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Okay. I know, at this point, you’re probably sick of hearing people talk about AI writing tools. BUT! I’m not here to tell you which AI tools to use, or how they’re coming for writers’ jobs, or to preach about how it’s the end of the world as we know it. Instead, as always, I want to break things down and be realistic with you about where they make sense, the things they suck at, and what I’ve found they help me do better and in less time.
Getting your arms around the disruptions of generative AI presents an extreme challenge. A 20-year-old framework for self-reflection may help. Ask these three questions in proper succession.
Enough hype—when it comes to generative AI, let’s talk results. In our recent webinar, Now Generally Available: Enterprise-Grade Gen AI That Drives Work Forward , Grammarly’s own Zachary Johnson, Senior Product Marketing Manager, and Spencer Herrick, Senior Product Manager, shared how our generative AI fuels efficient work, the results beta users experienced, and the updates we made using their feedback.
If you have had some interest in becoming a technical writer, you might be wondering how much the a technical writer salary is before you pursue this career path. Technical writers make the complex seem simple by crafting user-friendly guides, manuals, and documentation to help people understand technology, software, or any intricate process. They’re the unsung heroes behind those instruction manuals you only read when something goes wrong – turning tech jargon into something your grandma
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
How can you transition into being an author after a long-term career elsewhere? How can you adopt an attitude of service in order to build your network in an authentic manner? Patrick O'Donnell shares his tips. In the intro, Spotify subscribers in the US now have 15 hours of free audiobook listening [ The Verge ] — you can find most of my books there if you want to give them a try!
I recently came up with a campaign concept which involved using words joined by “and” in phrases. I was after a quick resource for inspiration beyond the phrases I already knew. It was frustrating: I knew what I wanted to find, but not the correct term to search for the result. Because if you Google phrases joined by “and” (which seemed a pretty obvious place to start, frankly, a load of stuff pops up to do with conjunctions (i.e., “and”, “but”, and “or”).
Content ideation is the process of generating article ideas. A solid ideation process makes it easy to brainstorm dozens of blog post topics, hit a regular publishing cadence, and consistently grow traffic—without unnecessary brain strain.
Content ideation is the process of generating article ideas. A solid ideation process makes it easy to brainstorm dozens of blog post topics, hit a regular publishing cadence, and consistently grow traffic—without unnecessary brain strain.
Photo by Etienne Girardet on Unsplash Today’s post is by author Amy L. Bernstein. Benjamin Franklin once wrote to the Royal Society of London: “I have already made this paper too long, for which I must crave pardon, not having now time to make it shorter.” Yes, writing short can be far more difficult than letting the pen rip. And writing a short description of your novel — like the three tight paragraphs you need in a query letter — is one of the hardest tasks of all.
Most content receives little to no engagement. In fact: Yet plenty of content creators consistently receive millions of views and. Continue Reading The post How To Create Engaging Content In 2024 appeared first on Copyblogger.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
The English language is great at recycling words. For example, think about the verb “to lose.” One can lose a pair of car keys, lose a game, or lose one’s patience. In all three instances the verb lose takes on a slightly different meaning, depending on what was lost. Zeugma is a rhetorical device that takes advantage of these ambiguities for literary effect.
Looking forward to Giving Tuesday on November 28 and a fundraising bash on December 1, executive director Rafael Espinal highlights how the Freelancers Union is helping to shape the future of work for everyone. Freelancing is more than a solitary endeavor—it's about being part of a lively community that transcends industries. Rafael Espinal , Executive Director of Freelancers Union, joins us to share details about the nonprofit org’s upcoming fundraiser party in Bushwick on De
The Ultimate Guide to SEO Tracking Theoretically, organic searches should account for 53% of visits to a business website. However, it’s impossible to tell if you’re achieving this percentage without proper monitoring. Here’s the good news: SEO tracking provides all the data you need to gauge the effectiveness of your marketing. There are even free tools that can do the analysis for you.
With so much ground to cover, we did some serious digging to showcase the city’s best SEO speakers, conferences, and meet-ups. London’s search community was nascent but sizable from the early noughties.
