Sat.Apr 15, 2023 - Fri.Apr 21, 2023

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Create Effective Dialogue by Asking the Right Questions

Jane Friedman

Photo by Korney Violin on Unsplash Today’s post is by editor Tiffany Yates Martin ( @FoxPrintEd ). Join us on Wednesday, May 3, for the online class The Power of Dialogue in Fiction. Given most of us speak an average of 16,000 words a day , it seems as if writing dialogue should be effortless and natural. But dialogue in story isn’t like dialogue in real life, which can meander or be riddled with empty filler, circumlocutions, and verbal tics.

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Networking Introductions that Work

AIIP

By Mary Ellen Bates As I write this, I am getting ready to head out to Milwaukee for a few days of quality in-person time with fellow infopreneurs at AIIP’s Annual Conference, and I realize that I need to freshen up my 10-second introduction. We infopreneurs get most of our clients through attraction—positioning ourselves as… Read More » The post Networking Introductions that Work appeared first on AIIP Connections Blog.

Writing 83
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Monetizing Your Content Strategy: Insights for B2B and B2C Brands

Contently

Content marketing is one of the most powerful tools in a modern marketer’s arsenal. If used strategically, it can significantly increase an organization’s return on investment (ROI). Though marketers may have a general sense that content contributes to their company’s bottom line, a staggering 49% don’t understand how their content is performing, according to a recent Parse.ly report.

Brand 125
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31 Latest Affiliate Marketing Statistics For 2023: The Definitive List

Blogging Wizard

Curious about the latest affiliate marketing statistics? Affiliate marketing is one of the most effective revenue sources influencers, creators and bloggers alike can use to diversify their revenue streams.

Marketing 254
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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I wrote and published a Kindle book in one weekend, with GPT-4.

Nick Ursborne

As you can imagine, I’ve been playing with ChatGPT and GPT-4 for a while now. I’ve been using GPT as a brainstorming buddy, a research assistant, a first draft copy and content writer, a social media writer… and more. Honestly, it’s incredibly good. Mind-blowing really, when you consider where this technology was just a few months ago. This time I asked GPT-4 to write me a 40-page Kindle book I could publish on Amazon.

Publisher 207
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How to Make Productive Use of ChatGPT: Q&A with Elisa Lorello

Jane Friedman

Author Elisa Lorello’s exploratory dive into ChatGPT led her to discover its usefulness to fiction and nonfiction writers, and she shares them all in her new book The AI Author Assistant: How to Use Chat GPT to Optimize Your Writing Progress and Income While Retaining Your Human Touch. In this Q&A, she reveals some of the terrible titles it spat out (while keeping the really good ones to herself), acknowledges the complicated moral question of writers allowing ChatGPT to do their writing for

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Where Should Your Customer Journey Start? [New Demand Generation Research]

Content Marketing Institute

Content marketing for demand generation programs took a hit in the past year. Find out the potential reasons why and more about how marketers view and use the strategy in the newly released 2023 demand generation research from CMI.

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My favorite question when working with a coaching client… It’s a good one!

Nick Ursborne

When I’m coaching a freelancer or solopreneur, I actually ask a lot of different questions. That’s a big part of what it means to be a good coach. Many of those questions I’ll ask during the first one or two sessions. It’s how we feel our way forward…teasing out answers that can help you break new ground. After that, we start working through the 6-week process you’ll see outlined on my coaching information page.

Freelance 182
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Why Beta Readers Lead You to Getting Paid for Your Writing

Jane Friedman

Photo by Pixabay Today’s post is by author, editor and coach Jessica Conoley ( @jaconoley ). Join us on Thursday, April 27, for the online class Finding & Working with Beta Readers. Asking someone to beta read for you is one of the first steps you will take toward becoming a well-paid, published, consistent writer. Because, for many of us, the beta reader process is the first time we must own the identity of: WRITER.

Writing 140
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Blogging and Commenting: How to Create Traffic Driving Blog Comments

Blogging From Paradise

(Updated 4-15-2023) Blogging and commenting go together like peanut butter and jelly. Bloggers still underestimate the power of genuine blog commenting.

Blog 131
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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Why Social Signals Matter for SEO (It’s Not a Ranking Factor)

Ahrefs

If you’ve been in SEO for a while or you’ve already done some research, you’ve probably come across claims that social signals are an SEO ranking factor. That’s not true, at least according to multiple statements from Google’s spokespeople.

SEO 130
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What is an Industry Standard Copy Editing Rate for Book Editing?

Melanie Saxton

Welcome to the world of book editing , where organizations and individual editors have endeavored to establish a uniform copy editing rate as well as rates for all forms of editing, on a scale from the most aggressive to the most general. Substantive editing Developmental editing Line (or line-by-line) editing Copy editing <—- Proofreading In this post, copy editing (or copyediting) rates are discussed.

Copy 130
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Google Did a Cookie-Free Experiment. Should the Results Matter to You?

Content Marketing Institute

Even though third-party data crumbs still leave trails to follow, Google expects – and experiments – for a cookie-less future. Should you adjust your content marketing to their findings, or should you do something else?

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How to Build a Blogging Tribe

Blogging From Paradise

(Updated 4-21-2023) Contrary to popular belief; you do not find your blogging tribe.

