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Using AI to write copy and content offers incredible productivity benefits. But… AI output can feel dry and generic. It packs no emotional punch. That’s why I advocate leading with a high level of emotional intelligence. At every stage of using these AI writing tools, ask yourself how to make the copy more emotionally engaging. One of the easiest and most powerful ways to do this is to use stories.
Many people consider freelance writing is often considered a dream job, but the fierce competition for well-paying jobs has folks wondering if they have what it takes. In an effort to build their confidence as they hunt for a bit of gold in the cyber dust, they drill themselves on the hard skills. Some study the AP Style Guide Some bury themselves in SEO analytic tools Some consume writing courses However, success does not fully stem from hard work and the delivery of a modernized sheep skin (ce
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This year we’ll see some significant advances in the field of AI. And yes, some of those advances will impact our work as freelance copywriters. It’s time to lean in and get ahead of the curve. You need a plan. And that plan can’t be “Sit tight and do nothing”. The way things are, you can get ahead and profit from the rise of AI. Or you can fall behind.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
I provide ghostwriting services for authors throughout the U.S. and in Canada, Australia, the UK, Switzerland, and Europe. If you are thinking about writing your unique story but aren’t sure how, now is a great time to get in touch with me for ghostwriting services! A fresh new year awaits us in 2024 — how exciting to put together a plan and finally finish your manuscript!
We’ve already launched some AI-enhanced features like search intent, but we made it even better by adding the traffic share for each intent. Check out this write-up from Si Quan for some more things we might add.
Recently an article was published at Vox titled “Everyone’s a sellout now.” The subtitle: “So you want to be an artist. Do you have to start a TikTok?” The dour conclusion, probably the writer’s predetermined conclusion when she began her research: more or less. This article makes the classic mistake of conflating all kinds of artists and creative industries and painting them all with the same brush.
Recently an article was published at Vox titled “Everyone’s a sellout now.” The subtitle: “So you want to be an artist. Do you have to start a TikTok?” The dour conclusion, probably the writer’s predetermined conclusion when she began her research: more or less. This article makes the classic mistake of conflating all kinds of artists and creative industries and painting them all with the same brush.
We have some exciting news! Just last week California State Senator Scott Wiener introduced Senate Bill 988 (SB 988) or as we like to call it, the Freelance isn’t Free Act. As in other parts of the country, where we have been successful in implementing similar laws, it aims to ensure fundamental protections for freelance workers, enforced by the State Labor Commissioner and the Attorney General.
But beyond the short-term dopamine hit of publishing a thousand articles at once, for most businesses, the negatives of AI content will very quickly outweigh the positives.
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Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
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Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
This article is posted with permission from our partner TaxAct. File your freelance taxes with confidence using TaxAct’s easy-to-use tax software. Freelancers Union members get 25% off the cost of federal and state tax filing: [link] If you're a freelancer, you likely pay for your own health insurance. And there’s a good chance you’ve seen the cost of your insurance premiums go up dramatically in recent years.
You need new energy and more creative approaches. You need the team to get out of its content and marketing rut. But if the org chart doesn’t change, you’ll just keep shipping the same old content.
Looking for business giveaway ideas? I’ve got you covered. Running giveaways can be a great way to generate leads/sales, drive website traffic, boost brand awareness, or grow your email list/social media followers. In this post, you’ll uncover 23 of the best giveaway ideas for small businesses (with real-world examples). Note: You’ll need a social media.
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Email is the primary way most businesses and employees communicate in the workplace. Knowing how to write an effective email can lead to benefits like forming good relationships with your manager, which can lead to promotions, or networking successfully, which can lead to a better-paying job. On the other hand, not knowing how to do this may damage your ability to succeed and, worst-case scenario, may lead your coworkers to judge you as rude and unlikable.
If you’re a freelancer, chances are you’ve dealt with some real ups and downs in your workload. One day, you’re grinding away on your current gig, thinking you’re right on track to meet the deadline. But then, BAM! The next day hits you like a ton of bricks with a bunch of new tasks, and suddenly, you’re feeling further and further away from meeting those client deadlines.
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Many businesses are registered every year. In fact, 5.4 million businesses were registered in the US in 2021 alone. So, how can you ensure your business stands out from the crowd? It all begins with choosing the right business name. A great business name should be simple, authentic, and memorable, reflecting the values and essence of your business.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
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What An SEO Campaign Is If your business lands on the second search engine results page, it might as well be invisible, as only 1% of internet users bother to look that far. Fortunately, search engine optimization can boost your position. Of course, effective SEO requires a well-planned and -executed campaign. What is an SEO campaign, and why do you need one?
In a world where people explore and develop every corner of the Earth, where economies and societies are more interconnected than ever before, efficient wireless communications through terrestrial and satellite networks are essential. Satellites play a crucial role in today’s digital economy, supporting a wide range of industries, from agriculture and banking to transportation.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
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Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
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