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Marketing your freelance business can often be frustrating. You’re already busy trying to make ends meet, and it just seems like there’s not enough time to do everything you know you need to do. There’s no “magic formula” to making marketing easy – you just have to do it. But lucky for you, there are simple, often-overlooked techniques you can use that take just minutes to put into practice.
This guest post is by Steff Green of Grymm & Epic Copywriting and Illustration. Blogging isn’t a case of “If you post it, they will come.” Your role as a blogger doesn’t end as soon as you hit Publish. In fact, that’s only the beginning. If you’re anything like me, most posts take you between one and our hours to write, maybe even more.
My friend and I took my 6-year-old daughter to this crazy tree-climbing adventure: a place where they string logs, tubes and wires to the branches of tall trees. The result is a leaf-top playground high above the ground. You climb up, clip yourself to a safety line and clamber around like a monkey. Full of bravado, my daughter whipped through the courses like nobody’s business, swinging from ropes, scampering over logs and asking for more every step of the way.
November is National Novel Writing Month (otherwise known as NaNoWriMo), and a large number of people worked hard throughout the month to write a novel – or 50,000 words – in 30 days or less. You read that right: An entire novel in less than 30 days. Everyone has their own opinion of NaNoWriMo, be it good or bad. But opinions aside, every year thousands of people join in and a good number of them reach that goal.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
If you want to improve your productivity, creativity or energy, one of the biggest faults is forgetting to change up your personal life. Being too wrapped up in work often causes chaotic schedules, poor diets and missed sleep. Remember: To be great at what you do, you need a strong foundation. That foundation is YOU. You have to take care of yourself to produce excellent work.
The holidays are here. Many of you will be welcoming kids home from school, rushing about doing last-minute gift shopping, preparing to receive guests or making travel plans to visit family. It’s a busy time of year… but not for your business. During the holidays, most freelancers let their business fall off the priority list. You probably backburner yours as well.
While it’s not new, I’m often surprised by the way bloggers use—and mis-use—social media. Each of us has our own blogging journey, and we use different tools in our own unique ways. Yet there are still quite a few very common errors that I continue to see bloggers making as they work with social media. Image by stock.xchng user These mistakes have the potential to make your social media experience a struggle—if not put you off it completely.
While it’s not new, I’m often surprised by the way bloggers use—and mis-use—social media. Each of us has our own blogging journey, and we use different tools in our own unique ways. Yet there are still quite a few very common errors that I continue to see bloggers making as they work with social media. Image by stock.xchng user These mistakes have the potential to make your social media experience a struggle—if not put you off it completely.
It´s well established that Pinterest can be a strong driver of traffic. We´ve been having a lot of success at our Digital Photography School account and have seen other blogs, like Hair Romance , experiencing similar success. In my experience, most bloggers focus on curating boards to build their expertise and drive traffic back to their blogs. They regularly include their blog posts among the images they pin.
This guest post is by Stephan Spencer of The Art of SEO. Former mortgage broker and digital information business expert, Susan Lassiter-Lyons built her business online, and grew it to a six-figure income in only seven months. She attributes her amazing success to a simple framework she developed and perfected over that time. Recently, I met with Susan and she shared with me her “$1 Million digital business blueprint”.
This guest post is by Anders Vinther of The WordPress Security Checklist. Do you have insurance on your car? And on your house? Of course you do. Do you have insurance on your WordPress site? What? Insurance?! A good backup plan is your insurance policy on your WordPress site! You might be a serious blogger who is already aware of the value represented by your WordPress site.
This guest post is by Jonathan Goodman. Content is still king, but influential relationships are queen. And we all know that women rule the world, so maybe we should start paying more attention to these queens. Bloggers should publish less and promote more. If you enjoy staying awake until 4am writing each night, and frantically trying to publish according to your over-zealous schedule, then continue doing what you’re doing.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
This guest post is by Robert D. Smith of TheRobertD.com. Remember the last time that you sent out a guest post request, suggestion of a joint venture, interview invitation, or some other important message … and waited … and waited … and waited…? And then nothing happened. You got no response whatsoever. Not even a “No”! They couldn’t even take the time to just say “No”!
This guest post is by Stephen Pepper of Youth Workin’ It. Why should Bill Gates have all the fun?— Al Andrews. There are all sorts of reasons you may own a blog—to enhance your business site, to share ideas, to earn an income, or perhaps you just enjoy writing. Imagine the impact you could have, though, if you harnessed the power of your blog to make an even bigger difference to mankind by becoming a philanthropist.
This guest post is by Ashkan of fanappic.com. Looking at your analytics and seeing that your blog traffic is going down is not a pretty sight. For those of us who have been blogging for a while, the chances are that we all have experienced periods of downturn and are used to such stormy weather. But what if, heaven forbid, the situation is even more serious, and the downturn looks as if it is here to stay?
This guest post is by Mark Anderson of Andertoons.com. Mark Anderson is the cartoonist behind Andertoons.com where he offers cartoon subscriptions and creates custom cartoons. Originally at: Blog Tips at ProBlogger. 3 Ways Cartoons Can Improve Your Blog.
