November, 2011

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The Elevator Pitch: A Guide for an Internet without Elevators

Men With Pens

Everyone’s heard they need an elevator pitch. This pitch is supposed to be less than ten seconds, but it should be so compelling that your elevator companion immediately goes wide-eyed and captivated, clasps your hand and declares that they’ve never needed anything so much as they need you and your services, right now. In an online world, pretty much no one rides the elevator with a prospective client.

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10 Productive Tasks You Should Be Doing On Google+ Right Now

ProBlogger

This guest post is by Neil Patel of KISSmetrics. Google+ had a hot start, but has since cooled down. For a lot of people, that means ignoring Google+. I want to warn you that is a bad idea. Although the lights are on and it seems like nobody is home, trust me: there are people there. And they are the very people who can have a huge impact on your blog and business.

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How to Spam Yourself to Success

Men With Pens

Ladies and gentlemen, I have done it. I have found the ultimate secret to success. The magic bullet, if you will. It’s a precise method that takes you from where you are now (nowhere) to where you want to be (pool side, surrounded by beautiful individuals and sipping on something that’ll get you very intoxicated). Best of all, you won’t have to pay $997 for some bloated ebook + video course that takes 40 million hours to get through and bores you half to death.

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The Difference between Simple and Easy – And Why It Matters to Bloggers

Men With Pens

Simple and easy are often used interchangeably, and in many cases they are. But simple and easy are different words with different meanings. What is simple is not always easy. This is an important distinction, because we often look for so-called ‘secrets’ the probloggers guard only to find that what they do is fairly simple stuff. And almost straight away, we discredit or downplay those ‘secrets’ because we don’t believe it can be that simple.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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6 Laws Every Blogger Needs to Obey so they Don’t Get Sued

ProBlogger

This guest post is by Neil Patel of KISSmetrics. If you’re a blogger, do you know how to stay on the right side of the law? Do you know what you need to do to keep the FTC from knocking on your door or to keep from getting a dreaded cease and desist letter? Fortunately you don’t have to be a lawyer or law scholar to understand the laws that govern blogging, particularly in the U.S.

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The Best Blog Growth Strategy is to Say Thank You … a Lot!

ProBlogger

This guest post is by Danny Iny of firepolemarketing.com. Everyone is looking for the best strategy for growing a blog. Is it SEO? PPC? CPV? Guest posting? Twitter? Facebook? CommentLuv? Networking? Attending conferences? Writing great content? The list goes on—I could fill a page if I had to, and I’ll bet that you could, too. Every one of these strategies will work for some people, and some of these strategies will work for most people.

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5 Ways to Never Run Out of Blog Post Ideas

ProBlogger

This guest post is by Katy Farber of Non-Toxic Kids. When I started Non-Toxic Kids four years ago, I had no idea I would never run out of things to write about. In all those four years of posting between three and seven times I week, I never struggled for more than a few minutes with a topic to post about. Why? Maybe it has to do with my tech-savvy mom who is constantly sending me interesting links to articles about current parenting and health issues.

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Why Bloggers Should Self-Publish

ProBlogger

By James Altucher of jamesaltucher.com. I’ve published seven books in the past seven years, five with traditional publishers (Wiley, Penguin, HarperCollins), and the last two I’ve self-published. In this post I give the specific details of all of my sales numbers and advances with the traditional publishers. Although the jury is still out on my self-published books, How to be the Luckiest Man Alive and I Was Blind But Now I See (the latter was just published last month and is #2 for

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3 Powerful Reasons Why Taking a Break Will Refuel Your Writing

ProBlogger

This guest post is by Paul Jun. Coffee has been consumed (and hopefully breakfast). Brain is revving, fingers are warm, your neck just cracked in the most awkward way, but it feels great. Image copyright tlorna - Fotolia.com And. Go! Go! G– Sigh. Nothing. Nothing is happening, fingers are paralyzed, brain feels disconnected from the spinal column, and the constant scratching of your head has turned into an everlasting burn.

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10 Of The Web’s Best Sidebars

ProBlogger

This guest post is by the Blog Tyrant. The sidebar is the second most important place on your site. It is where, after engaging with your content, people head over to subscribe to your list, follow you on Twitter, or buy your product. It is vital that you get it right. In this post I am going to show you some of the web’s best sidebars, and then talk about how you can improve yours with a goal to get more subscribers and conversions, and make more money.

