Content Marketing Institute
SEPTEMBER 16, 2022
Teamwork makes the dream work. But how does your team do that? Ten experts share how to make your content marketing teams achieve your brand’s goals.
Credible Content
SEPTEMBER 12, 2022
The concept of slippery slide in copywriting. For the first time I read about the concept of slippery slide in copywriting on one of Copyblogger posts. Then I came across the reference in Joseph Sugarman’s book, The Adweek Copywriting Handbook. In the beginning pages of the book, he writes: “Your readers should be so compelled to read your copy that they cannot stop reading until they read all of it as if sliding down a slippery slide.” Some also call it “the slippery slo
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Quick Sprout
SEPTEMBER 16, 2022
Webex and Microsoft Teams are two of the most popular video conferencing platforms on the market. Businesses of all sizes use them to stay connected with employees, customers, and partners. Each product has features like group chat, file sharing, and video conferencing that streamline communication between remote workers, office colleagues, and clients.
CopyBlogger
SEPTEMBER 16, 2022
Blogging mistakes happen to all of us. Fired up by a great content idea, you sit down ready to crank. Continue Reading. The post Blogging Mistakes: 10 Signs Your Blog Post Is Going Horribly Wrong appeared first on Copyblogger.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Content Marketing Institute
SEPTEMBER 12, 2022
Should you create content for TikTok? Only your audience can tell you. But experts (mostly) agree on this: Don’t ignore the short-form video giant if you want to stay relevant. Try this advice and stop dancing around the TikTok question.
Credible Content
SEPTEMBER 11, 2022
Your content writing voice helps your business stand out. Do you know there are 600 million blogs on the Internet? 7.5 million blog posts are published every day. 500 hours of video is uploaded on YouTube every minute. With so many platforms like Instagram, Facebook, LinkedIn and Medium, hundreds of terabytes of data are being injected into the Internet every minute.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
CopyBlogger
SEPTEMBER 13, 2022
Do you use a blog post checklist before you publish? While planning your content calendar is the first part of. Continue Reading. The post The Meticulous Writer’s 12-Step Blog Post Checklist appeared first on Copyblogger.
The Idea Logical Company
SEPTEMBER 12, 2022
Open Road Integrated Media has been an active client for the past couple of years. I have been intrigued by their claim of having the only really automated ebook marketing system in existence. I can’t say I have the inside knowledge of every other big player’s operations to confirm that is true, but it certainly looks that way from the outside.
Content Marketing Institute
SEPTEMBER 13, 2022
Even experts get the buzzword blues. How many of these industry clichés and overused terms will you hear at Content Marketing World or on #CMWorld this week? We don’t suggest calling anyone out – but we don’t mind if you keep score.
Quick Sprout
SEPTEMBER 11, 2022
Want to jump straight to the answer? The best CRM software for most people is HubSpot or Salesflare. Customer relationship management (CRM) software helps companies deliver a better product, service, and experience. It stores all customer information and interactions, so your employees are always up to date. CRMs ultimately help businesses large and small build better relationships with customers in every industry.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Copyhackers
SEPTEMBER 15, 2022
High converting landing pages are characterized by their ability to get the reader to take a desired action. Unlike general website pages, visitors usually ‘land’ on a landing page (hence the name) after clicking a paid ad, social media post, link in an email, or some other external source. Here are the 5 primary elements in place on all high-converting landing pages: Menu / Global navigation links are removed.
David Meerman Scott
SEPTEMBER 14, 2022
Last week, the annual HubSpot INBOUND marketing, sales, content management, and customer service conference was finally back to an in-person format! I was struck while attending the terrific conference in Boston how the most memorable aspects were when the presenters showed their point rather than telling us a fact or idea.
Content Marketing Institute
SEPTEMBER 14, 2022
No matter what you think about Web3, it will be part of the marketing conversation for a while. So take the time to reflect on these 10 thoughts.
