Content Marketing Institute

SEPTEMBER 17, 2018

Editor’s note: You may have missed the original post when we published it a couple years ago. We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. I produce a lot of content. Not for the fun of it (although I genuinely enjoy most of it), but because I want it to increase awareness of my personal brand, drive traffic to my site, and generate leads.

Promotion 111

Promotion Content Social Media Editorial Team 111

Jeff Goins

SEPTEMBER 16, 2018

Writing 100

Writing 100

ProBlogger

SEPTEMBER 18, 2018

The post 8 Important Admin Tasks to Do When Launching a New Blog appeared first on ProBlogger. When you launch a new blog (especially if it’s your first), there’s so much to do it can feel overwhelming. Having spent so much time and effort selecting your theme , pre-writing posts , and maybe even setting up your email list , you probably just want to make it live as soon as possible so you can tell everyone you know about it.

Blogging 29

Blogging Blog Social Media Advertising 29

Content Marketing Institute

SEPTEMBER 21, 2018

Just because you create content doesn’t mean anyone will see it. People have to know the content exists in order to consume it. The digital landscape is increasingly competitive. If you want your content to drive maximum value, finding opportunities to engage audiences is just as critical as the content itself. Here are five advanced methods that belong in every marketer’s content promotion strategy.

Promotion 110

Promotion Brand Awareness Editorial Team Content Creation 110

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Content Marketing Institute

SEPTEMBER 19, 2018

English-speaking markets are attractive, but for most niches, they’re also the most competitive. It takes a lot to move the English-speaking needle. If you want results with less effort – and it makes sense for your audiences – think about localized markets. After all, while people may speak English as a second or third language, they’re more likely to search in their native or first language.

Editorial Team 105

Editorial Team Content Contractor Freelance 105

Content Marketing Institute

SEPTEMBER 20, 2018

If you could build the ideal multi-industry global conglomerate from scratch, scaling it to over 700 product families, would you let each one of those 700 product managers target the same customer separately? Of course you wouldn’t. Why then do so many enterprise brands find themselves in a similar pickle? Three years ago, the Cisco marketing team woke up to this real-life situation.

Creativity 81

Creativity Content Content Creation Management 81

Content Marketing Institute

SEPTEMBER 18, 2018

Graphic designer Chris Barker has twice won cover of the year at the British Society of Magazine Editors and recently won art director of the year. Yet he is probably best-known for an image he created for his own amusement at 2 a.m. one Nov. 9 while watching the rolling U.S. election coverage. For Chris, the election result was more evidence that, in his words, things were going “a bit 2016.”.

Social Media 100

Social Media Engagement Media Art Director 100