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Charles Darwin’s 12 Rules of Blogging Survival

ProBlogger

This guest post is by Tom Treanor of the Business Blogging Telesummit. Blog readers have a myriad of reading options for almost every topic you can think of. In fact, within your niche, potential customers may be enjoying blog posts written by your competitors while they ignore your blog like the plague. So what do you do about this dire situation? Do you hire ghost writers to create more content?

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Social Engagement is the Way Forward for SEO

ProBlogger

This guest post is by Sanjeev Mohindra of Makewebworld. SEO is one of the most used—and most mysterious—words in the blogging world, but it is one of the best ways to gain free organic traffic for your blog. Till now, the strategy for SEO has been to create a new post with good on-page SEO techniques, and do the promotion to create a great off-page SEO.

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Fiverr Outsourcing Tips for Bloggers

ProBlogger

This blog post is by Rhys Wynne of The Blogging Dojo. Recently I’ve been a part of a great discussion on a few blogging forums where we’ve talked about Fiverr. Fiverr is a website where, for $5, you can get a variety of tasks completed. For bloggers, particularly those starting out, outsourcing some of your blog to a third party may seem to be a luxury you can ill afford.

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Four Tips for Bloggers Who Want to Work with the Travel Industry

ProBlogger

This guest post is by Matt Long of LandLopers.com. People are attracted to travel blogging for a lot of reasons. For some, they are doing a year-long trip and simply want an easy way to keep in touch with friends and family. Still others are attracted to the niche travel blogoshpere for the sheer love of travel, and any partnerships with the travel industry are a bonus.

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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The Secret Ingredient to a Successful Blog

ProBlogger

This guest post is written by Ava Jae of Writability. If you’ve been blogging for any amount of time, you’ve heard that content is king. You’ve been told that everything else—design, SEO, in and outbound links—those things are a bonus, but the real thing you need to focus on is your content. And it’s true, content is king, because even an SEO-optimized blog with a beautiful, user-friendly design and a parade of in and outbound links will fail without great content.

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3 Secrets to Not Getting Discouraged as a Blogger

ProBlogger

This is a guest post by Jeff Goins of Goinswriter.com. The other night, I was catching up with a writer friend who is taking his first steps towards becoming a professional blogger. He was frustrated and upset, wanting to quit. Listening to him, I realized something: writing is discouraging work. It’s a time-consuming, underpaid, solitary activity.

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Why Bloggers Should Meditate

ProBlogger

This guest post is by Orna Ross. If you’re a blogger, you should meditate. That’s the conclusion of a flurry of recent research from the fields of psychology and neuroscience. Willpower, discipline, and hard work may squeeze your blog post out. But if you want to produce words and ideas with ease, if you want to revel in the joy that makes it all worthwhile, and if you want to be as good as you can be, you need to know how to nurture inspiration, detach from daily distress, and cultivate creati

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Define Successful Blogging for You

ProBlogger

At the recent ProBlogger training day in Melbourne, surprise guest Tim Ferris said something that resonated with many attendees (if the number of tweets it got was anything to go by). His message was simple: define what success means to you. Many bloggers that I meet start out with a goal of having a successful blog, but have little idea what that actually means.

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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Why I Wrote the Kind of Book I Hate

ProBlogger

This guest post is by Danny Iny of Firepole Marketing. We all have pet peeves. Things that annoy us. Products that we would never spend money on. And things that we swear we’ll never do ourselves. But sometimes, fate turns the tables on us. That’s what happened to me, and that’s why I ended up writing the kind of book that I usually hate. Image copyright moshimochi - Fotolia.com It’s all because of Derek Halpern.

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How to Generate Massive Traffic, Excitement, and Even Jealousy with a Hollywood-Style Launch Trailer

ProBlogger

This guest post is by Jon Morrow of boostblogtraffic.com. You know that feeling you have when you’re onto something big? Your heart is thump, thump, thumping, your mind races down the roads of future possibilities, and you drift through the day with strange grin plastered on your face, like someone shot you up with happy juice, and you’ve yet to come down.

