automation

Blogging Wizard

Do you struggle with finding the time to promote your blog? There are plenty of ways to promote your blog manually, but it’s hard to find the time to implement.

Promotion 137
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Leveraging Internal Dialogue in Writing

Kayleigh Moore

Lately, the books I’ve picked up to read all have a common theme: They have a narrator or character who allows us deep inside his or her mind. I’ve been drawn to this writing style because it’s one of the few environments in which we, as readers, get to hear another person’s inner dialogue, thoughts, worries, and authentic assessments of the world around him or her.

Writing 130
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6 e-commerce copywriting tricks you can master right now

Credible Content

E-commerce copywriting tricks you can master right now. Although copywriting always has a commercial aspect to it, e-commerce copywriting means writing copy for e-commerce websites. So, naturally, the primary purpose of your writing becomes: influencing maximum number of people so that they purchase from your website. Main topics covered in this blog post are.

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How I Learned to Love Writing (and Why I Write)

Enchanting Marketing

11 years ago, I decided I’d learn how to write. I had never felt like a writer. And I didn’t think I was creative. But I was working in marketing, and content marketing was becoming popular. How could I not write? So, I joined a course, studied blog posts, tried out my skills, and it turned out that even I could learn how to write … Learning how to write changed my life.

Writing 130
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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Coaching Copywriter for Hire

Susan Greene

You’ve launched your coaching business. You’ve spent years perfecting your skills, learning your industry and developing a process that’s proven to work. But now you’ve come up against one of your biggest challenges yet – finding clients to purchase your coaching services. Your coaching talent won’t do anyone any good if you have no one to coach. You’ve been so focused on getting everything done for your business up until this point that you didn’t even consider how you’d get your coaching servi

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What’s Microcopy (and How Can You Use it to Uplevel Your Brand Voice)?

Ashleyn Writes

Nobody wants to sweat the small stuff… unless we’re talking about copy. To be more specific: Microcopy. Microcopy is the tiny snippets of words that punch way over their weight class when it comes to your brand’s overall messaging. It’s not a well-known term to most, but it’s something you use every day as a business owner. Today, I’m going to show you how you can use it to up-level your brand voice.

Brand 130

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Recession Talk, Pivots, and Freelancing in 2022

Kayleigh Moore

It’s a weird time…especially now that the big “R” word is floating around. ( Recession , that is.) Lately, I’m feeling the same way I did about two years ago when the world was shut down, and I was debating whether or not I should get a PPP loan. I find myself wondering: Will content budgets get slashed, leaving my services unneeded? Will companies move more writing work in-house, cutting freelance budgets?

Freelance 130
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A 3-Step Blueprint for a Brilliant Blog Launch

CopyBlogger

A blog launch is exciting, but it can also be awfully lonely for up to a year as you build. Continue Reading. The post A 3-Step Blueprint for a Brilliant Blog Launch appeared first on Copyblogger.

Blogging 144
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Compare The Best Blogging Platforms and Blog Sites of 2022

Quick Sprout

Our recommendation for most people is WordPress because it’s easy to set up and there are no limits to what you can do. Start a WordPress site right now for $1.99 per month. Building a great blog starts with choosing the right platform—and there are only a handful truly worth considering. Here are the five best options, complete with in-depth reviews and a guide to help you decide which works best for you.

Blogging 145
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Skincare Copywriter for Hire

Susan Greene

You’ve spent many months working on your skincare business. You researched ingredients (only the best will do!), painstakingly created the formulas, and put your heart into developing the brand and image for your skincare products. And now you’re ready for sales to come pouring in. But they’re not – at least not yet. You can have the best skincare product on the market, but if people don’t know it exists, you won’t see sales.

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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The Ultimate Guide to Repurposing Content Like a Boss

Contently

Think of all the effort that goes into creating one piece of long-form content—whether it’s text, audio, or video. Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. Given all the people, sweat, and occasional tears involved, how can you get the most out of your great content?

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68 Top Customer Retention Statistics (2022 Data)

Blogging Wizard

The relationship customers have with your business doesn’t stop after they make a purchase. If you want to maximize your revenue, you should also be aiming to maintain that relationship.

Blog 130
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25+ Experts Weigh In on the Best Ways To Use Social Media in Content Marketing

Content Marketing Institute

Simply showing up on social isn’t enough anymore. You need to engage on the right channels with the right content delivered the way your audience likes to engage. Try these expert tips to update and refine your social media strategy.

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Content Editing: The Art of Revising From Basic to Brilliant

CopyBlogger

“Something more” could be Copyblogger’s unofficial content editing motto. That’s what Copyblogger founder Brian Clark was getting at years ago. Continue Reading. The post Content Editing: The Art of Revising From Basic to Brilliant appeared first on Copyblogger.

Content 128
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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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Compare The Best Point of Sales (POS) Systems

Quick Sprout

Our recommendation for most people is Lightspeed , which works reliably for a range of business types. Request your free custom quote today. Modern point-of-sale (POS) solutions are flexible and offer a wide array of helpful features. Complete sales quicker and minimize the amount of busy work required to keep your books in order. Whether you’re looking to upgrade your existing POS software or buy a new point-of-sale system, this guide will help you find the best one for your needs.

