Enchanting Marketing
MARCH 7, 2023
Sometimes, I savor a book slowly. I pick the book up, read a few pages, then put it down again. I highlight ideas and sentences that attract my attention. Later, I treat myself to rereading those highlights. What makes writing worth savoring like that? At school, you probably learned that good writing is coherent, focused, and correct. But isn’t that like suggesting a good bicycle has two wheels, a saddle, and handlebars?
Nick Ursborne
MARCH 19, 2023
As freelancers we have to get out there and build an audience. Many of us do this through creating our own websites, publishing newsletters, writing articles and networking on social media sites. Over time we might build up a subscriber base of a thousand, five thousand or even twenty thousand or more people. These are people who read our articles, our blog posts or even our Tweets.
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Credible Content
MARCH 22, 2023
Using ChatGPT for writing content The simple answer is, yes you can. Can you really? It depends. First, what is ChatGPT? It is a simple online AI chatbot created by OpenAI. It answers the questions you ask. It is an AI language model. It generates human-like text based on the prompt that you give to it. It can generate responses to questions, write stories and poems, and generate Twitter threads.
Blogging Wizard
MARCH 21, 2023
Do you work on your products and services as well as your landing page designs only to receive low conversions when you launch? Or maybe you’re unsure of what your.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Kayleigh Moore
MARCH 9, 2023
So often, we tend to take advice from the noisy marketers on social media (disguising themselves as expert writers) who really just want you to buy their course or training or whatever-the-hell. That's why today, I wanted to bring you some advice from someone who is truly *in it* every single day. No ulterior motive involved. No course to sell. No lead magnet to promote.
Elna Cain
MARCH 3, 2023
Right now, you’re probably feeling threatened. Maybe you want to give up freelance writing before you even start. Why this feeling? It’s all about generative AI, and you are worried if freelance writing is safe from AI now and in the future. I hear ya! The impact of the new technological advancement is a central focus for many new freelance writers and copywriters – and it should be.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Nick Ursborne
MARCH 25, 2023
Maybe you think I’m wrong. Maybe you think we all have to compete with other freelancers. Certainly, we live and work in a competitive landscape. It’s a rare thing to have a client who is never going to be approached by other freelancers. And those companies hiring freelancers are always comparing freelancers, by skill set and by price. Even so, I don’t compete with other freelancers.
Kristi Hines
MARCH 10, 2023
According to a report from Heise Online , an executive from Microsoft Germany casually mentioned the upcoming release of GPT-4 at the KI im Fokus (AI in Focus) Digital Kickoff event. The event was designed to answer questions about large language models, including Dall-E 2, GPT-3.5, and Codex, available as a part of the ChatGPT preview in Azure OpenAI Service , used by over 1,000 customers.
Blogging Wizard
MARCH 9, 2023
Are you in search of a few About Me page examples to use as inspiration for your own personal brand and business website? Most bloggers and businesses add an image.
Neil Patel
MARCH 28, 2023
Getting traffic is easy with ad copy. Improving your conversion rates? Not so much. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. However, with so many online options, where do you go to find potential leads? These days, if you’re looking for one of the best platforms to reach your customers, then Facebook could be your answer.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Jane Friedman
MARCH 31, 2023
Photo by Karolina Grabowska Today’s guest post is by Allison K Williams ( @guerillamemoir ). Join us on April 5 for the online class Write Better With Social Media. Social media doesn’t sell books in any provable way. No one strolls into their local independent bookstore to ask for “This book I saw in a tweet!” We don’t check a box marked “Found it on Instagram” on our Bookshop order.
Content Marketing Institute
MARCH 22, 2023
Tech marketers, take note. How does your content marketing relate to your peers? CMI’s newly released Technology Content Marketing Benchmarks, Budgets, and Trends: Insights for 2023 shares the answers.
Nick Ursborne
MARCH 3, 2023
If you’re anything like me, you’re not at your most impressive when you look in the mirror each morning. This is all fine and normal, so long as you don’t mix “morning you” with “professional you”. And yes, it matters a great deal that you create a quite separate professional persona. As a freelance writer I have gone to considerable trouble to position myself as a true expert.
Blogging From Paradise
MARCH 3, 2023
Being seen on world famous blogs increases your exposure quickly.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Ahrefs
MARCH 15, 2023
Here are 10 extraordinary examples of websites that failed to fool Google. Key stats Conch House is a review site that ranked for over 250,000 “best+[product]” keywords and acquired 14,000 number #1 rankings.
