The Daily Egg
MAY 14, 2016
It’s believed that it takes users (who have no idea of what your site does) exactly three seconds to orient themselves and. The post How To Increase Your Landing Page Conversions by Asking a Question appeared first on The Daily Egg.
ThemeIsle
MAY 27, 2016
In this post, I’ll explore 11 essential SEO settings every new blog should consider. This is your intro to WordPress blog SEO! Why? – you ask. Your site’s content is its most important asset, but it’s useless if it doesn’t attract visitors! SEO – search engine optimization – is a tool every website owner should.
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Neal Schaffer
MAY 3, 2016
Before I teach you how to create a Medium account, let me first answer the why. As any business owner should know, the trick from being a small business to a successful empire is simply exposure. Online advertisements. Live events. Word of mouth. Social media. These are all ways that get people to start recognizing […] How to Set Up a Medium Account appeared first on NealSchaffer.
Huffpost
MAY 3, 2016
The Supreme Court's recent decision to deny review of the Authors Guild v. Google, Inc. ruling was a blow not just to the suit's plaintiffs in the book industry but to all of us in the business of writing and publishing content.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Contented
MAY 19, 2016
When I grew up I had four besties. Together we were just like Blyton’s Famous Five. Sure, we didn’t roam the countryside solving mysteries and capturing villains. Golly gosh no ! But we did freely roam our cul-de-sac for hours enjoying jolly adventures — at least until dinner time. After university, we all dispersed into very different jobs — one into journalism, one into strategic planning, one into advertising, one into corporate comms, and I moved from solicitor to information designer.
ProBlogger
MAY 17, 2016
This week we’ve been digging deep into Facebook Live Video. Earlier in the week I shared 10 benefits of building Facebook Live into your strategy and yesterday shared 12 different types of Facebook Live videos that you might like to create. Today I want to get practical and give you some tips on how to create the best Facebook Live Videos you can.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
The Daily Egg
MAY 14, 2016
It’s believed that it takes users (who have no idea of what your site does) exactly three seconds to orient themselves and. The post How To Increase Your Landing Page Conversions by Asking a Question appeared first on The Daily Egg.
Neal Schaffer
MAY 3, 2016
Before I teach you how to create a Medium account, let me first answer the why. As any business owner should know, the trick from being a small business to a successful empire is simply exposure. Online advertisements. Live events. Word of mouth. Social media. These are all ways that get people to start recognizing your name and knowing what your business is all about.
The Daily Egg
MAY 18, 2016
I am an artist. Or at least that’s what 90% of the people I speak to think when I tell them what. The post The Biggest Lie in Copywriting appeared first on The Daily Egg.
ProBlogger
MAY 23, 2016
This is a guest contribution from Anna Johansson. Unfortunately, if you’re an industry expert in construction, finance, software development, or other similar “dry” field, you’ve already been handed the short end of the content stick. Your industry is important, and the subject matter is interesting to you and other industry gurus, but it just isn’t that exciting to the average web user. .
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
ProBlogger
MAY 19, 2016
This is a guest contribution from Larry Alton. You could be a prominent authority in your industry, with multiple bestselling books and a successful business around your writing; or you could be a novice who just launched their first blogging website – as long as writing is a significant part of your life, there’s one thing you’ll always want: to be a better writer.
ProBlogger
MAY 15, 2016
Have you tried using Facebook Live Video to communicate with your audience? If not – you might like to give it a go, because right now it’s a pretty hot medium that I’m seeing quite a few bloggers use with great benefits. This week I want to explore Facebook Live in a little more depth than I’ve done before. Here’s what to expect.
ProBlogger
MAY 2, 2016
This is a guest contribution from Brian Lang of Small Business Ideas Blog. According to an article in the NY Times , 95% of blogs get abandoned within four months, and blogging has a higher failure rate than even restaurants. Yet, an estimated 172,000+ blogs are started every day. Succeeding with blogging can allow writers to grow their influence and be able to generate income doing what they love.
ProBlogger
MAY 5, 2016
This is a guest contribution from Leona Henryson. . As a blogger, you might spend several hours working on a single post. You search for topic ideas that are trending and relevant to your followers. You spend time researching and narrowing down your topic even further. You write your post, then edit and proofread until it is free from errors. Finally, you select the images that you are going to use, resize those images, and then find perfect places in your document for them.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
ProBlogger
MAY 3, 2016
So apparently the (Facebook blue) sky fell and then picked itself back up again, but not before everyone went completely bananas over yet another policy update. It doesn’t really matter what the policy update is this time (although we’ll get to that, and key lessons, soon). The more interesting thing to ponder is why does everyone go bananas? It’s because anyone with an investment of time and content in a Facebook page is essentially on ‘rented’ space, and Facebook has all the control.
