Men With Pens
JULY 15, 2012
“Jason, I strongly suggest you call me immediately!”. The tone was harsh, bordering on threatening. This was by far the rudest voicemail I have ever received from a client. It was also for the smallest reason. My client had sent me an email telling me to meet her an hour earlier. It wasn’t a request; it was a command. No explanation. No apology. No room for argument.
ProBlogger
JULY 22, 2012
This guest post is by Matthew Turner of Turndog Millionaire. Wouldn’t it be nice if there was a set of universal social media rules? The internet is full of social media wisdom, but what if we had 10 rules of engagement? If you’re reading this, you’re probably a writer of some kind. Whether you’re a blogger or author, social media has become a large part of our lives.
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Men With Pens
JULY 29, 2012
As an author and writing coach, I’m a big fan of good writing. I love a well-structured sentence or the perfect choice of word. But writing isn’t rocket science … and there are a few simple writing tricks you can use to write blog posts that are much more powerful and engaging. Before we get into those 9 tricks, though, here’s the why behind it: Fully-engaged readers are more likely to remember your blog posts.
Men With Pens
JULY 11, 2012
You spend your days jumping from one task to the next. Answer this call. Answer this email. Do this. Do that. You keep telling yourself that you’ll find time to think about your long-term goals when everything quiets down. But somehow, this strategic thinking time never seems to happen. And you know what? It never will. Effective people don’t wait to strategize.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Men With Pens
JULY 8, 2012
“I stay true to myself and my style, and I am always pushing myself to be original.”. ~ Aaliyah, American recording artist. The other day a friend mentioned he had started a blog as a way to earn some money on the side. I smiled, held my tongue, and finished the conversation without comment. But it got me to thinking about some of the deeper problems with the bloggosphere and success in general.
Men With Pens
JULY 22, 2012
Pop quiz: You’re writing copy to introduce a fabulous new product or service. What’s the most effective way to proceed? You gather all the reasons why your offer is the best ever and carefully explain each one so your audience really, really understands just how great this is. You tell a story that taps into people’s emotions by showing how your offer would benefit their lives and change their future.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Men With Pens
JULY 11, 2012
“What should I DO, James?” It’s one of the most common questions I hear from readers, colleagues, friends… just about everyone I know. It goes like this: They get a great idea. They start to tinker with it and ask others what they think. The feedback’s good and they get excited. They tinker a bit more. They write a short to-do list.
ProBlogger
JULY 30, 2012
This guest post is by Brian Milne of The Corporate Mentality. Work. School. Friends. Family … and kids. We’ve all got a lot going on in our lives, and I haven’t even mentioned our online worlds yet. Twitter. Facebook. Google Plus. LinkedIn … and Pinterest. The list is always growing, and as our offline lives get busier and online worlds more cluttered, our blogs are getting more and more neglected.
ProBlogger
JULY 26, 2012
This guest post is by Momekh of LifeETC. Too many interesting people out their are not using Twitter effectively. They may be using it to make solid connections, which is great, but they are not using it to directly build their own communities. I propose a little experiment. It won’t take much of your time, as you’ll see. The benefits, on the other hand, can be significant.
ProBlogger
JULY 14, 2012
This guest post is by Nate St. Pierre. There’s too much of the same out there. A hundred million blogs, most of them saying the same thing: “I’m boring.”. Yours should be better. Your blog is a tool to break through the established structure of this world, a way to clear the existing landscape of monotony to make way for creativity and newness of thought.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
ProBlogger
JULY 1, 2012
This guest post is by Mike Holmes of Biblical Startup for Business Owners. You don’t need me to tell you about Pinterest do you? I’m pretty sure you’ve heard all the media outlets singing its praise: the fastest growing site. its user base is mostly female. its breakthrough rise from obscurity. how marketers are using it. how marketers CAN use it. how its a step forward in the evolution of social media. …and etc.
ProBlogger
JULY 15, 2012
This guest post is by Tania Dakka of Fit Freelancer. Yes! Your great idea for the post you want to write on the density of the Himalayan fog and its effects on mountain goats has finally hit! And it’s only 3:18am! Woohoo! But tomorrow morning, that content isn’t going to look so pretty, is it? Tunnel vision has struck again and you find the time has gone out the window.
ProBlogger
JULY 5, 2012
This guest post is by Alden Tan of Alden-Tan.com. So you got your blog started up. It’s time to put everything in place. You start to study the market and conduct all the research needed. You read up on other blogs, scout forums, and buy an ebook that’s supposed to help you succeed. Having bought into the hype, you actually force yourself to apply all the tactics you learnt, even though you don’t have a good feeling about them.
ProBlogger
JULY 25, 2012
This guest post is by Alexis Thompson. “The real fact of the matter is that nobody reads ads. People read what interests them, and sometimes it’s an ad.” —Howard Luck Gossage. The goal of advertising is not to gain the most visibility; it is to attract the most attention. The quote above says it all. How many people do you think really read the ads in their entirety?
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
ProBlogger
JULY 11, 2012
This guest post is by Heather Baker of the B2B PR Blog. When I launched my first blog, the B2B Guide to Social Media , in 2010, my strategy for building its readership relied heavily on blind faith. I must admit, it was difficult to maintain my enthusiasm for researching and drafting interesting blog posts, day after day, while I watched my Google Analytics figures hover in the single digits, and the only consistent Facebook likes I got were from my mum.
ProBlogger
JULY 2, 2012
When was the last time you compiled a resource list for your readers? Tom Ewer recently wrote up his own ultimate resource list for readers of his blog, titled 100 Blogs You Need in Your Life. (And ProBlogger came in at number 2! Thanks, Tom!). If you look at the response from his readers, you’ll note the sense of excitement that this post generated.