Sales 144
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Unclog Your Copy With This Easy Four-Step Framework

Ann Handley

‘E’ supply chain issues? A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox ; you’ll love it. * * *. Above ^^ is a sign I read in a hospital waiting room a few days ago. It’s one of the top hospitals in the country, and they can’t afford Es?

Copy 118
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Content Marketing During a Downturn: Here’s What the Conventional Wisdom Gets Wrong

Contently

Recession. Downturn. Economic uncertainty. When these words start to appear, conventional wisdom tells businesses to cut their marketing budgets. It turns out that advice is dead wrong. As multiple researchers have found over decades of studies, stopping your marketing efforts during tough times is a mistake. Data shows that proactive marketing “ pays off ” during recessions—for brands across industries, including the likes of Toyota, Amazon, Coca-Cola, etc.

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16 Best Google AdSense Alternatives For 2022 (Comparison)

Blogging Wizard

Looking for the best Google AdSense alternatives to help you monetize your website? While AdSense is definitely the biggest name in display advertising, it’s far from the only option. Whether.

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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How a Silly Content Question Led to Surprisingly Delicious Answers

Content Marketing Institute

Does it matter if people consume your content, or is it enough for them to notice it? Maybe that’s a dumb question. But we posed it to content marketing experts anyway. And they served up a healthy portion of insight, nuance, and, yes, sass in response.

Content 134
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3 Critical Tips for Beginner Writers Who Don’t Have an Audience Yet

CopyBlogger

I could share my top tips for beginner writers all day long. It’s one of my favorite things to do. Continue Reading. The post 3 Critical Tips for Beginner Writers Who Don’t Have an Audience Yet appeared first on Copyblogger.

Audience 124
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Compare The Best Direct Mail Services

Quick Sprout

Want to jump straight to the answer? The best direct mail service for most people is PostcardMania. Direct mail is an effective and affordable way to drive brand awareness and generate fresh leads. Put your message in people’s hands. Target the streets and neighborhoods that matter to your success. It’s an excellent opportunity for both new and established businesses to reach new consumers who otherwise may not see a company’s digital presence.

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Online training: what I learned through lockdown

AIIP

By Elizabeth Hutchinson In my school librarian background, professional development was neither valued nor recognized, so it may be surprising that my career is now based on providing training for the very type of professional I used to be. If your place of employment doesn’t recognize or value your professional development, and your opportunity for… Read More » The post Online training: what I learned through lockdown appeared first on AIIP Connections Blog.

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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

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How to “Ted Lasso” Your Content for Greater Customer Engagement

Contently

Marketers are always on the lookout for new inspiration to engage their audiences. And that inspiration can strike from anywhere. Enter the latest content muse: Apple TV+ character Ted Lasso. If you’re not familiar, Ted is an American college football coach who leads the losing English Premier League football (aka, soccer, to Americans) team AFC Richmond.

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13 Website Page Load Time Statistics (2022 Data)

Blogging Wizard

We all know page load times are important. But how important are they exactly?

Website 130
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Don’t Waste Your Hard-Won Content Budget on These Avoidable Mistakes

Content Marketing Institute

A budget increase doesn’t mean you can afford to make wasteful mistakes. Trim these costly errors and oversights out of your content marketing to maximize every dollar you get.

Content 127
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Writing Voice 101: Add Color and Richness … Without Making Us Want to Barf

CopyBlogger

Your writing voice makes your subjects clear and interesting. Assuming you aren’t working on the next Waiting for Godot, you’ll. Continue Reading. The post Writing Voice 101: Add Color and Richness … Without Making Us Want to Barf appeared first on Copyblogger.

Writing 116
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Compare The Best Customer Service Software

Quick Sprout

Want to jump straight to the answer? The best customer service software for most people is Gorgias or Freshdesk. Good customer service software puts your support teams in the best possible position. They’ll stay better organized with less busywork. That’s more time to spend solving problems and delivering a five-star experience. Your employees have exactly what they need the moment they pick up the phone or respond to a live chat.

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Whose Job Is It Anyway? Calling on Different Others to Join in Our Work

AIIP

By Connie Clem “The founding of Dialog by Roger Summit ushered in an era of innovation and hope for information professionals. In every information era, we wish for the cutting-edge technologies that will propel us forward. However, what we need now are not new technical variations, but the development of an expanded community. To do… Read More » The post Whose Job Is It Anyway?

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Why Every Tech Startup Needs an Email Newsletter

Article Writing

Things happen fast in the beautiful world of technology, and your startup is no exception. When you’re trying to sell complex, technologically sophisticated products and services, things can change on a dime. . So, what does that mean for your business? It means you need to have a consistent, reliable way of staying in touch with your users, so they’re always in the know. .

Banking 83
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Now Is the Best Time to Start

David Meerman Scott

Late last year, Seth Godin invited me to join him as part of the first wave of volunteers to work on what was then a dream: creating The Carbon Almanac. I was eager to help, but I was thinking how daunting the task of writing an important book would be.

Writing 83
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.