February, 2022

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5 Real Media Pitch Examples (w/ Tips) to Help Your PR Strategy

Ashleyn Writes

Let’s talk about how to beef up your PR strategy with an email pitch template! If you’re interested in securing podcast interviews, guest posts, or maybe even landing something bigger like a magazine opportunity or digital media feature from different media publications that are out there, keep reading. I’m talking about how to write a pitch for an article, and including real-life media pitch examples … and more.

Media 147
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I Hired an Editor. Here's Why.

Kayleigh Moore

I spend a lot of time editing these days. I mean…a LOT. Whether it’s a draft or an outline from a subcontractor, a podcast write-up for our side business Content Remix , or just a final read-through on a super long-form post, the reality is: I’ve been spending hours each day staring at words on a screen. After experiencing some burnout and feeling overwhelmed, I decided it was time to outsource some of the heavy lifting when it comes to editing.

Writer 130
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New Release Spotlight: Cole Arthur Riley

Rachelle Gardner

Congratulations and happy release day to Cole Arthur Riley ! In her stunning debut, the creator of Black Liturgies weaves stories from three generations of her family alongside contemplative reflections to discover the “necessary rituals” that connect us with our belonging, dignity, and liberation. “From the womb, we must repeat with regularity that to love ourselves is to survive.

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We Don’t Get To Ring The Bell – Eliances Heroes Interview

Agency Content Writer

The post We Don’t Get To Ring The Bell – Eliances Heroes Interview appeared first on Agency Content Writer.

Agency 130
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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15 Content Creation Tools You (Probably) Haven’t Tried Yet

Content Marketing Institute

Bookmark this list of content creation tools, including lesser-known options and an old favorite or two. From idea generators and headline analyzers to research and SEO resources, infographic creators to meme designs, you'll find tools to help you through the creation process.

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The User-Generated Content Ultimate Guide: How to Use It, Why It’s Important, and Timing It Perfectly

Neil Patel

User-generated content (UGC) is a marketing goldmine and knowing how to use it properly can create a snowball effect of higher engagement and more social media followers. That’s not all. Taking advantage of the right opportunities will let users do most of the work for you—generating product interest, conversation, and even revenue. How? It’s simple.

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How To Create a Memorable and Findable Product or Company Name

David Meerman Scott

Naming is difficult! Finding that perfect company or rock band name; something to call your product or service; or a wonderful book title can take months. And if you choose to work with a naming agency, it can cost a ton of money.

Agency 113
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Storyselling 101: Build a Business Around Your Blog

CopyBlogger

Storyselling helps you strategically deliver stories that get people to take action. It supercharges your content marketing and copywriting to. Continue Reading. The post Storyselling 101: Build a Business Around Your Blog appeared first on Copyblogger.

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Should You Hire A Content Writer? – TheNonProfitShow

Agency Content Writer

The post Should You Hire A Content Writer? – TheNonProfitShow appeared first on Agency Content Writer.

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15 Digital Content Mistakes That Can Hurt Your Brand

Content Marketing Institute

Publishing the wrong content can take many forms, but the end results are similar. At worst, it could seriously damage your brand. At best, your content will be ignored. Here are 15 content mistakes that can do harm to your content marketing strategy.

Brand 131
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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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How to Improve Your Conversion Rate By 50% in One Day

Neil Patel

Conversion rates are the lifeblood of any online marketing campaign. Whether you are an experienced digital marketer or new to the field, understanding, tracking, and increasing conversion rates all play a big role in the success of your website. In order to hit target sales, you need to draw in audiences—and then convert them. But what’s the average conversion rate across the board?

SEO 108
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How to Pay Yourself: Peek into My Small Business Budget & Finance Friday Routine

Ashleyn Writes

As the owner of an online business—part copywriting agency, part digital product e-commerce—I have to manage my cash flow and small business budget with precision. That means sticking to a meticulous budget for spending and paying myself on time (weekly). It also means taking some risks like investing: hey-o ads, hiring, contractors, etc. But hoo boy, has it been a messy process to get here.

Finance 130
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Your Passion Is Infectious

David Meerman Scott

People are naturally attracted to those who are passionate about the things they love, and this passion builds fandom. Yet too few people share their personal passions in their business life.

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52 Offbeat Inspirational Quotes for Writers about Craft and Business

CopyBlogger

I have to say, I have mixed feelings about all of the inspirational quotes for writers I’ve read over the. Continue Reading. The post 52 Offbeat Inspirational Quotes for Writers about Craft and Business appeared first on Copyblogger.

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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How to Get Better at Writing: 10 Ideas to Ignite Your Best Work This Year

Ann Handley

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox ; you’ll love it. * * *. < Hand over heart; eyes to the heavens. > This year, you resolve to… 1. WRITE THE FIRST DRAFT AS FAST AS YOU CAN. Get it out of your head. Get it onto the page.

