Susan Greene
FEBRUARY 1, 2016
Is a copywriting client making you miserable? Finish the project and move on. I am frequently contacted by freelance copywriters regarding how to handle certain situations. Below is an email I received asking how to cope with a difficult client. I’m publishing this private exchange because other freelance copywriters might find it helpful. Susan Greene.
The Daily Egg
FEBRUARY 9, 2016
We all need a little help… from time to time. Actually, as online copywriters striving for greatness, we need all the help. The post 16 Helpful Copywriting Articles To Launch You Into Web Writing Greatness appeared first on The Daily Egg.
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Neal Schaffer
FEBRUARY 23, 2016
Having others guest post on your blog can be extremely powerful for many reasons. Consider the following statements – are they true for you? How many did we get? I’m guessing 3/3. Which is why today we’re going to share a blogging technique that solves all of those problems, and I call it the Reverse […] How To Invite Influencers To Guest Post On Your Blog appeared first on NealSchaffer.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
ThemeIsle
FEBRUARY 9, 2016
Twitter is one of the most important social media platforms of them all. To say the least, it helps us promote whatever we might have “in store.” I mean, there’s hardly a successful business out there with no presence on Twitter whatsoever. Now, having an official account and posting to it regularly seems to be. The post 9 Ways to Integrate Twitter With WordPress (Beginner’s Guide) appeared first on ThemeIsle Blog.
ProBlogger
FEBRUARY 2, 2016
One of the key success factors in marketing is the ability of a marketer to seize a certain moment – jumping on a trending item that will resonate with their audience, and repackaging it so it’s relevant to the reader. We’re all individuals, and what we like could be totally different to our friends. But if people are interested in your blog, they are interested in you, and what you’re interested in.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
The Daily Egg
FEBRUARY 9, 2016
We all need a little help… from time to time. Actually, as online copywriters striving for greatness, we need all the help. The post 16 Helpful Copywriting Articles To Launch You Into Web Writing Greatness appeared first on The Daily Egg.
ProBlogger
FEBRUARY 15, 2016
This is a guest contribution from Adam Costa and Darcie Connell. Whew. It’s been a busy day. It started off by creating three video lessons for a new course for 10xtoday.com. After that, I edited and revised the introduction to our new book which will be launching next month, and now I’m working on this post. And it’s only 11 a.m. Content marketing is an arms race.
ProBlogger
FEBRUARY 1, 2016
Image credit. If you’re a blogger or online entrepreneur, there’s no doubt you’ve heard of Pat Flynn. Pat is a writer , blogger , and podcaster , and helps readers all across the internet create smart passive income from their blogs. He went from being laid off in 2008 to creating a website to help people pass an architectural exam – earning $7000 in his first month.
ProBlogger
FEBRUARY 14, 2016
This is a guest contribution from Victor Ijidola. When readers find your content helpful and interesting, they get glued to it, read more of your posts, share them, leave comments, join your email list or even buy whatever you’ve got to sell. In simple English, they convert. But when the other end of the spectrum happens, they don’t engage or relate to your content, conversion becomes difficult and bounce rate soars, right?
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
ProBlogger
FEBRUARY 22, 2016
There have been many changes going on behind the scenes at ProBlogger HQ over the last few months, and we’ve been making some major decisions about how we are going to bring you the best information about creating successful blogs and income online. To do that, we’ve been experimenting with tools that do everything from making our team communication more streamlined to the ones that help us better communicate with you.
ProBlogger
FEBRUARY 28, 2016
“That’s it! I’m starting a blog!”. We all had that fire, that passion when we first started a blog. The excitement of creating content and putting it out into the world was tangible… that feeling (and motivation) to publish a few posts and see what everybody thinks. Fast forward a few months: what happened? Where did all that motivation go!? Now that excitement somehow turned into: “I just have a blog that nobody reads, I’m tired of updating, and I’m wondering if it’s even still worth it.”
ProBlogger
FEBRUARY 10, 2016
This is a guest contribution from Tewfik Cassis. For a startup or brand new blog, every milestone poses its challenges, but perhaps none more so than the first one – that daunting task of breaking outside of your friends and family into your first set of real readers or customers. It can be overwhelming for many. Where do you even start? How do you break in to an already oversaturated market?
ProBlogger
FEBRUARY 3, 2016
This is a guest contribution from Luke Guy. Let me start this post by telling you a quick story: I once created this niche site that I thought would do really well. I wanted to flex my SEO skills, and see if I could a new site ranked rather quickly (I talk about how I perform outreach with sites like this at Lukeguy.com). The new site would solve a problem like no other in its field – I had created this site for insect identification purposes, and it would help people with identifying bugs
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
ProBlogger
FEBRUARY 9, 2016
This is a guest contribution from Garik Himebaugh. Unless you live in a cave, you’ve probably heard of the 80/20 Principle. It’s been mentioned by productivity experts as well as the likes of entrepreneurs Tim Ferriss and Ramit Sethi. If you do in fact live in a cave, I suggest you move somewhere with plumbing… and people. While widely mentioned and talked about, the principle is sadly misunderstood and given much less attention than it deserves.
ProBlogger
FEBRUARY 29, 2016
While traffic to a blog is usually top of mind for a blogger, the real gold is when you create recurring traffic from loyal and engaged fans. It’s all very well and good to have lots of numbers in your stats, but if nobody is interacting or sticking around, it actually doesn’t get you very far at all. With this end goal in mind, you’ll find that it’s creating content that creates memories in your audience that’s important.