Quick Sprout
SEPTEMBER 10, 2022
Starting a business is now more cost-effective and easier than ever before. With technology making it possible to work from anywhere, more people are venturing out on their own to be their own boss. Whether you want to travel, control your income, work on your own terms, or get up in the morning without setting an alarm, there are plenty of reasons to work for yourself.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Copyhackers
SEPTEMBER 13, 2022
Takeaways. Our top recommendations: ConvertFlow, Unbounce, Canva, LeadPages and Swipe Pages (for mobile) The best landing page builders are user-friendly and offer plenty of optimization features, like mobile responsiveness, customizable visitor segments, contact profiles and integrations Landing page creation tools save you from trying to find, hire and keep working with a developer, who may be expensive.
Jasper
SEPTEMBER 16, 2022
What local SEO tools and tactics should you be using to reach your marketing objectives? Check out our list of 12 powerful tools and 5 proven tactics!
Content Marketing Institute
SEPTEMBER 16, 2022
Don’t throw everything into a zero-click SEO strategy. And don’t give up on earning higher rankings in search engine results. Reflect on these 10 ideas to operate in the modern Google search environment.
Quick Sprout
SEPTEMBER 12, 2022
An LLC is one of the most popular business structures because it offers liability protection and tax benefits. And for solopreneurs, small business owners, and the growing number of freelancers and online business ventures, an LLC is an attractive business model. But what happens if you want to do business in another state or even country? Do you need to create a foreign LLC?
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Brafton
SEPTEMBER 16, 2022
Discover how content curation can help you better connect with your audience - and get inspired by these 7 top curated content examples.
Jasper
SEPTEMBER 16, 2022
Content spinners have a bad reputation in the content industry, but there are ethical ways to use them. See our best tips and top article rewriter tools.
Pronto Marketing
SEPTEMBER 15, 2022
You’re likely reading this blog post because you already know that blogging is essential to your website’s organic search traffic. And you’re here because you’re now stuck with the question: What do I write about? With more than 2.5 billion blogs being posted every year , it’s almost impossible to believe that any new blog post could have even the slightest chance of outranking the ones already existing.
iWebContent
SEPTEMBER 14, 2022
It would be a doggone shame if you miss our light look at website content from our memes’ perspectives. The post Check Out Our New Video for Website Content Writing! first appeared on iWebContent.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Fat Joe
SEPTEMBER 14, 2022
It’s tough to stand out in today’s hectic world. When it comes to catching the eye of prospective media interest, it has never been harder. Journalists are constantly bombarded by new stories and the latest buzz. In this landscape, it’s vitally important that you’re able to cut through the noise, and a well-written press release can do just that.
Jasper
SEPTEMBER 16, 2022
Headings and subheadings (when used correctly) can have a big impact on the success of your content. Learn about their benefits and how to use them wisely.
Express Writers
SEPTEMBER 13, 2022
Email marketing is a fantastic method for attracting and retaining customers for the long haul. Through email, you can even build a loyal community and create a strong relationship with those in your target audience. It sounds like a dream, but it can feel a little intimidating. If you’re not familiar with email marketing, you might not know where to begin.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Copyhackers
SEPTEMBER 13, 2022
Start an email newsletter. Share a gated free guide. Share a gated discount code. Email-gate your free trial or free tier / product. Create a gated free report. Create a quiz, and email-gate results. Use social ads, with email capture built in. Create and promote an email-gated free course. When you’re stuck on how to grow your business – including getting client leads or MQLs – lead generation ideas can get you unstuck.
Neal Schaffer
SEPTEMBER 12, 2022
In today’s world of content marketing, there are many options when it comes to editing and publishing platforms. WordPress has walked its way to the top of the list of these Content Management Systems. Right now, I want to guide you on how to start a WordPress blog from scratch and build it to a […] How to Start a WordPress Blog from Scratch TODAY!
ThemeIsle
SEPTEMBER 12, 2022
You often hear about the importance of landing pages for businesses. Perhaps you’ve already read some articles focusing on landing page tips or on best practices when creating them. However, this is all just a theory. A better way to get insight into what your own landing page should look like is to analyze actual landing page examples that real brands use.
Article Writing
SEPTEMBER 12, 2022
Writing can be one of life’s greatest joys – or the bane of your existence. Finding the right topic or ideas to write about can still be hard. Never fear – we’re here to help! This blog post outlines 25 excellent writing topics for a company and a personal blog that will inspire you, no matter your interests. . Whether you’re a creative writer, essayist, poet or news journalist, there’ll definitely be something here to spark your imagination.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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