Writing 82
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5 Ideas To Future-Proof Your Content Marketing Career in an AI Age

Content Marketing Institute

AI-powered writing tools can simulate human thought in a way that’s both awe-inspiring and a little scary. However, they have a way to go before they can fully replicate human thought patterns. That buys you time to prepare.

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How to Start a Podcast for Free (No New Equipment)

ThemeIsle

With over 100 million Americans listening to podcasts, there’s never been a better time to launch your show. However, investing in expensive equipment and specialist hosting can be a daunting prospect. Therefore, you might be wondering how to start a podcast for free. The post How to Start a Podcast for Free (No New Equipment) appeared first on ThemeIsle Blog.

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Writing Feeling Monotonous? Try These 6 AI Copywriting Tools to Spice Up Your Content

Ashleyn Writes

Let’s talk AI copywriting tools: Forget ol’ Clippy from Microsoft (hey-o, 90s kids)—it’s feeling a little Jetsons up in here because artificial intelligence (AI) has finally made its way to our desks as creative small business owners. The future of content marketing *may* be AI-powered writing software that can create engaging pieces more efficiently than human beings ever could … but is it more effective … ?

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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Fit for Business: Make Yourself the CEO of Your Own Health

David Meerman Scott

A dozen years ago I weighed 60 pounds more than I do now. At that time, I didn’t have the energy required to do my work and my doctor was beginning to worry about some of my numbers, discussing the possibility of putting me on medications. It was a massive wakeup call and I got to work to change my life and health!

Medical 98
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The Art of Personal Writing that’s Not Self-Indulgent

CopyBlogger

Whenever I talk about personal writing, and I advise that you should write for a specific group of people to. Continue Reading. The post The Art of Personal Writing that’s Not Self-Indulgent appeared first on Copyblogger.

Writing 71
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Addressing the Elephant In the Room: 6 Strategies for Writing About the Hard Stuff

Ann Handley

Image: Getty. A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox ; you’ll love it. * * *. How do you write about Difficult Topics? How do you message to an audience about the Hard Stuff? At a time everything is wildly in flux for everyone literally everywhere?

Writing 79
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How To Create Inclusive Content To Make Your Audience Feel Seen (and Heard)

Content Marketing Institute

Hear from founder of the African-American Marketing Association. She talks about how to bake inclusivity into your content marketing strategy, planning, creation, and distribution.

Audience 124
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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

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The Best Website Broker for 2022

Income Diary

Every year since 2011, IncomeDiary.com has conducted independent research on the best website brokers, working alongside industry experts and finance professionals. Here are our top three website broker picks for 2022. If you are considering a website broker to sell your online business, these are three brokers we recommend you speak with first. [Last updated March 27th 2022]. #1 BusinessExits.com – Best for sites with profits over $300K + per year.

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Is It Too Late to Start Writing?

Write to Done

Perhaps you’ve always wanted to be a writer but haven’t made it happen yet. There are so many reasons why you might not have made the leap from aspiring to write to actually starting to do it yet. Maybe you doubt whether you’re good enough.

IT 57
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How to navigate difficult subject-verb agreement problems

Grammar Underground

“Every one of us have a role to play” or “Every one of us has a role to play”? “A bunch of students were waiting outside” or “a bunch of students was waiting outside”? “It is I who am here” or “It is I who is here”? “None of them knows what they’re doing” or “None of them know what they’re doing”? When you’re minding your grammar, it’s important that your subjects, verbs and pronouns agree with each other.

Writing 52
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Making a Living Online (or, the Internet Is Not Your ATM)

CopyBlogger

Maybe you have hopes and dreams about making a living online. Maybe you’ve envisioned a beautiful future where you work. Continue Reading. The post Making a Living Online (or, the Internet Is Not Your ATM) appeared first on Copyblogger.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Build an Email List For Authors in 7 Easy Steps

Freelance Writing Jobs

When you’re trying to promote your book on big online platforms, you’re trying to shout over the entire internet. When you’re trying to promote your writing on social media , one tweak to the system can smother your posts in an algorithmically generated feed. Writers and authors in all fields are getting sick of it. It’s why platforms like Substack have seen explosive growth over the past couple of years.

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Steer Clear of Overused Stock Photos With These Planning Tips and Resources

Content Marketing Institute

Sourcing and organizing images take time, and it’s tempting to rely on popular stock photography sites. But with a bit of planning, you can build your own image library – and find less stereotypical options when you do need a stock image.

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Hunter S. Thompson on being so loud they stop complaining about the noise.

Honey Copy

Hunter S. Thompson invented Gonzo Journalism, which he described as “first draft journalism” –– a rather oversimplified definition of a mode of writing that flipped journalism on its head. Before Hunter S. Thompson , journalists didn’t have opinions, they were never, under any circumstance, part of the story and they always presented their stories as a set of facts rather than feelings.

Writer 52
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Where to find writers with niche expertise for your blog

Fat Stacks

When it comes to hiring experts, you need to personally … Where to find writers with niche expertise for your blog Read More ». The post Where to find writers with niche expertise for your blog appeared first on Fat Stacks Blog.

Writer 52
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.