Sat.Jan 26, 2019 - Fri.Feb 01, 2019

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The Ultimate SEO Tool: Ubersuggest 3.0

Neil Patel

In 2018, I promised you I would release a better version of Ubersuggest for free, and I did that. But there was one big issue: Ubersuggest only worked on a keyword level. When you put in a keyword, you get a list of more keyword ideas and content ideas. And then when you put in a URL, nothing happened. Well, that was before. You can now get domain level metrics!!!!

SEO 112
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Want to be Trusted? Here’s a Crash Course in Brand Journalism

Content Marketing Institute

? If your company wants to be seen as a media outlet, your brand journalism can’t be light on ethics, riddled with errors, and sopping with self-interest that suffocates readers. Real journalism is about building an audience by telling true stories. “Your content needs to meet journalistic standards if you want it to be taken seriously,” says Iris Mansour, a journalist turned content strategist.

Brand 104
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Page Speed Optimization: Metrics, Tools, and How to Improve

Moz

Posted by BritneyMuller Page speed is an important consideration for your SEO work, but it's a complex subject that tends to be very technical. What are the most crucial things to understand about your site's page speed, and how can you begin to improve? In this week's edition of Whiteboard Friday, Britney Muller goes over what you need to know to get started.

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273: How One Blogger Turned a Painful Situation into a Life-Changing Blog

ProBlogger

The post 273: How One Blogger Turned a Painful Situation into a Life-Changing Blog appeared first on ProBlogger. How One Blogger Found Encouragement in Difficult Times. Our new bloggers series continues with Melissa, who started Living in the Wait. Her blog serves as a resource for those waiting for something in their lives, whether it’s a job, spouse, home or something else.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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Your 2020 Mission: A Unified Strategy for Content in Your Marketing

Content Marketing Institute

? ?. In case you haven’t noticed – over the years here at CMI we’ve spent quite a few brain cells and digital ink defining and defending the approach of content marketing as a separate and distinct methodology to influence customer behavior. More than a decade ago, my good friend and CMI founder Joe Pulizzi wrote his seminal post and put a stake in the ground for our beloved practice.

Marketing 104
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3 Tools to Make Your Editorial Calendar More Effective

Content Marketing Institute

? ?. A few short years ago, simply writing useful articles regularly was enough to keep your audience engaged and see your SEO rankings steadily grow. Now, consumers are more demanding and the Google algorithm is more advanced. To accommodate both, you need to be always testing new tools and tactics. With content marketing becoming more complicated and integrated, your editorial calendar should grow up too.

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B2B Local Search Marketing: A Guide to Hidden Opportunity

Moz

Posted by MiriamEllis. Is a local business you’re marketing missing out on a host of B2B opportunities? Do B2B brands even qualify for local SEO? If I say “B2B” and you think “tech,” then you’re having the same problem I was finding reliable information about local search marketing for business-to-business models. While it’s true that SaaS companies like Moz, MailChimp, and Hootsuite are businesses which vend to other businesses, their transactions are primarily digital.

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Rewriting the Beginner's Guide to SEO, Chapter 6: Link Building & Establishing Authority

Moz

Posted by BritneyMuller In Chapter 6 of the new Beginner's Guide to SEO, we'll be covering the dos and don'ts of link building and ways your site can build its authority. If you missed them, we've got the drafts of our outline , Chapter One , Chapter Two , Chapter Three , Chapter Four , and Chapter Five for your reading pleasure. Be sure to let us know what you think of Chapter 6 in the comments !

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275: How One Blogger Quit Her Job and Started a Lifestyle Blog

ProBlogger

The post 275: How One Blogger Quit Her Job and Started a Lifestyle Blog appeared first on ProBlogger. How One Blogger Took Action, Left Her Job, and Began a Lifestyle Blog. Today marks the end of our series featuring stories from new bloggers. We really hope you’ve enjoyed them. Jackie Baker recently started a lifestyle blog that celebrates the beauty in everyday life.

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274: How Stefano Changed Blogging Platforms and Started Blogging with a Plan

ProBlogger

The post 274: How Stefano Changed Blogging Platforms and Started Blogging with a Plan appeared first on ProBlogger. How a Blogger Found the Right Plan and Business Idea. Today our series of stories from new bloggers continues with Stefano Caioni, a web developer and photographer. Stefano’s blog offers guidance on various aspects of photography including focus modes, settings and equipment reviews.

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Are You in a Boring, All-the-Same Industry? Your Content Doesn’t Have to Be

Content Marketing Institute

You’re a contestant on a Content Marketing Game Show and you see three marked doors. Behind each door is a content marketing position. Is your dream job behind one of these doors? Let’s see. Door No. 1: Apple! Door No. 2: Acme Accounting! Door No. 3: ABC Plumbing! With Door 1, you get to tell customer stories about the Apple Watch, iPhone, and Apple TV.

Content 102