Neil Patel
MARCH 13, 2023
Have you noticed that no matter how well-written your content is, it’s hard to get views? Or even if you create video, audio, or image-based content it’s tough to get likes, shares, and engagement. Most marketers believe it is because there is so much content for people to choose from. In other words, why should someone read yours? And the stats do tell that story ( 2.5 quintillion bytes of data are created each day ), but it’s simpler than that.
Jane Friedman
MARCH 28, 2023
Today’s post is by literary agent and podcast host Carly Watters ( @carlywatters ). Ask five different industry members and you’ll get five different answers. But what really is “upmarket” fiction? I’ve spent the last thirteen years helping writers get book deals and the last two years on our podcast The S**t No One Tells You About Writing helping unpublished writers learn how to categorize their work and I have an answer to this.
Content Marketing Institute
MARCH 16, 2023
Targeting the right keywords for your business can make search engines one of the most valuable and highest ROI channels. But how do you identify and prioritize the right keywords? Start with these four questions.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Nick Ursborne
MARCH 11, 2023
In this post I want to take a look at a simple way to balance your immediate needs and your long-term plans. Here’s what I do with my own business… At the beginning of each week I start a new page in a Word document with two columns. In the left side column I make a list of the work I need to get done in order to pay the bills and meet any other short-term deadlines or commitments.
Blogging From Paradise
MARCH 22, 2023
(Updated 3-22-2023) Getting clear on promoting your products and services increases blogging income. Blogging business struggles arise if you lack clarity.
Ahrefs
MARCH 8, 2023
If you just want a quick overview of the types, see the cheat sheet below. Read the full article to learn more about their importance and how to find them for your SEO projects.
Neal Schaffer
MARCH 2, 2023
Today, writing blogs is one of the most commonly used marketing strategies to give a boost to your website traffic. But it was not the case earlier as blogs came into existence some years back in the early 1990s. In the beginning, people mostly used blogs as online diaries to share their day-to-day experiences. However, in later years, blogs came to be used as a platform for writing about food, music, news, politics, and even business.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Jane Friedman
MARCH 23, 2023
Photo by Mr Cup / Fabien Barral on Unsplash Today’s post is by author and book coach Susanne Dunlap ( @susanne_dunlap ). At first glimpse, memoir and historical fiction may seem worlds apart. But many of the decisions historical novelists have to make to create a compelling narrative overlap with memoir more than you’d think—especially for writers of biographical historical fiction.
Content Marketing Institute
MARCH 24, 2023
Forget the never-ending conversations about AI-created content this week. We look to news from YouTube you may have missed – and share why you should consider it.
Ashleyn Writes
MARCH 31, 2023
Time is money, especially when you’re an entrepreneur. But as I was journaling the other day, I had a realization — time is more precious than money. Yeah, yeah, you probably already know that. We’ve all heard that “Time is precious,” but it’s so true! You can make more money, but you can’t make more time. You can replace money but you can’t replace lost time.
Blogging From Paradise
MARCH 30, 2023
(Updated 3-30-2023) Before gaining traffic from search engines you need to know how to properly optimize blog posts for SEO.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Ahrefs
MARCH 30, 2023
But that doesn’t mean shoehorning as many keywords as possible. Keyword stuffing doesn’t work anymore. How do you optimize your content to be search-friendly? You’ll learn how in this post.
Melanie Saxton
MARCH 29, 2023
Consider writing your arts-themed book, and count on me to assist with the artisan book editing process. As I wrote this cover feature for The Woodlands City Lifestyle , I thought about the talented Texas artists, national artists, and international artists who participated in The Woodlands Waterway Arts Festival, an annual event that rivals the largest festivals in the U.S.
Jane Friedman
MARCH 8, 2023
Photo by Kristopher Roller on Unsplash Today’s guest post is by Gemma Whelan , author of Painting Through the Dark. It began with that heart-fluttering feeling of acceptance after so many rejections. My second novel was going to be published! It was the end of August 2020. The world as we knew it had been upended. We were getting deeper into the pandemic, with fear, illness, death, and uncertainty ravaging the world.
Content Marketing Institute
MARCH 9, 2023
You’re in a new content battleground. But it doesn’t have to be humans vs. machines. It can be humans AND machines to make your content better and please both Google search and the people in your target audience.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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