Jane Friedman

APRIL 18, 2023

Photo by Korney Violin on Unsplash Today’s post is by editor Tiffany Yates Martin ( @FoxPrintEd ). Join us on Wednesday, May 3, for the online class The Power of Dialogue in Fiction. Given most of us speak an average of 16,000 words a day , it seems as if writing dialogue should be effortless and natural. But dialogue in story isn’t like dialogue in real life, which can meander or be riddled with empty filler, circumlocutions, and verbal tics.

Communication 143

Communication Education Management Writing 143

AIIP

APRIL 18, 2023

By Mary Ellen Bates As I write this, I am getting ready to head out to Milwaukee for a few days of quality in-person time with fellow infopreneurs at AIIP’s Annual Conference, and I realize that I need to freshen up my 10-second introduction. We infopreneurs get most of our clients through attraction—positioning ourselves as… Read More » The post Networking Introductions that Work appeared first on AIIP Connections Blog.

Writing 83

Writing Blogging Blog Post 83

Contently

APRIL 18, 2023

Content marketing is one of the most powerful tools in a modern marketer’s arsenal. If used strategically, it can significantly increase an organization’s return on investment (ROI). Though marketers may have a general sense that content contributes to their company’s bottom line, a staggering 49% don’t understand how their content is performing, according to a recent Parse.ly report.

Brand 125

Brand Content Social Media Content Marketing 125

Blogging Wizard

APRIL 19, 2023

Curious about the latest affiliate marketing statistics? Affiliate marketing is one of the most effective revenue sources influencers, creators and bloggers alike can use to diversify their revenue streams.

Marketing 254

Marketing Blogger Sales Blog 254

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Nick Ursborne

APRIL 21, 2023

As you can imagine, I’ve been playing with ChatGPT and GPT-4 for a while now. I’ve been using GPT as a brainstorming buddy, a research assistant, a first draft copy and content writer, a social media writer… and more. Honestly, it’s incredibly good. Mind-blowing really, when you consider where this technology was just a few months ago. This time I asked GPT-4 to write me a 40-page Kindle book I could publish on Amazon.

Publisher 208

Publisher Publishing Publishing Food 208

Melanie Saxton

APRIL 16, 2023

Welcome to the world of book editing , where organizations and individual editors have endeavored to establish a uniform copy editing rate as well as rates for all forms of editing, on a scale from the most aggressive to the most general. Substantive editing Developmental editing Line (or line-by-line) editing Copy editing <—- Proofreading In this post, copy editing (or copyediting) rates are discussed.

Copy 130

Copy Proofreader Consulting Projects 130

Content Marketing Institute

APRIL 19, 2023

Content marketing for demand generation programs took a hit in the past year. Find out the potential reasons why and more about how marketers view and use the strategy in the newly released 2023 demand generation research from CMI.

Content Marketing 126

Content Marketing Marketing Content 126

Nick Ursborne

APRIL 15, 2023

When I’m coaching a freelancer or solopreneur, I actually ask a lot of different questions. That’s a big part of what it means to be a good coach. Many of those questions I’ll ask during the first one or two sessions. It’s how we feel our way forward…teasing out answers that can help you break new ground. After that, we start working through the 6-week process you’ll see outlined on my coaching information page.

Freelance 183

Freelance Copywriting Copywriter Projects 183

Ahrefs

APRIL 20, 2023

If you’ve been in SEO for a while or you’ve already done some research, you’ve probably come across claims that social signals are an SEO ranking factor. That’s not true, at least according to multiple statements from Google’s spokespeople.

SEO 126

SEO Content Marketing Marketing Content 126

Jane Friedman

APRIL 20, 2023

Photo by Pixabay Today’s post is by author, editor and coach Jessica Conoley ( @jaconoley ). Join us on Thursday, April 27, for the online class Finding & Working with Beta Readers. Asking someone to beta read for you is one of the first steps you will take toward becoming a well-paid, published, consistent writer. Because, for many of us, the beta reader process is the first time we must own the identity of: WRITER.

Writing 142

Writing Writer Publishing Publishing 142

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Blogging From Paradise

APRIL 15, 2023

(Updated 4-15-2023) Blogging and commenting go together like peanut butter and jelly. Bloggers still underestimate the power of genuine blog commenting.

Blogging 130

Blogging Blog Blogger 130

Grammarly

APRIL 20, 2023

A run-on sentence is a common English writing mistake that happens when a sentence incorrectly connects clauses. People write run-on sentences all the time, but luckily they’re easy to correct. In this guide, we explain everything you need to know about run-on sentences, including how to fix them. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What are run-on sentences?

Ads 116

Ads Communication Writing Blogging 116

Ahrefs

APRIL 18, 2023

A big part of this success comes from backlinks. So in this guide, I will show you the link building methods that we used to achieve this massive growth. HARO is a free service that connects journalists and sources.

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123

Contently

APRIL 20, 2023

Content value is a superpower — and it’s not just because superpowers are few and far between. When you find the right metrics to prove the value of your content, you can showcase how important your work is to the organization. As content marketers, it’s our job to engage our audience , build brand awareness , and drive interest in our company’s products and services.

Brand Awareness 111

Brand Awareness Content Content Marketing Keywords 111

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

Content Marketing Institute

APRIL 21, 2023

Even though third-party data crumbs still leave trails to follow, Google expects – and experiments – for a cookie-less future. Should you adjust your content marketing to their findings, or should you do something else?

Content Marketing 109

Content Marketing Marketing Content 109

Smart Blogger

APRIL 18, 2023

Looking for the best webinar software? But confused by too much information? The good news is you have many stellar options to choose from. The bad news is that the sheer number of webinar platforms can leave you with a nasty case of choice paralysis. It may be tempting to throw up your hands and only rely on basic options like Facebook Live or Google Hangout.