ProBlogger
JULY 22, 2012
This guest post is by Timo Kiander of Productivesuperdad.com. I know a blogger who tries to do everything he can to make his writing career successful. He posts multiple times a week on his own blog, writes guest posts for others and spends a lot of time researching affiliate marketing. On top of all this, he is creating his first info product. Of course, there’s social media too: Facebook, Twitter, Google+, LinkedIn… he feels obligated to be everywhere, on every platform.
ProBlogger
JULY 24, 2012
This guest post is by Greg McFarlane of Control Your Cash. Feedback is great, right? Your honor, if it pleases the court, I’d like to contend that that’s a leading question. The answer to it might be “yes,” but not unequivocally. Steak is great too, but not in the middle of church. Providing a forum in which people are allowed to say nothing of consequence might be a good idea, but the positives outweigh the negatives.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
ProBlogger
JULY 9, 2012
This guest post is by Jeremy Statton of JeremyStatton.com. Contests are an effective way to increase activity. Most websites run one of some type. If you haven’t, you should. Nothing attracts a crowd like the possibility of winning something for free. But the standard contest that provides a free “prize” for those who enter may not be the best way to get your readers more involved.
ProBlogger
JULY 8, 2012
Before you ask, let me start by saying that I don’t feel that I’m a profound writer, or that many of the things I have to say fit the description of “profound”! But in some blogging niches—self help, personal development, and other emotive categories—”profound” is a word that’s often used to describe posts. I don’t have any stats on it, but I think profound content is probably more likely to be read all the way through, to encourage comments from r
ProBlogger
JULY 4, 2012
This guest post is by Greg Digneo of Cloud Marketing Labs. Admit it: you think I’m nuts. There’s no way a new blogger can write a viral blog post with five simple steps! Well, as the saying goes: “I said it was simple, but it ain’t easy.” In fact, it will take a lot of work, but it can be done. The myth of the viral post. There isn’t a blogger alive who hasn’t dreamed of writing that perfect blog post that will be read by thousands of people.
ProBlogger
JULY 29, 2012
This guest post is by Amy Harrison of Harrisonamy.com. Earlier this year, through emails with ProBlogger about upcoming guest post ideas, I thought about an article about how blogging fed my business model. This was the first time I’d really considered how my articles linked to the revenue I’d earned in the past three years. I’m not a particularly prolific blogger, and I haven’t written anything outlandish, controversial—or even had a viral post.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
ProBlogger
JULY 20, 2012
This guest post is by Peter Sandeen of Affect Selling. Do you know why most of your blog’s visitors quickly scroll down your home page, read a couple of headlines, and go back to watching cute kitty videos on YouTube? Image courtesy stock.xchng user svenic. And why those who begin reading a post, only read the first two paragraphs before leaving to read their favorite blogs—blogs which might not even be as good as yours is?
ProBlogger
JULY 12, 2012
This guest post is by Tom Ewer of Leaving Work Behind. That’s right folks—I use an online dating service. It’s no longer a taboo. The vast majority of you at the least know someone who has dipped their toes in the online dating scene. You may have even tried it yourself! With that said, you may be wondering what on earth online dating has to do with blogging.
ProBlogger
JULY 29, 2012
This guest post is by Marya Jan of Writing Happiness. Ask any blogger what the going rate for freelance blogging is and you are sure to get a wide range of numbers. Some might say $10 or $15. Some would say $30 is more appropriate. Many professional bloggers and copywriters make in the vicinity of $100 to $250. Heck, Jon Morrow, Associate Editor of CopyBlogger, charges $3k for one post.
ProBlogger
JULY 30, 2012
This guest post is by Amy Harrison of Harrisonamy.com. This article is part of a three-part series on how your blog can feed different types of business models. In the previous article we looked at how blogging can attract the attention of clients who want to hire you directly, for the right price. In this article we’ll be focusing on how your blog can feed a coaching business model.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
ProBlogger
JULY 23, 2012
This guest post is by Slavko Desik of LifestyleUpdated. Trying to understand the ways to get more traffic to your site, or even get some backlinks, you’ve probably stumbled across comment marketing. And correct me if I’m wrong, but the first thing you probably hoped to get out of it was some links (even though most of them “nofollow”, hoping that it will still somehow boost your ranking), and also maybe get some traffic while making the blogger notice you.
ProBlogger
JULY 5, 2012
This guest post is by Steven A. Lowe of Innovator Consulting and Custom Software Development. “There’s a sucker born every minute.”—P. T. Barnum *Note. “They apparently all have Internet access.”—S. A. Lowe. Rubix D. Newby—Rube to his friends—left the family farm to strike it rich in the Big City. On the road he happened upon a garish collection of tents and lights.
ProBlogger
JULY 28, 2012
Have you tried podcasting on your blog? Not long ago, Carol Tice wrote a couple of posts on the topic for us, covering the benefits of podcasting and how to get your first podcast up and running. I know Carol advises against using a hosted service for your podcasts, but after listening to this podcast on—and about—SoundCloud , I began to wonder about the hidden benefits of using a service like this.
ProBlogger
JULY 19, 2012
This guest post is by Nathan Kash of Electric Blogging. Whether you’re new to online business or you consider yourself a seasoned professional, you recognize the fact that a good promotion strategy can go a long way in generating income for your business. Companies across the world spend millions, sometimes billions (in the case of companies like Heineken ) on marketing, which shows just how important it is.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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