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
This guest post is by Elena Vakhromova of Freemake.com. We all know that search engines are a big piece of blog traffic cake. Unlike other traffic sources (subscriptions or social media), search engines bring visitors who are generally unfamiliar with your blog and have one definite goal: to get an answer or solve the problem with the help of your post.
This guest post is by Pratik Dholakiya of E2M Solutions. You’ve heard it a thousand times. “You need great, original content.” And it’s becoming increasingly obvious that “original” isn’t the same thing as “not plagiarized.”. There’s just one problem. Doing something truly original is hard. How can you make original ideas happen?
This guest post is by Sean M. Madden of Mindful Living Guide. The cornerstone of my teaching is to write the truth of our own experience. They’re fine words, which roll off the tongue with ease. But I needn’t tell you how gut-wrenching it can be to put them into practice. For when one shares the results of such writing with the world at large it is very likely to anger at least some folk—no matter how clear, how unassuming, and how well-intentioned is what you have to say.
This guest post is by Nathan Barry of Designing Web Applications. It seems like every day you read a story about a blogger who released a product to their audience and made a ton of money overnight. But then after you read more details about their story, you learn that they already had a popular blog with a huge audience. That’s the point in the process where I always used to feel disappointed.
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
This guest post is by Glen Andrews of Glen-Andrews.com. There are two types of content… Regurgitated content. This is content, or information, that’s been shared throughout a niche for years. It doesn’t really excite anyone anymore. It’s considered useful, but it’s “old hat.” As an example, in the blogging niche (my niche) regurgitated content would be writing an article about hashtags, setting up a Facebook page, or discussing the importance of creating
This guest post is by Kalen Smith of OnlineRookies.com. More bloggers accept guest posts for their sites. Guest posts are an arrangement where a guest author will write content and submit it to the blog. In exchange, the blogger will allow the blogger at least one backlink to promote their own website. Guest blogging is a great opportunity for both the blogger and the guest author to receive exposure and share ideas.
This guest post is by Fred Perrotta of Tortuga Backpacks. As a blogger, you should be spending at least 80% of your time creating killer content. The problem is that that leaves just 20% of your time to split between time-intensive (but important) activities like social networking, ad sales, new product creation, and marketing. In this post, you’ll learn how to automatically share your blog posts to your social networks.
This guest post is by Rob Henry of K2L Marketing. Regular Google users will know that one of the easiest ways to get a good ranking in its search results is for your web address to exactly match the search query. Get it spot-on and, until recently, you’ve been almost assured of a position close to the top, and often in the number-one slot on page one of the SERPs.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
This guest post is by Gab Goldenberg of The Advanced SEO Book. In the last instalment of the Blog Design for ROI series , I discussed the importance of showering attention on your community using design elements. The fourth commandment of blog design for ROI is to make your posts easy to read. This ensures that your message gets across even to first-time skimmers, which helps turn them into loyal readers (and post-sharers).
Feeling a little run down? At this time of year, many of us are. It’s been a big 12 months, and I think most bloggers are looking forward to some down time over the coming weeks. If you’re like me, you might be thinking of using this time not just to recharge the batteries, but to give a little thought to the year ahead, and how you want to handle it.
This post is by Nadia Chaudhry of NadiaChaudhry.com. “Stop! Don’t move!”. The videographer held the camera right in front of the groom’s family. She held them there, in the middle of their progression to the stage, for a sold three minutes. My jaw dropped, eyes squinting, bewildered. And so commenced the world’s most awkwardly recorded night… If I ever had a videographer like that for my wedding, I think I might have attacked her for taking the “special” out of my special
This guest post is by Aidan Huang of Onextrapixel.com. It invariably happens to everyone who starts a successful blog: the blogger sits down to write, but runs smack into a stretch of writer’s block. He thinks, “When I started this blog is was meant to be fun, but now it feels more like work! Why do I continue to do this? Maybe I’ll just take today off, and my fans can just wait until I’m in the mood to create my next post.”.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
This guest post is by Karl Staib of Domino Connection. Have you ever planned out your day and put marketing as the last thing on your list because you just can’t stomach another rejection? I know I did. I have a popular blog named Work Happy Now that gets 15,000 visits a month. That’s due to backlinks, Google search, and social love. This happened because of my desire to build relationships with people.
This guest post is by Alana Bender. Bloggers could probably stand to learn a few marketing tips from email marketers. For years, email marketers have used all kinds of demographic email lists to build up customer bases. They’ve created lists aimed at women aged 40-plus, with kids, driving a family car, and working part-time from home. And there’s a list targeted to reaching those professionals who work in a particular field of industry or service.
This guest post is by John Kelly of www.company.com.au. When bloggers think about monetising their content, most will turn to Google AdSense for advertising revenue, and some may think about releasing an ebook or enrolling in an affiliate program. . While these channels work for a few blogs, most will realise that the returns are frustratingly small for the amount of effort they have invested in their content.
This guest post is by Michael Scott of WPHub.com. One of the great things about WordPress is that it never stands still. The platform is constantly evolving beyond its blogging roots, with more great features being added every year. WordPress used to release small updates frequently, but at the end of 2009 they changed this policy. They now aim to release three major updates every year, with small infrequent updates in between to address security issues.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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