Blog 130
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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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3 Link Building Methods That Helped Pet Keen Grow to 3M Organic Traffic

Ahrefs

A big part of this success comes from backlinks. So in this guide, I will show you the link building methods that we used to achieve this massive growth. HARO is a free service that connects journalists and sources.

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How to Fix and Prevent Run-on Sentences

Grammarly

A run-on sentence is a common English writing mistake that happens when a sentence incorrectly connects clauses. People write run-on sentences all the time, but luckily they’re easy to correct. In this guide, we explain everything you need to know about run-on sentences, including how to fix them. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What are run-on sentences?

Ads 116
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Realize the Value of Your Organic Traffic With a Content Value Tracker

Contently

Content value is a superpower — and it’s not just because superpowers are few and far between. When you find the right metrics to prove the value of your content, you can showcase how important your work is to the organization. As content marketers, it’s our job to engage our audience , build brand awareness , and drive interest in our company’s products and services.

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How to Monetize Your Blog from Day One

Blogging From Paradise

(Updated 4-17-2023) New bloggers want to know how to make money.

Blog 124
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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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We Studied 100 SaaS Twitter Profiles to Uncover Top Trends: Here’s What We Found

Ahrefs

Here are those features: But how many SaaS companies make use of them all? And are they using them well? To find out, we studied the Twitter profiles of 100 SaaS companies. Let’s start at the top.

Marketing 124
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How to Write a Narrative Essay in 5 Steps

Grammarly

When you have a personal story to tell and don’t want to write an entire book, a narrative essay may be the perfect fit. Unlike other types of essays, narrative essays don’t need to stick to certain requirements or include a bibliography. They have a looser structure, more creative language, and just one requirement: to tell a story. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What is a narrative essay?

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7+ Best Webinar Software Platforms to Ace Your Meetings (2023)

Smart Blogger

Looking for the best webinar software? But confused by too much information? The good news is you have many stellar options to choose from. The bad news is that the sheer number of webinar platforms can leave you with a nasty case of choice paralysis. It may be tempting to throw up your hands and only rely on basic options like Facebook Live or Google Hangout.

Sales 102
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6 Tips for Someone Starting a Sneaker Blog

Blogging From Paradise

(Updated 4-16-2023) As recently as a few years ago, prices for a pair of kicks range from $70 to $250.

Blog 112
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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

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SEO for Lead Generation: How to Drive High-Quality Leads Using Product-Led Content

Ahrefs

This usually means higher-quality leads, which makes SEO a fantastic lead-generation channel. However, it doesn’t mean you can create any piece of content, gate it, and hope that you drive thousands of leads to your business.

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Need more time to file taxes? It’s easy to get an extension with IRS Free File

Freelance Union

IR-2023-84, April 17, 2023 WASHINGTON — As the tax deadline draws near, the Internal Revenue Service reminds taxpayers who need more time to file that getting an extension is quick and easy. An extension gives taxpayers an automatic six more months – until Oct. 16 this year – to file their tax return. One of the easiest ways to get an extension is by using the IRS Free File program.

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How to Set Client Expectations at Your Marketing Agency

The Hoth

Want to know the secret to lucrative & long-lasting client relationships? You need to set realistic expectations with new clients right from the very beginning. That includes being transparent about pricing & upfront about the results clients can expect from your services. That’s the best way to build trust amongst your clients, which will help you develop a loyal following.

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What are Content Discovery Platforms?

Shorthand Content Marketing

Nobody goes on the internet to click on ads. Of course, there are times when we do click on ads, but as a rule, we don’t actively seek them out. The problem is that ads are what essentially keep a lot of content on the internet free. Whether they are banner ads, pop-up ads, pay-per-click, or display ads, they help fund sites like Google, Facebook, news sites, and most other free content sites.

Content 98
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Accessibility for SEOs: How to Comply With ADA & WCAG

Ahrefs

Ensuring your website is accessible to everyone may not be a direct ranking factor.

SEO 111
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The Challenges Of Small Press Publishing With Jon Barton

The Creative Penn

What are the most important aspects of becoming a successful publisher? Jon Barton talks about his lessons learned and how to avoid the pitfalls. In the intro, Amazon AWS Bedrock for generative AI ; Impromptu: Amplifying our Humanity Through AI by Reid Hoffman and co-written with GPT4; reflections on the fantastic 20BooksSpain Seville conference; Ideas and execution by Hugh Howey ; The Creator Economy course ; AI Cover Design for Authors ; Today's podcast sponsor is Findaway Voices, which gives

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What Does Done-for-You Content Marketing Mean Anyway?

Express Writers

At Express Writers, you often hear us mention “done-for-you” content marketing in our blogs, and on our website, and we even boast about it in some social media posts. But what does done-for-you content marketing entail? For those who have wondered what DFY content is, how it works, and the benefits of seeking providers who can do it for you, look no further than this mini guide.

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The 11 Types of Editing You Need for Your Content

BKA Content

The 11 Types of Editing You Need for Your Content If you’ve just finished writing your article, blog post or book and are looking to publish it right away – stop. Take a step back and consider this: Has your document gone through any sort of editing process by someone other than you? If not, you should seriously consider hiring an editor. There are many different types of editing, and you can use them to improve the quality and readability of any content you write.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.