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What I Learned as a Bestselling Author that Can Equip You for Blogging Success

ProBlogger

This guest post is by Peter G. James Sinclair of selfdevelopmentmastermind.com. When I was only 14 years of age I was handed a set of lyrics from an adult friend demanding that I should add a melody to bring the words to life musically. I’d never written a song in my life, but his belief in me allowed me to produce my first masterpiece. This then led to hundreds of original lyrics over the next ten years that culminated in a number of professional recordings.

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The 10 Secrets to Making a Spellbinding Video Trailer for Your Next Blog, Book, or Product Launch

ProBlogger

This guest post is by Jon Morrow of boostblogtraffic.com. Okay, so not everybody is a natural-born Steven Spielberg. You might like the idea of creating a trailer for your next launch. You might even believe it’s doable after reading this guide to creating movie trailers. Image copyright Rafa Irusta - Fotolia But is it reasonable to think you can be “spellbinding?

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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

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5 Tips for Maximising Your Earnings from Amazon’s Affiliate Program During the Holidays

ProBlogger

With the holidays almost upon us, now is a time for bloggers who are Amazon Affiliates to act to capitalize on what is usually one of the most profitable times of the year. While Amazon is not my biggest source of income (it makes up around 5% of total income for me) it does spike at this time of year. Here’s how Amazon performed in 2010 and into the early months of 2011 for me.

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The Blogger’s Guide to Meaningful Engagement on Facebook, Google+, and Twitter

ProBlogger

This guest post is by Neil Patel of KISSmetrics. When it comes to social media, Facebook, Google+, and Twitter are the big three. If you’re not on these social sites, then you are missing out on great business opportunities. If you are on these sites, however, you probably know that getting meaningful engagement with your followers isn’t easy. You can easily drown in the noise, so you need tips and tools to help you break through that noise.

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From Failed Idea to Profitable Product: What I Learned from Failure

ProBlogger

This guest post is by Björgvin Benediktsson of Audio Issues. The biggest insecurity we bloggers face is the question of whether anybody is actually going to buy our product. We can’t give away our content forever, and those Google ads are hardly going to pay the bills. That’s why every blogger should offer his or her own product. You can recommend other products without seeing a noticeable return.

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Why Submit Your Best Posts as Guest Posts?

ProBlogger

This guest post is by Aman Basanti of ageofmarketing.com. If you have been in the blogging game for any number of months, you already know about the power of guest blogging in generating traffic and exposure to your blog. Yet there are new bloggers out there who hear about the power of guest posting, but still do not understand why it is so effective.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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The Rookie Mistake that’s Holding You Back

ProBlogger

This guest post is by Alexander Heyne of Milk the pigeon. You’re paralyzed. You started reading how to drive more traffic to your blog, write viral content, and make money online… Three hours later you wake up and realize you haven’t actually done anything. You think you’ve had a productive day, and can visualize the influence and money in your future, but time passes and it never comes.

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Why You Should Write 20 Posts Before You Launch Your Blog

ProBlogger

This guest post is by Aman Basanti of ageofmarketing.com. If you have not yet started a blog, stop. Write 20 to 30 posts before you launch. It may sound counter-intuitive, but this strategy may just be the thing to help you succeed as a blogger. Why? It stops you from quitting. Here is the number one reason most bloggers fail: they lose the will to continue.

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2nd Edition of 31 Days to Build a Better Blog – Coming Next Week

ProBlogger

Tens of thousands of ProBlogger readers have completed the popular 31 Days to Build a Better Blog challenge and next week we’re taking it to a new level with the release of the 2nd edition eBook. 31DBBB – the Story So Far. Back on 30 July 2005 I had a crazy idea – what if I ran a series of posts over the month of August that year that would give ProBlogger readers a little bit of teaching each day and a homework activity to go away and do – each one focused on helping the

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10 Steps to Writing Mindfully for Your Blog

ProBlogger

This guest post is by Sean Madden of Mindful Living Guide. These past few months—in my summer and early autumn creative writing classes—I’ve not focused so much on the mindfulness aspect of my teachings. Perhaps this had to do with the energetic pace of summer, which only recently faded here in the South East of England. Just last week autumn seemed finally to arrive and with it the cozy, heartwarming smells of wood and coal smoke rising from the chimneys of local cottages.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.