ProBlogger
FEBRUARY 25, 2016
Recently I received a question from Susan, a long-term listener of the ProBlogger podcast. Her query was one I think a lot of people struggle with once they feel as though they may have the content production for their blogs under control, but are wondering how to get that content in front of the right people. I feel like my idea generation is going well and that the writing and completion phases are great, but I can’t help but wonder if there is more that I should be doing after I hit publish,
ProBlogger
FEBRUARY 23, 2016
This is a guest contribution from Kenneth Waldman. Online marketing can be an impossible task without quality content. There is so much content online to start with, and social media algorithms are making that content harder and harder to see. The question we are all asking ourselves is how can we provide quality content in a quality way online? How can we create that content?
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
ProBlogger
FEBRUARY 18, 2016
There may come a time in your blogging or online career where for whatever reason, you think it’s time to quit. In the last two episodes of the ProBlogger podcast, we’ve explored things that entrepreneurs should do if they want to be successful – the first is to just start , and the follow-up episode focused on persistence even when you want to give up.
ProBlogger
FEBRUARY 24, 2016
This guest post is by Dan Kaufman of Media Survival. Most people don’t read online – they scan. They read the first few words of a sentence and, if they don’t like it, they’ll start scanning the page looking for something else that might help them. This was the verdict from usability guru Jakob Nielsen back in 1997 , and it’s even more relevant now that reading on mobiles has become so prevalent.
ProBlogger
FEBRUARY 16, 2016
This post was inspired by some brief thoughts I shared on my new Instagram Account – InfluenceTalks – this week. Before I started blogging, I worked as a part-time youth minister at a local church. As part of that role, I occasionally had the honour of conducting weddings and to meet with couples before their big day to talk about their relationship.
ProBlogger
FEBRUARY 15, 2016
If the first most important thing you’ll ever do as an entrepreneur is just start (and keep starting!) the second most important thing you can do is to not give up. Not give up when the going gets tough, not give up when you feel as though you can’t go any further, not give up when you’ve tried your best but hit a standstill. It’s often when you feel like throwing in the towel that you finally hit paydirt.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
ProBlogger
FEBRUARY 4, 2016
Image credit: Jonno Witts. Whether you’re just starting out or you’ve been blogging some time, you can almost always find yourself falling out of flow. One minute you have tons of ideas and are cranking out posts, the next something’s off and you’ve lost your mojo. This episode of the ProBlogger podcast is continuing our series on Blogger’s Block (you can catch up on episode 83 Types of Blogger’s Block and episode 84 How to Come up With Fresh Ideas to Write Ab
ProBlogger
FEBRUARY 11, 2016
Quite a few years ago now I first stepped into the world of blogging – almost by accident, and certainly when I had plenty of odds stacked against me. A friend emailed me a link to a blog, TallSkinnyKiwi.com , and I clicked over to find out what a blog was, and what it would look like. I could easily have deleted that email, or it could have gone straight to my junk folder without ever even seeing it.
ProBlogger
FEBRUARY 7, 2016
This is a guest contribution from Lesley Vos. We’re being told constantly that mobile content is like a snack, long texts are dead. People don’t read much now, and they just watch videos or scroll pictures. They’re time poor, they consume small bits frequently and move on. And as it goes on, things get more complicated: users don’t fix eyes on anything for more than seven seconds.
ProBlogger
FEBRUARY 26, 2016
Happy Saturday, ProBlogger readers! I’ve had a bumper week rounding these tips and newsbites up for you. The Pinterest stuff is extra useful if you’ve seen a drop in traffic referral from there, and I found vlogger Jim Chapman’s tips to be very interesting… it’s always nice to hear that even the big guns suffer from a little self-doubt.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
ProBlogger
FEBRUARY 12, 2016
The end of yet another week – here’s what caught my eye on blogging and social media. I hope they help you! I always feel as though I learned something. How to Win on Facebook: 8 Lessons Learned from Analyzing 1 Billion Posts // Quicksprout. Well this was news to me! Don’t post when your audience is online? It actually makes sense when you see the data, but runs counter to all advice ever given.
ProBlogger
FEBRUARY 21, 2016
Today we’re announcing a ProBlogger Webinar with Special Guest Nathan Chan from Foundr Magazine. The Short Story: Want to learn how to rapidly grow your Instagram Following and use it to drive traffic and leads? Sign up for this week’s free Instagram masterclass webinar here. Update: this webinar is almost at capacity. We’re closing in on 2,000 registrations so please secure your spot now to avoid disappointment.
ProBlogger
FEBRUARY 8, 2016
For some bloggers, it isn’t the lack of ideas holding them back, it’s finding the motivation to get them finished. People leave blogs in draft mode for all kinds of reasons – they run out of things to say, they’re not sure how to end the post, they know it needs something added but don’t know what, the post needs more research, it needs an image, or maybe it’s just that attention just goes elsewhere.
ProBlogger
FEBRUARY 5, 2016
Coming to you live from the pit of Facebook reach hell! Are you in the same boat? Ugh. Here’s a tip that might help!: Facebook Audience Optimization: Better Engagement and Insights for Bloggers // Jon Loomer. Did you know if your page has fewer than 5000 likes, you can switch audience targeting to get better reach on your organic posts? (that is, if you have an English language page).
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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