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Line spacing isn’t typically something you think about, until you have to. When there’s an important written assignment due, suddenly you’re doubtful about how much space to put in between your lines. In this quick guide, we go over all your line spacing options and when to use each, plus we explain how to apply single and double spacing in Google Docs and Microsoft Word.
Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Creating Solidarity and Community- How Black-Owned Bookstores Are Redefining Bookselling Why Are Publishers Still Using X? Can We Judge a Book By Its Sound?
The 5 Best Keyword Research Services To Try in 2023 Every search query contains keywords, or words and phrases that potential website visitors use to find information online. Researching keywords for your business can help you create content that raises the ranking of your site in search results for relevant queries. Discover the best keyword research service in 2023 and learn more about five services and tools that you can try as part of your SEO strategy.
Call masking is a communication feature that conceals your actual phone number by displaying a different number during calls. For … Is Call Masking Essential? Yes, Use it for These 7 Reasons Read More » The post Is Call Masking Essential? Yes, Use it for These 7 Reasons appeared first on.
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
The word trope has evolved and expanded in meaning over time. Originally it came from the classical Greek concept of rhetoric—the art of effective communication. Tropes in that context are all the ways that a writer or speaker can use nonliteral language to get their ideas across and evoke the response they want. More recently, however, the word trope has come to describe certain conventions of fictional genres in narratives such as books, movies, and television shows.
PEOPLE Hachette Book Group CEO Michael Pietsch , is transitioning to the role of Chairman, and will be succeeded by Hachette UK CEO , David Shelley , who will take on both HBG and HUK roles. Richard Kiston , deputy CEO of Hachette UK, will be taking on the same role for Hachette Book Group. COO Joe Mangan has announced his retirement. The changes take place Jan 1st, 2024.
Are you a creative or literary writer looking to share your words with a larger audience of your peers? Then look no further than these literary magazines accepting submissions! The new year is just around the corner and there are plenty of literary magazines looking for high-quality writing for their next issue. Here is a list of some of the best literary magazines accepting submissions for next year.
A call flow is a blueprint for the ultimate customer service experience for your call center. It creates a structured … Create a Perfect Call Flow with this Step-by-Step Process Read More » The post Create a Perfect Call Flow with this Step-by-Step Process appeared first on.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Do you need to write a project proposal but don’t know where to start? Don’t worry; we’re here to help. Crafting a project proposal is important for getting your project approved, funded, or supported. It outlines crucial details such as the project’s concept, objectives, methodology, budget estimates, team qualifications, and potential risks.
Source: Wiley A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox ; you’ll love it. * * * One of the things I love about writing is that you’re never done improving. One of the things I hate about writing is that you’re never done improving.
Looking to turn heads with your Twitter profile? Well, implementing the best Twitter bio ideas can make or break that critical first impression. Imagine crafting a bio that’s a magnet for followers, an intro so compelling it transforms casual scrollers into a highly engaged audience. From spotlighting your achievements to threading relevant keywords that hook, this guide unpacks the secrets to bios that resonate.
Marketing is essential for growing businesses, but it often strains tight budgets. If you’re looking for a platform to handle … EngageBay Review Read More » The post EngageBay Review appeared first on.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
You’re almost there. You’ve finished your research, you’ve written your thesis, you’ve formatted your work and bibliography , and now you can see yourself in a cap and gown, the newly minted holder of a master’s degree or PhD. You put in the work—but you didn’t get there alone. Like every protagonist in a literary journey, a cast of characters helped you along the way.
Finding Twitter overwhelming? Arm yourself with the right Twitter tools, and you can breathe a sigh of relief. You see, Twitter tools are the cornerstone of a smart digital marketing strategy. They offer you the power to navigate the bustling marketplace of social conversation with confidence. So, in this post, we’ll tackle a wide array of tools, from scheduling content and analyzing your impact to tweaking your audience engagement for greater effectiveness.
Few lines of text can take your website traffic to new heights the way that meta descriptions can. Maxing out … 12 Real Meta Description Examples From Page 1 Results Read More » The post 12 Real Meta Description Examples From Page 1 Results appeared first on.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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