Sat.Oct 08, 2022 - Fri.Oct 14, 2022

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How To Use A Blog To Sell Consulting Services

Blogging Wizard

Selling services is one of the most effective ways to monetize your blog. It requires almost no investment, and you easily combine it with your full-time job until you know.

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I Took These Content Mill Jobs & Realized Something

Elna Cain

When I first started freelance writing in 2014, I knew nothing. I just wanted to get paid and make money writing. And guess what? I found content mill jobs! And these content mills treated writers like robots in a way. Supply the client with 50 short posts and repeat the process…again…and again…and again. So, why did I recently try even more content mill writing jobs when I can regularly land high paying freelance writing jobs that pay $900+ a post?

Content 169
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How To Build a Better Audience Persona (Choose a Detailed or Quick Method)

Content Marketing Institute

To be a great marketer, you must know the people you’re trying to sell it to. Clear, robust marketing personas are an effective and time-tested approach to reach that goal.

Audience 135
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Why Isn’t Chief Content Officer a Bigger “Thing” Yet?

Contently

The search for Chief Content Officer (CCO) on LinkedIn yields over 46,000 people. So why don’t we know as much about them as we do Chief Financial Officer, Chief Operations Officer, or Chief Technology Officer? It’s a new title, and it was all the rage a few years ago , but there’s an answer to this question that may help us uncover what stands in the way of CCO becoming more widely accepted on the C-Suite.

Content 131
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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Top 5 Content Marketing Mistakes You’ll Wish You Fixed Sooner

CopyBlogger

Content marketing mistakes are easy to spot on the web these days, because the concept of content marketing is under. Continue Reading. The post Top 5 Content Marketing Mistakes You’ll Wish You Fixed Sooner appeared first on Copyblogger.

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What is a Byline And Where Do You Put It in Your Article?

Elna Cain

When it comes to being a freelance writer, you’ve probably come across many freelance writing terms being thrown around to describe different aspects of the job. One common term that you should definitely know about is a byline. But what is a byline? When you’re getting paid to write articles for clients that feature your name as the author, or you are guest posting on other sites, a well-written byline is key to adding legitimacy to the article to show you are an expert!

Portfolio 154

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Compare the Best POS Systems For Coffee Shops

Quick Sprout

Our recommendation for the best POS system for coffee shops is Square POS because of its free POS features, affordable paid tier, simplicity, and numerous integrations to enhance the software’s capabilities. For a limited time, use the Square mobile POS on unlimited devices for free. Running a busy coffee shop doesn’t have to be stressful. A good point of sale (POS) system will let you seamlessly manage menus and inventory, quickly process payments, and easily identify best-selling items.

Food 127
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SEO for Content Writers, Simplified

CopyBlogger

If you’re looking to get more website traffic, SEO for content writers becomes an unavoidable subject. SEO (search engine optimization) plays. Continue Reading. The post SEO for Content Writers, Simplified appeared first on Copyblogger.

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The Best Writing Tablet for 2022

Elna Cain

So, I’ve been a freelance writer since 2014 and over the years I’ve had different work spaces. First, it was in my main bedroom halfway into the closet. Then I had to work in the living room for a while. Next came my own bedroom, but I had to share it as it was also a craft room and where my daughter kept her clothes. Now? I have my own space (mostly) and I am loving my workspace at home!

Writing 130
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LinkedIn Users Bring Crying and More Personal Content, Should You?

Content Marketing Institute

Was that post from a CEO crying as he talked about laying off employees too personal for a platform like LinkedIn? Use that incident to trigger a conversation about who you want to be and what you want to post on the platform.

Content 121
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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Compare The Best iPad POS Systems 

Quick Sprout

Our recommendation for the best iPad POS system is TouchBistro for its feature-rich core plans, transparent pricing, and terrific customer loyalty add-ons. Book a free demo today. Android tablets are reasonably popular for POS systems. However, iPads dominate the mobile POS space for multiple reasons. If nothing else, the iOS software is renowned for its constant security fixes and updates, layer security, and robust firmware.

Retail 122
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Product Simplicity Is Great Marketing

David Meerman Scott

We have a Speed Queen washing machine and we love it because it is so darned simple! There are no stupid touch screens with a bunch of silly options. There’s no smartphone app. It’s just a reliable and easy to use washer.

Marketing 120
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Content Marketing for SaaS: The Ahrefs Guide

Ahrefs

Despite that, there is no one way to do content marketing for SaaS. Each SaaS operates in a different market with different customers, pain points, and needs. As a result, every SaaS’s content marketing strategy will be different.

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Foundry 360 Finds ‘Purrfect’ Content Mix With Award-Winning Business Model

Content Marketing Institute

Who said content and sales teams can’t get along? Not former journalist Diane di Costanzo, who leads a unique content practice at Foundry 360. Here’s the inside story of the compelling editorial and repeatable models for success that earned her the 2022 B2C Content Marketer of the Year title.

Editorial 119
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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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Atom vs. Visual Studio Code

Quick Sprout

Editing source code works best when deploying an HTML editor, which allows developers to edit their code without adding hidden formatting characters. Two of the best HTML editors on the market are Atom and Visual Studio Code. These two code editors give developers the ability to work more efficiently by speeding up the coding process. Some source code editors even allow you to add plugins or extensions that make you more productive.

