Men With Pens

SEPTEMBER 16, 2012

You have a great idea for a blog post – and that’s a good start. But you need more than just ideas. If you want to grow your business, you need published content – and that means turning your idea into a written blog post. This is where you probably get stuck. Maybe your idea is so good that you’re afraid you can’t do it justice. Or maybe you love coming up with ideas – you have notebooks full of them – but sitting down to write the actual post doesn’t seem like much fun at all.

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ProBlogger

SEPTEMBER 12, 2012

This guest post is by Ginny Soskey of Shareaholic. A perfect blog post is hard to come by. Sometimes the mistakes are small, like a grammatical error, and other times the mistakes are so glaring that you just can’t look away. You spend so much time coming up with post ideas, optimizing, editing, and promoting that you should make sure your posts are near perfect so your efforts don’t go to waste.

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Men With Pens

SEPTEMBER 30, 2012

I fail at a lot of things, and I’m not ashamed to say that I fail spectacularly. As a fiction writer, I have a whole folder of novel starts that got trashed because of procrastination. As a blogger, I was crazy enough to pitch to ProBlogger (and yes, fail) when my own analytics were damn flat. And as a career hopeful, I was uncommon enough to choose writing as a profession, despite my mom and dad being CPAs.

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Men With Pens

SEPTEMBER 3, 2012

Choosing just two Damn Fine Words writing contest winners out of many talented, deserving people is one of the most difficult choices I make every year. I read every entry. I think about what every person expresses in their words. I put myself in their shoes and imagine myself in their situation. I cheer for some, smile at others and applaud each person for their effort.

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Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Men With Pens

SEPTEMBER 2, 2012

Writing content is crucial to today’s online world. You know this, because all the pros tell you to write compelling website copy to increase your client base and sales. They tell you to write engaging blog posts that generate comments and build credibility. They tell you to write ebooks and newsletters and sales pages and articles and all sorts of content that brings you new customers.

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ProBlogger

SEPTEMBER 30, 2012

This guest post is by Tony Hastings of The Top 10 Blog. Whether you are blogging for profit, publicity, or pleasure, the basic building blocks of success are the same. Success can be defined as, “accomplishing an aim or purpose or having achieved popularity, profit, or distinction.” ( Google Dictionary ). Here are ten essential words you should consider constantly as a blogger, as they reflect the values you need in order to succeed. 1.

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ProBlogger

SEPTEMBER 14, 2012

Just starting a blog? Longing to revive an old, forgotten blog? Or just feeling guilty because you’ve let your blog languish without a post for a little too long? Image courtesy stock.xchng user tikideputy If your blog’s fallen behind your ideal post frequency, you’re in luck. Today, I’m going to give you a six-step plan for kickstarting stalled blog content.

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ProBlogger

SEPTEMBER 26, 2012

If there’s one thing I’ve learned over the course of my blogging career, it’s that good blogs take time. If you’re run off your feet, and struggling to find space to do all the things your blog demands of you, that’s probably not what you wanted to hear. But in my experience, it’s true. There is no overnight success.

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ProBlogger

SEPTEMBER 25, 2012

This guest post is by Laura Roeder of LKR Social Media Marketer. Think about your last ten clients. Did they hire you because they have the same level of knowledge and experience that you do? Or did they choose to work with you because of your expertise? My guess is that they fall into the second camp: your customers look up to you because you’re farther ahead than they are.

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ProBlogger

SEPTEMBER 15, 2012

This guest post is by Shahzad Saeed of TechAndProject.com. Recently Google announced on its official blog that it will start penalizing sites that are accused of copyright infringement. The announcement may reduce the content theft around the web, since now it is clear that if a site continuously violates copyright laws, it will lose search rankings and possibly even be removed from Google’s index.

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Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

ProBlogger

SEPTEMBER 19, 2012

This guest post is by Alex Becker of Source Wave Marketing. When I first got into blogging, gaining any sizable amount of engaged subscribers seemed like a slow, tedious task. As bloggers, I am sure you know the popular ways to get people to your site: guest posting. participating on forums. SEO. But when your blog is brand new, getting featured on a site with a ton of traffic is next to impossible.

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ProBlogger

SEPTEMBER 6, 2012

This is a guest post by Robert from The College Investor. If you’ve been blogging for any period of time, you’ve inevitably had your content stolen. In fact, you’ve probably already taken steps to protect your content from being copied. And you’re also probably familiar with how to go about filing a DMCA takedown request. However, I’m here to tell you to wait on doing that, and follow these two steps first!

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ProBlogger

SEPTEMBER 4, 2012

This guest post is by Gregory Ciotti of Help Scout. Getting the word out about your startup is tough. Blogs serve as a great way to increase organic traffic and establish the all-important relationship of “know, like, trust” through the provision of free content. In addition, few other marketing channels allow you to connect so well with prospective (and current) customers as well as giving you a platform to provide readers with a ton of value.

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ProBlogger

SEPTEMBER 13, 2012

This guest post is by Melody McKinnon of Canadians Internet Business. The latest algorithm updates from Google have broken the hearts of many blog owners. The search engine appears to have lost interest in many of them. Yet on every website and blog I own, my attention from Google has increased—even on blogs less than a year old. Naturally, I want to stay in Google’s good books so I’ve given this a lot of thought.

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Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

ProBlogger

SEPTEMBER 15, 2012

This guest post is by Marc Ensign of MarcEnsign.com and NotAnotherSEOBlog.com. That last blog post was really good. It was supposed to be the one. The post that launched you into blogging stardom. Right into the spotlight. Making you an overnight success. That post was supposed to change everything. But it didn’t. Instead, it received the usual handful of tweets, smattering of likes and a gaggle of comments.

