Content Marketing Institute
AUGUST 31, 2020
Over 500 million Instagram users post Stories every single day. But how can brands stand out in the crowd? Here are nine design-focused, lesser-known font hacks to help. Continue reading → The post 9 Little-Known Font How-Tos for Instagram Stories appeared first on Content Marketing Institute.
Neil Patel
AUGUST 26, 2020
Looking for a hosting solution for your website? You’re in luck because with today’s options, it has never been easier to keep your website online. They take care of all the technical stuff and you get to enjoy casually updating your website for conversions. And the best part is that most of them are very affordable which helps startups get a hold of their business quickly.
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Tina Dubinsky
AUGUST 21, 2020
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Write Freelance
AUGUST 12, 2020
Wondering how to become a freelance writer and find high paying jobs? You have reached the right place. I have been into freelance writing for over 6+ years (even before work from home was considered cool), and throughout this time, I have learned a lot about what it takes to be a good content writer and find high paying writing jobs. If you are someone like me who has a love for writing and want to turn your hobby into an actual career that can pay your bills freelance writing is one the best o
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Jeff Goins
AUGUST 27, 2020
Lately, I’ve been thinking a lot about what words can do. They can cut a person down or lift them up. They can overwhelm another with beauty or devastate their soul. I am always searching for the words that want to be said because when you find them, they can change everything.
Arrant Pedantry
AUGUST 27, 2020
A while ago at work, I ran into a common problem: trying to decide whether to stop editing out a usage I don’t like. In this case, it was a particular use of “as such” that was bothering me. To me, “as such” is a prepositional phrase, and “such” is a pronoun that must refer to some sort of noun or noun phrase, as in “I’m a copy editor; as such, I fix bad writing.” In this sentence, “such” refers to the noun phrase “a c
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Neil Patel
AUGUST 22, 2020
If you’ve ever done SEO, you know how good it feels to see your rankings go up. You put a ton of hard work into moving up in the SERPs and it finally pays off. But then the unexpected happens. Your rankings drop. Few things in SEO are more discouraging than a fall in the rankings. It makes you feel like everything you did was useless. You wonder what went wrong or if you made a mistake.
Moz
AUGUST 30, 2020
Posted by Cyrus-Shepard If your websites are like most, they include a fair amount of extra "stuff" in the title tags : things like your brand name or repeating boilerplate text that appears across multiple pages. Should you include these elements in your titles automatically? To be fair, most sites do. Alternatively, could it help your SEO to actually include less information in your titles?
ThemeIsle
AUGUST 26, 2020
If you’re running a business, it’s smart to obtain an email domain that’s consistent with your branding. Using a personal address to communicate with your customers doesn’t look professional and might undermine your credibility. We’ll share three methods you can use to create a free email domain. The post How to Get a Free Email Domain: 4 Easy Methods appeared first on Themeisle Blog.
Jeff Goins
AUGUST 10, 2020
This past week, I shared the news of my marriage ending. This has been the hardest decision of my life, something I was nervous to talk about publicly, but how people responded more than surprised me.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
411 Writers
AUGUST 21, 2020
We all make mistakes! Digital marketing is such a minefield that even the best of us can err. The industry is continuously and rapidly changing, which creates an environment prone to blunders. To be entirely honest, digital marketing is a tricky business where success depends on many factors, such as: Understanding your brand’s marketing history. Knowing the needs of your consumers.
Content Marketing Institute
AUGUST 24, 2020
Given 24% of Americans have smart speakers in their home and many more use voice on their smart phones, smart content marketers should understand that voice must be part of their strategies. Continue reading → The post Did You Hear? Your Brand Needs a Voice Strategy appeared first on Content Marketing Institute.
Neil Patel
AUGUST 18, 2020
Your website is bustling with activity. Visitors are constantly interacting with it. But are you taking full advantage of everything that’s happening on your website for your paid marketing? Every interaction a visitor has with your website… a pageview, a click… can be used to better understand your audience. And when you understand your audience you can target them in a smarter way, and get more bang for your buck from your paid campaigns on Facebook and Google.
Moz
AUGUST 4, 2020
Posted by R0bin_L0rd Many of us are helping businesses that are facing hard times, or we’re facing hard times ourselves. If you’re working for a company (or client) that's in trouble, the use of SMS chatbots could be a way for you to look outside your normal list of solutions and help them succeed in a completely different way. If you’re a marketer looking for work, adding this to your list of skills could mean you keep things ticking along while many of the usual doors are closed — or that you
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
ThemeIsle
AUGUST 27, 2020
Can you use Gmail with your own domain name? And if so, can you do it for free? The answers to those questions are “yes” and “yes”. And in this post, you’ll learn how to do it. The post How to Use Gmail With Your Own Domain Name (2 Methods, 1 Is Free!) appeared first on Themeisle Blog.
Jeff Goins
AUGUST 3, 2020
Distraction is no friend to a writer. But we all have had our dance with her before, haven't we? She is everywhere, all around us, from the devices we use to the websites we visit, to how we consume our news and media. If we are going to truly do work that matters, however, we can't just fight distraction. We have to understand it. In this episode, you'll hear: How most distraction starts from within and why all behavior stems from the relief of discomfort.