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Coke vs. Pepsi Ads: The Story Behind the Biggest Marketing Rivalry

ContentWriters

Billy Joel’s classic, chart-topping ‘80s hit “ We Didn’t Start the Fire ” refers to the “rock and roller cola wars,” a nod to the infamous marketing battle between Coca-Cola and Pepsi. Even if you’re not familiar with this particular tune, it’s safe to assume you’re well aware of the way these two iconic brands fight tooth and nail to dominate the beverage market.

Ads 98
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How to Build a Keyword Strategy [Free Template]

Ahrefs

There are many ways to do it, but all methods pretty much boil down to finding keywords that: Potential customers are searching for. Have value for your business. Are within your wheelhouse to rank for.

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From Big Business to Solopreneur: A Success Story

AIIP

By Kelly Berry Starting Off Like all good infopreneur stories, Janene Liston’s starts in the middle: after a successful career working for top international companies, she was burned out and decided to step back from the corporate world to heal and reassess. This was her opportunity to figure out what she really wanted to do.… Read More » The post From Big Business to Solopreneur: A Success Story appeared first on AIIP Connections Blog.

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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Compare the Best Local SEO Tools

Quick Sprout

Our recommendation for the best local SEO tool is Semrush Listing Management. For QuickSprout visitors, Semrush is offering a seven-day free trial period. When marketing your business and brand on the internet, it’s an advantage to be able to source customers from almost anywhere. However, even with the possibility of far-off customers, most businesses with real-world presences still need to rely on local customers to deliver the bulk of their sales.

SEO 122
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SEO Content Guidelines: 5 Tips for Creating High-Quality Content

BKA Content

SEO Content Guidelines: 5 Tips for Creating High-Quality Content. I get asked all of the time about the things that writers can do to help their SEO content writing stand out from the saturated internet content landscape. What a loaded question! Do you have a few hours to spare while I get into it?… JK. While I can think of numerous things to increase content writing quality, I thought I would come up with a “readers digest” version of a few key tips that companies/writers can use to make

SEO 98
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How to Measure Content Marketing ROI

ContentWriters

Measuring the return on investment (ROI) of content marketing has been a central topic of discussion in the digital marketing space for decades. Content marketing ROI feels hard to pin down, which is why smart brands monitor ROI with tools and continue to invest in content marketing. Content marketing ROI also relies on ensuring you’re selecting the right metrics, and that all stakeholders have agreed upon the value associated with those goals.

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21 Awesome SEO Tools For Competitor Analysis

Fat Joe

For SEO to be successful, you need to understand your competitors. And for that, you need the proper tools. But which? Read on to find out our top 20 picks for the best SEO tools for competitor analysis. Best Overall Tool. SpyFu. SpyFu lives up to its name. This software tells you everything you want to know about your competitors, seeing through their strategies like X-ray goggles.

SEO 95
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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

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Compare the Best POS Systems For Small Businesses

Quick Sprout

Want to jump straight to the answer? The best small business POS system for most people is Square or Shopify POS. Small businesses need a fast and simple way to check out customers—regardless of the customer’s payment method or transaction environment. Things like tracking inventory, printing receipts, managing your cash drawer, and accurately tracking sales for bookkeeping purposes shouldn’t be a hassle for your employees or back office.

Retail 119
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How to Hire Freelance Writers in 5 Steps (Ahrefs’ Process)

Ahrefs

This usually leads to you asking yourself two questions: How do I choose the best ones? How will I even have time to filter through that many applications?

Writer 98
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7 B2B Marketing Channels to Explore in 2022

Express Writers

Gaining exposure for your business can be a daunting task, even for the most seasoned marketers. Considering the rapid rate at which B2B marketing channels have grown for the last decade, this can seem especially difficult. New channels emerge constantly, and there will be even more in the years to come. As a result, many wonder how to keep up, knowing it’s impossible to be everywhere and do everything all at once.

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Audience Research Tips from Content Marketing Pros

Verblio

Great content marketing depends on understanding your audience. If you don’t know what they care about, what they’re trying to accomplish, or even who they are, how can you build compelling content? What’s more, marketing isn’t just a megaphone anymore. You’ll be more successful if you create content that’s hyper-focused on what your audience needs instead of blasting them with paid ads and hype.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Ecommerce Website Design Starter Guide: Learn the Basics

Quick Sprout

If you want to make designing an ecommerce website easy and fast, our top recommendation for the best ecommerce platform is Shopify. It has great security and tons of pre-made themes, and new users can try it for 14 days free, no credit card required. . Designing an ecommerce website is just as important as writing the copy or marketing the products.

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Remote and Vulnerable? Why Freelancers Need to be Vigilant about Cybersecurity

Freelance Union

Working as a freelancer represents the ultimate freedom for many as they break free from the normal nine-to-five structure and take control of their destiny. That attraction to independent work is becoming more and more appealing to workers, particularly the younger generation. Accelerated by the pandemic, the number of full-time freelancers grew from 28% in 2019 to 36% in 2020.

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Content Transformation with Julia McCoy: E34 – How to Start Building Your Email List from Scratch

Content Hacker

Chiara, a solopreneur content strategist from The Museum Creative asks, “How do I build my email list from scratch so that I can sell my services more confidently?” Great question! Today, I answer with a rather boring but refreshing reminder of the basics and fundamentals of how content marketing works to grow your business, specifically, your email list.

Content 71
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8 Best Form Builders for WordPress (Free & Paid)

Blog Tyrant

Are you looking for the best tool to build forms in WordPress? We tried and tested the most popular form builders in the market to see what they have to offer. In this guide, we list out the best WordPress form builders so that you can pick the right one for your site. The post 8 Best Form Builders for WordPress (Free & Paid) appeared first on Blog Tyrant.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.