Neil Patel
MAY 5, 2020
I learned SEO by starting my own website and just testing a lot of different tactics out. Some of these tactics worked well and others didn’t. But the way I’ve learned SEO isn’t right for everyone. Some people prefer learning by practicing like me. Others prefer learning by reading dozens of different strategies and tactics. And if you don’t have the time, you can learn SEO by creating a project on Ubersuggest.
Content Marketing Institute
MAY 5, 2020
When these three brands essentially had to close their retail businesses, their content marketers detoured to their kitchens. Learn how these non-food brands cooked up success, along with some recipe tweaks that would have been helpful. Continue reading → The post When Content Is All You Have for Your Audience appeared first on Content Marketing Institute.
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Jeff Goins
MAY 4, 2020
The world is in crisis, and many people are telling you to do something new. But what if you didn’t have to do that? What if, instead of pivoting into new and exciting opportunities, we who make things considered this a call to our true work? What if we doubled down on our strengths, taking these familiar skills deeper than we thought they could go, seeking new ways to do old things?
Moz
MAY 5, 2020
Posted by Dr-Pete We want to fix things and believe we're in control. When your house is filling with water, you grab a bucket. If there's a hole in your roof, the bucket might help. If your sink is overflowing, the bucket is distracting you from the real problem. If the river is overflowing, that distraction could be deadly. When traffic is falling, it's easy to panic and focus on what you can control.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Neal Schaffer
MAY 5, 2020
We continue our learning on how to start a blog. From the last article, you have found out how to promote your blog. Today we are going to talk about secrets and tricks to increase blog traffic. How to increase the traffic to your blog? Unfortunately, there is no simple answer to this question. But […] 18 Tricks to Increase Blog Traffic appeared first on NealSchaffer.
Content Marketing Institute
MAY 4, 2020
Though it can’t be quantified directly, the agency and client relationship is the key to achieving your goals. Here are six tips for agencies and clients to establish a successful content marketing partnership. Continue reading → The post 6 Keys to a Strong Content Marketing Agency-Client Relationship appeared first on Content Marketing Institute.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Moz
MAY 7, 2020
Posted by Cyrus-Shepard Smart keyword research forms the basis of all successful SEO. In today's Whiteboard Friday, Cyrus Shepard shares the basics of a winning keyword research process that you can learn and master in a short amount of time. Bonus: Be sure not to miss Cyrus's upcoming webinar, Build a Winning Keyword Strategy: Start-to-Finish on May 21, 2020 at 10am PST: Save my spot.
Neal Schaffer
MAY 5, 2020
We continue our learning on how to start a blog. From the last article, you have found out how to promote your blog. Today we are going to talk about secrets and tricks to increase blog traffic. How to increase the traffic to your blog? Unfortunately, there is no simple answer to this question. But there are dozens of ways to increase the number of visitors to any resource.
Content Marketing Institute
MAY 6, 2020
Fast and intelligent innovation can help you manage your content marketing through change. But to do that, you need to ask some questions. We offer a few to consider as we release CMI’s 2020 Content Management and Strategy Survey. Continue reading → The post Content Management and Strategy: A Disruptive Change We Need [New Research] appeared first on Content Marketing Institute.
ProBlogger
MAY 7, 2020
The post The Pros and Cons of Having Multiple Blogs appeared first on ProBlogger. This post is based on episode 188 of the ProBlogger podcast. As you probably know, I have two main blogs – ProBlogger and Digital Photography School. And I’m very fortunate to be in a position where I could devote all of my time to either one of them and still earn a full-time income.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Moz
MAY 3, 2020
Posted by KristinTynski For the last decade, I’ve touted the enormous long-term value of a dualistic approach to content marketing for SEO. By leveraging data-centered campaigns, paired with personalized outreach to top publishers, we regularly garner earned media placements for our clients. In rare cases, we create content that generates results so far beyond what was anticipated that a single project can greatly move the needle.
Content Marketing Institute
MAY 7, 2020
When your career path hits a disruption, it’s time to create your own map. Walk through these actionable tips to learn how to chart a course that’s the best fit for you, your talents, and your interests. Continue reading → The post Actionable Tips to Map a New and Successful Career Path appeared first on Content Marketing Institute.
Moz
MAY 6, 2020
Posted by MiriamEllis The poet Burns once observed that the best laid plans “gang aft agley.” At Moz, we were about to publish our State of Local SEO industry report, based on our local search marketing survey to which hundreds of you generously replied. Then the public health emergency unexpectedly arose, and we decided to pause in our planning. The findings of the survey, as they currently stand, contain valuable and surprising insights which are as relevant today as they were pre-COVID-19.
Content Marketing Institute
MAY 8, 2020
This week Robert Rose wonders if rules are made to be broken. He gives his take on a subscriber consulting initiative by the Financial Times, and talks to Copyblogger founder Brian Clark. And he shares an article about rules to break. Continue reading → The post Can You Break Rules in the Right Way? [The Weekly Wrap] appeared first on Content Marketing Institute.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
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