ProBlogger
MAY 18, 2016
This is a guest contribution from Jonathon Ohayon of Brilliance.com. From infographics to Slideshares, articles to memes; marketers and bloggers can never have too much help coming up with ideas for compelling, relevant content. However, ideas can be elusive and trending subject matter can be hard to nail down. Tools like Facebook Trending and Google Trends are a good start, but there is goldmine of content research available in lesser-known platforms that don’t have the same brand recogni
ProBlogger
MAY 8, 2016
Do you update old posts on your blog? Lately I’ve spent quite a bit of time here on ProBlogger in my archives updating old posts – perhaps even more than creating new content for the ProBlogger blog and podcast. It’s something that I’ve done regularly over the years, and a task that I think many blogs could benefit from. When you’ve been blogging for a few years you’ll end up with an ‘archive’ of content and over time that archive can become a chal
ProBlogger
MAY 16, 2016
This week we’re taking a deep dive into Facebook Live Video and how you can use it as a blogger to deepen relationships with your readers, build your profile, extend your reach on Facebook and much more. Yesterday I shared 10 benefits of giving Facebook Live video a go and tomorrow I’m going to give you over 25 practical tips on how to use it effectively – but today I want to show you a variety of different types of Facebook Live videos that I’ve tried and that I’m
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
ProBlogger
MAY 1, 2016
This is a guest contribution from Will Nicholls. It was a little over two years ago when I first went online and bought my blog’s domain name. I wanted to announce it to the world and get started straight away, but instead I spent the next 6 months developing and filling the website with content so that I wasn’t launching on an empty stomach. I probably read the entirety of the ProBlogger website in that time, as well as other web development blogs, cramming in as much knowledge as I could.
ProBlogger
MAY 11, 2016
This is a guest contribution from Jason Gracia. As I write these words, dedicated men and women struggle to grow their blogs and they don’t have a clue as to the cause. Could it be effort? Could it be talent? Could it be that just one more course is needed? Could it be that I’m not good enough? Poisonous thoughts like these swirl with enough force to permanently shatter one’s confidence.
ProBlogger
MAY 4, 2016
This is a guest contribution from Julie Petersen. With so much information on the web these days, the competition for high-quality content is strong – and it’s growing. You can’t always introduce new topics to your target audience, since influential bloggers have already written tons of content on the issues you have in mind. There is a trick though: you don’t necessarily need an original idea to craft unique content.
ProBlogger
MAY 10, 2016
This is a guest contribution from Iniobong Eyo. You can admit it. You think the headline is outrageous. Is he in his right mind? In fact, you’re surprised – or even shocked? But you’re reading this anyway. Because it got you thinking: How can I steal my way to content creation success? The truth about original content. With well over 150 million blogs online, the blogosphere is a crowded place.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
ProBlogger
MAY 30, 2016
How to Decide on a WordPress Theme for Your Blog. Today I have a treat for you. Today we have a special guest, one of our new subject matter experts, Kelly Exeter from Swish Design. Kelly is one of those people who produces a heap of great content and also runs a business on the side. Kelly is one of the go to people in Australia when it comes to blog design.
ProBlogger
MAY 30, 2016
How to Decide on a WordPress Theme for Your Blog. Today I have a treat for you. Today we have a special guest, one of our new subject matter experts, Kelly Exeter from Swish Design. Kelly is one of those people who produces a heap of great content and also runs a business on the side. Kelly is one of the go to people in Australia when it comes to blog design.
ProBlogger
MAY 9, 2016
This is a guest contribution from Blogger Legal LLC. In our experience, bloggers tend not to be very familiar with their rights when they enter into a contract with a company. It’s understandable; companies will throw five-page contracts full of legal jargon at you, when all you want to know is “how much will I get paid?” As a result, you might just glance through the agreement and sign it without understanding it completely.
ProBlogger
MAY 31, 2016
This is a guest post from freelance writer Anna Johansson. If you’re like most bloggers, you publish a solid combination of evergreen and time-sensitive content. The time-sensitive aspect is simple enough as long as you stay abreast of industry news and updates. But what does it take to write really compelling evergreen blog content? While you can’t necessarily predict how your blog posts will be received, you can write with the following food for thought in mind.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
ProBlogger
MAY 25, 2016
This is a guest contribution from Charles Crawford. For a blog or business, a quality opt-in campaign is worth its weight in subscribers. Not only does a subscriber base give you direct access to the customers and readers that care most about your brand, but it also lets you target those who are most engaged and willing to come back for more. Truly, this is a marketing technique that should not be taken lightly – if you haven’t set up a mailing list, now’s the time.
ProBlogger
MAY 22, 2016
This is a guest contribution from Jerry Low of Web Hosting Secret Revealed. When it comes to social media website players, Facebook is too huge to be ignored. With over 1 billion daily users , 934 million mobile daily users as of April 2016, one thing is obvious: you simply must market on Facebook if you want to reach highly targeted users. Facebook Ads offers the biggest marketing opportunity on the Internet and provide: A powerful targeting system.
ProBlogger
MAY 23, 2016
Note: this episode can be listened to in the player above or on iTunes or Stitcher. A Blogger Shares How She Made $28,000 Using The 4 Stages of Warming Her Readers Up. Today I’m wrapping up the mini series we have been going through that is all about warming your readers up. We have been talking about how to take readers from being completely unaware of who you are or cold to being fully engaged with you or warmed up.
ProBlogger
MAY 23, 2016
Note: this episode can be listened to in the player above or on iTunes or Stitcher. A Blogger Shares How She Made $28,000 Using The 4 Stages of Warming Her Readers Up. Today I’m wrapping up the mini series we have been going through that is all about warming your readers up. We have been talking about how to take readers from being completely unaware of who you are or cold to being fully engaged with you or warmed up.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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