Adam Connell
AUGUST 21, 2020
Which marketing channels should your business invest in? The answer depends on your business. In general, you should never rely on a single marketing channel. Omnichannel marketing is critical if you want your business to flourish. In this article, I’ll talk you through some of the most effective marketing channels for your business. But it’s.
Content Marketing Institute
AUGUST 20, 2020
Discover the biggest threats to your content marketing success – and the fixes – cited by some of the expert speakers at Content Marketing World. And you’ll find out the one thing that controls most of the threats. Continue reading → The post 16 of the Biggest Threats to Content Marketing Success appeared first on Content Marketing Institute.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Neil Patel
AUGUST 13, 2020
Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. With new digital marketing companies popping up left and right offering a bit of everything (and truly speaking to no one), it’s no surprise you’re having a hard time finding the right one. . The best thing to do is narrow down your options by bypassing those digital marketing companies trying to do too many things at once.
Moz
AUGUST 31, 2020
Posted by rjonesx. Hey folks, I'm Russ Jones, Adjunct Search Scientist with Moz, and I'm proud to announce that this month we’ll be releasing a terrific update to our metric, Page Authority (PA). Although Page Authority hasn't attracted the same attention as its sibling metric Domain Authority, PA has always correlated with SERPs much better than DA, serving as a strong predictor of ranking.
ThemeIsle
AUGUST 19, 2020
Email is one of the most effective marketing channels for large businesses nowadays. However, mass email senders that deliver optimal results at affordable prices can be challenging to find. We’ve compiled a list of five of the best mass email senders for bulk email blasts. The post 5 Best Mass Email Senders for Bulk Email Blasts appeared first on Themeisle Blog.
Neal Schaffer
AUGUST 11, 2020
Looking for blog post ideas? Do you like tumbleweed? Probably not. It’s awkward, no one cares about it and it has no direction. Tumbleweed just drifts along into nothing-ness, unnoticed. And that’s exactly what happens to blog posts when the topics lack substance. Blog post ideas need to be chosen carefully in order to resonate with the audience. Put simply, your content needs direction.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
ProBlogger
AUGUST 27, 2020
The post 9 Reasons Why You Should Build a Community Around Your Blog appeared first on ProBlogger. This post is based on episode 60 of the ProBlogger podcast. One of the most common questions I hear from my readers is “How do I get my readers to interact with me?”. Of course, there are plenty of answers I could give to that question. But for the next couple of weeks I want to talk about one particular method: building a community.
Content Marketing Institute
AUGUST 18, 2020
Google works hard to provide searchers with the questions and the answers. With a well-built, strategically optimized FAQ page, you can capture more of those organic opportunities. Here are five steps to make that happen. Continue reading → The post How to Create an FAQ Page Optimized for Search appeared first on Content Marketing Institute.
Neil Patel
AUGUST 11, 2020
Have you ever searched for a term on Google and wished that your website ranked for it? You know that if that traffic was going to you, it could change your sales, your revenue, and even your life. But sadly, that traffic is going to your competition. ??. Well, today we are going to change that. I just released a new version of the Ubersuggest Chrome Extension that will give you insights into your competition’s SEO strategy so you can beat them….
Moz
AUGUST 20, 2020
Posted by rjonesx. We spend a lot of time discussing SEO tactics, but in a constantly changing industry and especially in times of uncertainty, the strategies agencies should employ in order to see success deserve more attention. In this popular (and still relevant) Whiteboard Friday, Russ Jones discusses four essential success tactics that'll ultimately increase your bottom line.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Pronto Marketing
AUGUST 18, 2020
The Internet has democratized marketing, leveling the playing field for many small businesses with limited resources. The Benefits of Content Marketing are not just for the big guys with enormous budgets. Anyone with something interesting to say and the time and resources to publish regularly can benefit immensely from the inbound marketing style , which is currently the core of most strategies. .
Content Marketing Institute
AUGUST 17, 2020
Video now makes up 15% of brands’ content on the world’s biggest social media platform. Learn how to improve engagement in your Facebook video program with these tips culled from a study of over 10.5 million posts between 2014 and 2020. Continue reading → The post 6 Proven Tips for Successful Facebook Videos appeared first on Content Marketing Institute.
Content Marketing Institute
AUGUST 25, 2020
Social media can do so much for brands – distribute original content, promote content, grow communities, provide referral traffic, etc. But you can’t do it all. Here are five tips from the five most popular CMI articles on the topic. Continue reading → The post 5 Ideas to Ponder from CMI’s Top Social Media Articles appeared first on Content Marketing Institute.
Content Marketing Institute
AUGUST 12, 2020
Great traffic to an article is nice but not if those visitors don’t convert and help you achieve your business goals. Walk through this five-step process and explore eight tools to help your old content deliver better results. Continue reading → The post 8 Tools to Optimize Your Old Content for New Conversions appeared first on Content Marketing Institute.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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