Content Marketing Institute

MAY 21, 2018

Below the erupting volcano of content – billions of new articles every month – a secret army is hard at work. Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. These writers make content marketing run. Alas, much of what they produce is junk. Lots of content goes unread, and not for a lack of bullhorn-blowing.

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ThemeIsle

MAY 23, 2018

Did you know that email marketing has one of the best ROIs out there? But it’s not always easy to get more WordPress email subscribers. You could have thousands of visitors and barely get 10 subscribers. I know – I’ve been there. I’ve also been on the opposite end. I was able to increase email. The post Get More WordPress Email Subscribers: Step-by-Step to 2x Your List appeared first on Themeisle Blog.

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ProBlogger

MAY 22, 2018

Open up a new tab in your browser and go to the homepage of your blog. What do you see? There’s a good chance you see your most recent posts. This is, after all, what most WordPress themes default do. And if you’ve been blogging for a long time, it might be how you expect a blog’s homepage to look. For some bloggers, it’s a perfectly good choice. But for others, a list of posts isn’t what they want first-time readers to see.

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Content Marketing Institute

MAY 24, 2018

If your business is committed to content, you’re probably sitting on a pile of e-books, white papers, and maybe even videos. And chances are, you’re struggling to get people to download them. Often, their promotion makes you anxious. You write more blog posts and social content to promote the original content and hope for small, incremental progress.

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Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Content Marketing Institute

MAY 23, 2018

Finding a great app or tool sometimes can feel like winning the lottery – maybe not the Mega Millions, but at least a $20 scratch-off ticket. Here are some winning picks from some of our favorite sources. MotoRead – when you can’t or don’t want to read with your eyes. I’m always scouring Feedly, BuzzSumo, Twitter, and the blogs of super awesome folks for articles that are entertaining and useful.

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Content Marketing Institute

MAY 22, 2018

To the uninitiated, a content marketing initiative can seem like an old-school, Dungeons and Dragons-style quest. You continually roll the dice in hopes of earning enough trust, credibility, and experience to persuade your audience to embark on a journey alongside your brand. Of course, performance should never be left to chance. Every creative asset you produce needs to be supported by strategic decisions – from crafting ideas into a cohesive message to selecting the content types and distribut

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ThemeIsle

MAY 22, 2018

Search Engine Optimization (SEO) is all about tweaking your content so it’s more attractive to search engines like Google. However, you also need to make sure that Google can find your content in the first place. To help make sure Google indexes all of your content, you can create a WordPress sitemap. A sitemap is. The post WordPress Sitemap: How to Create One, Plus How It Helps With SEO appeared first on Themeisle Blog.

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ProBlogger

MAY 21, 2018

6 Places You Can Find Writers to Help with Your Blog. As much as we’d all like to write posts for our blogs, it’s not always that easy. You may find you don’t have enough time to dedicate to your blog. Or you may lose your passion for the topic after writing about it for so long. So why not look for another writer who can help you out?

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