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ProBlogger

SEPTEMBER 24, 2012

This guest post is by Anshul Dayal of www.nichesense.com. It is often said that lead generation is the lifeline of any online business big or small. Correct? Wrong! Allow me to explain this further. In a traditional business we often look at three or four key performance indicators when it comes to gauging success and profitability. They are leads, conversions, sales, and profits.

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ProBlogger

SEPTEMBER 10, 2012

This guest post is by the Blog Tyrant. If you take your blogging seriously you’ll know that you have to wear a lot of different hats. We are content marketers, SEO students, social media savants, and sometimes web designers. But what a lot of bloggers seem to forget is that our blog hosting setup is an extremely crucial piece in the puzzle. Yet it often gets overlooked because it is scary, boring or just too darn hard.

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ProBlogger

SEPTEMBER 11, 2012

A couple of weeks ago, I was asked if I wanted to set up and manage the Pinterest account for Digital Photography School. Within a week, we had launched, and Darren explained his take on the process in this case study. So far, the account has nearly 5000 followers. We have been getting a lot of great feedback and have noticed a lot of people signing up just to follow us.

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Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Audience

ProBlogger

SEPTEMBER 7, 2012

What was your most popular post this week? I asked this question on Twitter on Thursday, and got some interesting responses. The people who tweeted back blog in a range of markets—from personal blogs and finance blogs, to fashion blogs and craft blogs. And their readers are have differing needs. Put yourself in the picture Among the posts were how-tos, reviews, personal stories, opinion—all kinds of approaches.

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ProBlogger

SEPTEMBER 24, 2012

Much is said of the great content that is required to become a great blogger. None of it matters if you don’t have a great voice. Great bloggers don’t settle for great content. Great bloggers understand that how you deliver your message is just as important as the message itself. Your voice has to resonate through a sea of white noise before its message will reach the market.

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ProBlogger

SEPTEMBER 19, 2012

This guest post is by Ricky of www.wickedleo.com. With an active Facebook page , three corporate blogs , a couple of Twitter accounts, a YouTube channel , a Flickr profile and more, Kodak seems to be smiling pretty much all over the social media arena. And no, it’s not just for the sake of social media presence alone. Kodak is, literally and figuratively, swimming and sailing in social media space—replying swiftly to users’ tweets, creating polls, seeking suggestions, organizing contests, uploa

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ProBlogger

SEPTEMBER 16, 2012

This guest post is by Ben Ellis of www.b3n3llis.com. A lot of “app talk” in the world of writing revolves around the main applications used to compose your piece of writing, such as Scrivener , iA Writer , and my weapon of choice, MOApps’ Write , plus a whole load of others too. I use a few additional apps to help me research and record things when I’m out and my notebook or laptop are at home.

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Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

Marketing

ProBlogger

SEPTEMBER 27, 2012

This guest post is by Timo Kiander of Productivesuperdad.com. What’s the one similarity between these blogging tasks? approving comments on your blog. proofreading posts. writing and preparing your post to be published (finding images, SEO, setting tags and categories, and so on). keeping yourself up to date with social media. writing guest posts. recording a video and uploading it to YouTube.

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ProBlogger

SEPTEMBER 29, 2012

This guest post is by Dan Norris of Web Control Room. Guest posting is up near the top of every list of ways to grow your blog. The problem is, if you don’t do it correctly, you are more or less wasting your time. I’ve been writing guest posts for a long time as a way to build interest in my blogs. But until recently I’d never really looked specifically at the results.

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ProBlogger

SEPTEMBER 21, 2012

This guest post is by Clay Morgan of ClayWrites.com. Are you unintentionally killing your blog? When I started my first blog in early 2009, I knew absolutely nothing. I just thought a website might give me a place to write some stuff. And my complete lack of planning and strategy showed. So a few months ago, I killed my old blog and started over. It was a conscious decision and a good one at that.

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ProBlogger

SEPTEMBER 26, 2012

This guest post is by Brian Lund of bclund. Writing a niche blog is all the rage these days, but they require a different type of content than is typical of a “mass audience” blog. And that content can be hard to come up with. However, there is a simple, though not necessarily obvious trick you can use to help produce consistent, quality, personal content that people really want to read, and which will eventually garner your blog a much larger audience.

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Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

ProBlogger

SEPTEMBER 18, 2012

This guest post is by Jonathan of NutraSol Natural Center. As bloggers and website owners, improving our websites is an absolute must, and search engine optimization is important if we want to get more traffic through search engines. I have been familiar with SEO since before I started my first blog on professional business strategies. I came across it during the research stage when I was trying to learn everything I could about creating a website.

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ProBlogger

SEPTEMBER 25, 2012

This guest post is by Syed Balkhi of WPBeginner. Running a multi-author blog can become a hassle, especially if you do not have a dedicated content manager for your site.Having run several multi-author blogs myself, I understand the issues you face and decisions you have to make. If you’re running a multi-author blog, you may have asked yourself questions like, should I give the writer access to my WordPress dashboard?

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ProBlogger

SEPTEMBER 17, 2012

On the weekend we looked at a little exercise for kickstarting stalled content on your blog. This approach can be useful for reviving a long-neglected blog or just for reinvigorating your blogging when you’re struggling to keep up a regular posting routine. For all the advice you can read online about blogging productivity, the one thing no one else can do for you is actually sit down and write content (unless you hire someone to do just that—which is an option for some, but not one weR

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ProBlogger

SEPTEMBER 27, 2012

This guest post is by Samuel of Internet Dreams. I am a logo hunter! What that means is I almost always stop and look at a new site’s logo. Almost like shooting at it, but with my eyes! Believe it or not, this now has a profound influence on whether or not I feel I am going to enjoy reading the new blog, or want to check out this new site. The logo of a site is like the cover image on that new blockbuster movie on the block.

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Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing