Neil Patel
OCTOBER 29, 2020
According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. This means 62 percent of companies are unprepared. They don’t have the strategy, tactics, or tools they need to market their business well.
Content Marketing Institute
OCTOBER 28, 2020
Most content marketing teams are small. With few hands on the content marketing deck, everything you do should perform. Put these tips into practice to get results – no matter how many people you have on the team. Continue reading → The post How to Get Big Results From Small Content Marketing Teams appeared first on Content Marketing Institute.
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Freelance Magic
OCTOBER 23, 2020
Today, I’ve got a great post for you from fellow freelancer Nathan all about finding freelance clients on Twitter. His personal story is a great reminder that clients can be found anywhere… Have you ever wondered how you can make money off Twitter as a freelance writer? Well, you should think of using Twitter to find leads if you haven’t done so in the past.
Jeff Goins
OCTOBER 14, 2020
We're at the end of the 5-day Paid to Create challenge and so far, we’ve identified why we create, the importance of making money off our art, how to know what to sell, and to whom. Now, it’s time to sell.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Moz
OCTOBER 25, 2020
Posted by Dr-Pete Back in the spring of 2017, I wrote that HTTPS results made up half of page-one Google organic URLs. In over three years, I haven't posted an update, which might lead you to believe that nothing changed. The reality is that a whole lot changed, but it changed so gradually that there was never a single event or clear "a-ha!" moment to write about.
ThemeIsle
OCTOBER 20, 2020
It’s common knowledge that you can make money online. Or, I should rather say, it’s common knowledge that some people make money online, but how do you get a piece of this pie for yourself? Our list highlights 20 future-proof strategies on how to make money online this year and going forward. The post 20 Future Ways How to Make Money Online (Best for 2022) appeared first on ThemeIsle Blog.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Content Marketing Institute
OCTOBER 22, 2020
Doing the hard work of content marketing doesn’t require being grandiose or controversial. But it does require “being more.” Only then can you have positive impact on your audience, your brand, your team, and even yourself. Continue reading → The post The Future of Content Marketing? (Spoiler: It Doesn’t Require Doing More) appeared first on Content Marketing Institute.
Fat Stacks
OCTOBER 27, 2020
Discover the different types of verbs and learn how to identify them in a sentence. We included examples and sentences to easily understand how each category of verbs are being used.
Jeff Goins
OCTOBER 12, 2020
There are, I think, roughly three kinds of creators in this world, each with their own path. Today, I want to share with you two things. First is the three kinds of creators, and the second is the path to building an organization around your work.
Moz
OCTOBER 22, 2020
Posted by JoyHawkins With so many customization options in your Google My Business profile, it can be tough to decide what to focus on. But when it comes to ranking on the SERP, there are actually only four GMB fields that influence where your business will land. In this brand new Whiteboard Friday, MozCon speaker and owner/founder of Sterling Sky, Joy Hawkins, takes us through the fields she and her team has found do (and do not) effect rankings.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
ThemeIsle
OCTOBER 28, 2020
In our hands-on SEMrush review, we’ll help you decide whether or not this tool is right for you. We’ll discuss each feature and see which parts of SEMrush make it a viable solution for certain businesses. The post SEMrush Review 2022: Is It Really Worth the Money? appeared first on ThemeIsle Blog.
Neil Patel
OCTOBER 17, 2020
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Think back to the last time you saw one of those giant, clunky fax machines sitting around. It’s probably been a while, right? While that old-school hardware is undoubtedly outdated, faxing isn’t dead by any means. It’s actually very much alive.
Content Marketing Institute
OCTOBER 12, 2020
Peer into the 2021 crystal balls of 20 content marketing experts. Let them help you ready your content marketing programs as best as possible for the year ahead – no matter what COVID-19 is doing (or not doing). Continue reading → The post What’s Up in 2021 for Content Marketing? appeared first on Content Marketing Institute.
Words Matter by Wix
OCTOBER 27, 2020
Have you ever felt so hungry you could “eat a horse”? Complained that “it’s raining cats and dogs” out there? Or wisely observed that “all that glitters is not gold”? Then you’ve already used figurative language without knowing or noticing it. Figures of speech pop up everywhere in literature, , poetry books , pop culture, , marketing materials and even in our everyday speech.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Jeff Goins
OCTOBER 12, 2020
To start a business, you need more than passion. Getting paid to create really is about getting clear on what people want. Before we get into the super practical work of actually accepting money from other people, we need to get clear on what we have to offer.
Moz
OCTOBER 29, 2020
Posted by Paddy_Moogan Link building campaigns shouldn't have a start-and-stop date — they should be ongoing, continuing to earn you links over time. In this informative and enduringly relevant 2018 edition of Whiteboard Friday, guest host Paddy Moogan shares strategies to achieve sustainable link building, the kind that makes your content efforts lucrative far beyond your initial campaigns for them.
Adam Connell
OCTOBER 23, 2020
Want to level up your SEO? Need to find the right tool to help you but not sure which search engine marketing tools to choose? In this post, I’m going to give you a primer on some of the most popular SEO tools on the market. This isn’t your typical ‘best of’ style list… I’ll.
Neil Patel
OCTOBER 16, 2020
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Marketing campaigns get more complex by the day. Which… is great news for the consumer experience but a nightmare for you as a marketing manager handling thousands of moving parts (and countless employees) on a daily basis. To put it lightly, there’s a lot going on behind the scenes.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Content Marketing Institute
OCTOBER 8, 2020
No matter what happens with content marketing budgets, one thing looks certain: Organizations will scrutinize every dollar spent in 2021. CMWorld speakers offer some advice on how to get the most from your content marketing investment. Continue reading → The post 23 Tips to Make the Most of Your Content Marketing Budget appeared first on Content Marketing Institute.
Fat Stacks
OCTOBER 22, 2020
Traditionally, we are taught that a noun is a word or part of a speech (other than a pronoun) that identifies places, people, or things.
Jeff Goins
OCTOBER 12, 2020
Before you figure out what you want to sell, you need to first figure out what people are willing to pay for. Your job is to create something unique, something that at first meets a felt need of a person but then, in some way, goes beyond what they thought they wanted.
Moz
OCTOBER 18, 2020
Posted by MiriamEllis The COVID-19 pandemic has upended the way we engage with local businesses. We're ordering more food for delivery, spending more money in online shops, and checking for safety measures on the web listings of businesses of all kinds. But what do these new trends mean for the ways businesses market themselves online? We asked five local SEO experts to zero in on the trends and tactics businesses across five industries should focus on to get ahead — and stay ahead — during this
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Words Matter by Wix
OCTOBER 20, 2020
Homophones are words that sound the same, but are spelled differently and have distinct meanings. These types of terms can cause confusion for people learning the language and native speakers alike. Today I’ll dive into to and too —a classic example of a homophonic dilemma in the English language. "To" is a multi-purpose preposition used to express a direction, a limit, a purpose or a result.
Neil Patel
OCTOBER 15, 2020
You may have heard keywords are an essential part of any SEO strategy: they are. Without the right keywords on your site, people won’t find you while searching the web. But there’s a lot more to keyword strategy than figuring out what people are searching for. It means choosing the right keywords for your business, determining which ones you’ll be able to rank for, and a whole lot more.
Content Marketing Institute
OCTOBER 27, 2020
When the Sierra Club of Colorado needed to raise awareness and raise money to support its efforts, the grassroots organization used voice-of-customer research to get inside the heads of its members. (And it worked beyond expectations.) Continue reading → The post How to Get in Your Customers’ Heads for Invaluable Research appeared first on Content Marketing Institute.
Contentwriting
OCTOBER 20, 2020
Content and design team from the digital marketing agency has to make the marketing plan and manage the process of content creation right from ideation to production, to outreach and promotion. The post How to Frame Content Strategy for Online Marketing appeared first on SEO and Content Writing Services.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Jeff Goins
OCTOBER 5, 2020
Why do we create? To share a thought: an idea, a story, a paradigm. To help another person, perhaps, simply by saying something others are unwilling to say. This week, I'm hosting a free, 5-day challenge to get you to take action. My goal for you is to go from zero to one. To get unstuck in a significant way that will allow you to create momentum in your work so that you can finally get paid to create.
Moz
OCTOBER 1, 2020
Posted by HeatherPhysioc Have you ever made SEO recommendations that just don't go anywhere? Maybe you run into a lack of budget, or you can't get buy-in from your boss or colleagues. Maybe your work just keeps getting de-prioritized in favor of other initiatives. Whatever the case, it's important to set yourself up for success when it comes to the tangled web of red tape that's part and parcel of most organizations.
ThemeIsle
OCTOBER 15, 2020
Bounce rate is one of the most important website metrics. Not tracking it could be costly for your business, especially if you’re running an eCommerce store. This article will discuss what a bounce rate is and what it means for your website. The post What Is Bounce Rate? Why Does It Matter? Explained for Beginners appeared first on Themeisle Blog.
Neil Patel
OCTOBER 17, 2020
Like any shortcut, buying Instagram followers can be very tempting. And why not? Just look at these ads: “Get 100% real Instagram followers within 10 minutes!”. “Pay only $5 for 500 followers.”. “Increase your Instagram following by 25% at shockingly low rates!“. See? Tempting. But let us warn you – don’t give in. These shortcuts are never worth it.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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