Sales 104

Sales Promotion Communication Social Media 104

Ahrefs

APRIL 18, 2023

Here are those features: But how many SaaS companies make use of them all? And are they using them well? To find out, we studied the Twitter profiles of 100 SaaS companies. Let’s start at the top.

Marketing 119

Marketing 119

Freelance Union

APRIL 18, 2023

IR-2023-84, April 17, 2023 WASHINGTON — As the tax deadline draws near, the Internal Revenue Service reminds taxpayers who need more time to file that getting an extension is quick and easy. An extension gives taxpayers an automatic six more months – until Oct. 16 this year – to file their tax return. One of the easiest ways to get an extension is by using the IRS Free File program.

Electronics 103

Electronics Finance IT 103

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Audience

The Hoth

APRIL 20, 2023

Want to know the secret to lucrative & long-lasting client relationships? You need to set realistic expectations with new clients right from the very beginning. That includes being transparent about pricing & upfront about the results clients can expect from your services. That’s the best way to build trust amongst your clients, which will help you develop a loyal following.

Agency 99

Agency Marketing Script Social Media 99

Shorthand Content Marketing

APRIL 18, 2023

Nobody goes on the internet to click on ads. Of course, there are times when we do click on ads, but as a rule, we don’t actively seek them out. The problem is that ads are what essentially keep a lot of content on the internet free. Whether they are banner ads, pop-up ads, pay-per-click, or display ads, they help fund sites like Google, Facebook, news sites, and most other free content sites.

Content 98

Content Advertising Content Creator Lead Generation 98

Ahrefs

APRIL 19, 2023

This usually means higher-quality leads, which makes SEO a fantastic lead-generation channel. However, it doesn’t mean you can create any piece of content, gate it, and hope that you drive thousands of leads to your business.

Lead Generation 116

Lead Generation SEO Content IT 116

The Creative Penn

APRIL 17, 2023

What are the most important aspects of becoming a successful publisher? Jon Barton talks about his lessons learned and how to avoid the pitfalls. In the intro, Amazon AWS Bedrock for generative AI ; Impromptu: Amplifying our Humanity Through AI by Reid Hoffman and co-written with GPT4; reflections on the fantastic 20BooksSpain Seville conference; Ideas and execution by Hugh Howey ; The Creator Economy course ; AI Cover Design for Authors ; Today's podcast sponsor is Findaway Voices, which gives

Publishing 98

Publishing Publishing Publisher Sales 98

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

Marketing

BKA Content

APRIL 18, 2023

The 11 Types of Editing You Need for Your Content If you’ve just finished writing your article, blog post or book and are looking to publish it right away – stop. Take a step back and consider this: Has your document gone through any sort of editing process by someone other than you? If not, you should seriously consider hiring an editor. There are many different types of editing, and you can use them to improve the quality and readability of any content you write.

Proofreader 98

Proofreader Content Portfolio Persuasion 98

Freelance Union

APRIL 19, 2023

We know it’s tempting, but don’t put off filing your taxes! Taxpayers must stay on top of tax deadlines to avoid possible penalties and interest charges for late filing. Falling behind on your tax filing obligations can be stressful. It’s better to file taxes early or on time so you can stop worrying about your taxes and move on to other (more fun) activities.

Government 99

Government Finance IT 99

ContentWriters

APRIL 19, 2023

Have you ever stumbled upon a video or a meme that was so hilarious or captivating that you just had to share it with your friends and family? If you have, you’ve experienced the power of viral marketing! While viral is not always a good thing (COVID, we’re looking at you), it certainly can be when it comes to your marketing strategy. But how exactly does viral marketing work?

Marketing 97

Marketing Social Media Brand Awareness Advertising 97

Smart Blogger

APRIL 19, 2023

The best email marketing software is essential for every industry that intends to cultivate loyal customers. Utilizing this software will quickly grow your email list, save you time on automation, and boost traffic to your content. So who has the best email marketing service? Undoubtedly one of them will provide the best ROI (Return on Investment). But, with so many choices out there, where do you start?

Landing Page 96

Landing Page Marketing Utilities Social Media 96

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

BKA Content

APRIL 16, 2023

17 Content Writing Tips You Need To Use According to data reported by Time magazine , the average website visitor spends just 15 seconds before clicking away. In order to get new customers and increase overall sales, you need longer engagement than that! With good web content writing and good web content writers, you can build the trustworthy aura and valuable expertise that will keep your readers longer and encourage them to return more often.

Writing 98

Writing Web Content Content Writer Content 98

Make a Living Writing

APRIL 18, 2023

If you have been on the hunt for the best copywriting books out there, we will go over the basics of why you should learn from copywriting books, what to know, and then let’s dive into some options. Whether you have been considering getting into copywriting or you already are a veteran to the space, it never hurts to spruce up your knowledge and read a great book on copywriting.

Copywriting 94

Copywriting Copywriter Copy Persuasion 94

Content Hacker

APRIL 20, 2023

Can content marketing help increase sales? This is a question that many entrepreneurs, business owners, and marketers often ponder. Good news: IT CAN. In the digital age, it’s essential to construct a robust online presence and interact with potential customers by offering them value through content. This builds trust and affinity with your audience, which can translate to sales.

Sales 92

Sales Content Marketing Marketing Content 92

Smart Blogger

APRIL 17, 2023

We’ve all been there — staring at a blank screen, desperate to craft the perfect professional email format, but the words just won’t flow. Sound familiar? Maybe you’re thinking, “If I could just crack the code, my emails would be golden.” Guess what? We totally get it, and we’re here to help. You’re not alone in feeling frustrated and overwhelmed, but there’s hope!

Text 95

Text Projects Communication Utilities 95

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing