Neil Patel
FEBRUARY 4, 2022
User-generated content (UGC) is a marketing goldmine and knowing how to use it properly can create a snowball effect of higher engagement and more social media followers. That’s not all. Taking advantage of the right opportunities will let users do most of the work for you—generating product interest, conversation, and even revenue. How? It’s simple.
Content Marketing Institute
FEBRUARY 3, 2022
Sourcing and organizing images take time, and it’s tempting to rely on popular stock photography sites. But with a bit of planning, you can build your own image library – and find less stereotypical options when you do need a stock image.
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David Meerman Scott
JANUARY 31, 2022
The biggest mistake I see with sales and marketing (and I see it all the time) is when companies focus too much on their own products and services.
CopyBlogger
FEBRUARY 3, 2022
Maybe you have hopes and dreams about making a living online. Maybe you’ve envisioned a beautiful future where you work. Continue Reading. The post Making a Living Online (or, the Internet Is Not Your ATM) appeared first on Copyblogger.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Neil Patel
FEBRUARY 1, 2022
Conversion rates are the lifeblood of any online marketing campaign. Whether you are an experienced digital marketer or new to the field, understanding, tracking, and increasing conversion rates all play a big role in the success of your website. In order to hit target sales, you need to draw in audiences—and then convert them. But what’s the average conversion rate across the board?
Content Marketing Institute
FEBRUARY 4, 2022
If you feel like your team can't produce enough content, you're right. They can't – and Robert Rose says they never will. The only answer is to stop acting like a team of content creators and start becoming directors. Learn the five roles you need for blockbuster success.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Freelance Writing Jobs
FEBRUARY 4, 2022
Would you like inspiration to help with world-building, developing exotic characters, or creating ideas for your next science fiction story? Or perhaps you’re simply trying to overcome writer’s block and want inspiration on, well … anything! If so, these sci-fi writing prompts are for you. They’re written with two goals in mind: Help you come up with original story ideas.
Neil Patel
JANUARY 31, 2022
There are an estimated 12 to 24 million e-commerce stores. Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. However, with so much competition, standing out can feel like an impossible task. Most e-commerce store owners have no idea how to effectively market their business. They either try to use the same strategies they use for their brick and mortar store (which will fail) or use strategies meant for blogs: not e-commerce stores.
Content Marketing Institute
JANUARY 31, 2022
YouTube is one of the largest search engines. If your brand isn’t thinking about SEO before it creates videos, you better change that now. Here’s how to do it and some tools (free and paid) to help you along the way.
Digifloat
FEBRUARY 3, 2022
Even though we all want to publish social media content regularly we often feel tapped out of ideas. And it’s more common than you’d think. Creative block can be daunting especially when you have deadlines to meet. More often than not you’ll find yourself asking “What to post on social media” So instead of sitting around and waiting for creativity to strike, I’d suggest you browse through the internet to find new social media post ideas and get fresh perspectives.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Freelance Writing Jobs
FEBRUARY 4, 2022
Would you like inspiration to help with world-building, developing exotic characters, or creating ideas for your next science fiction story? Or perhaps you’re simply trying to overcome writer’s block and want inspiration on, well … anything! If so, these sci-fi writing prompts are for you. They’re written with two goals in mind: Help you come up with original story ideas.
Neil Patel
JANUARY 30, 2022
We analyzed more than 7,000 company websites across 22 industries to answer one question: what was their approach to SEO and paid advertising to help them do so well? In this analysis, we only looked at companies that ranked well and had at least a 4-star review or higher. These businesses aren’t just liked by Google, they’re also liked by customers.
Content Marketing Institute
FEBRUARY 2, 2022
Marketers spend a lot of time on repeated and low-level tasks. A digital asset management system can help minimize that. But don’t shop for a DAM solution before you do this exercise.
Honey Copy
FEBRUARY 2, 2022
You can pick two: Cheap Fast Great If it’s cheap and fast, it won’t be great. If it’s great and cheap, it won’t be fast. If it’s fast and great, it won’t be cheap. There’s always going to be someone out there that can make something cheaper than you. So, if you’re building anything, the only answer is to be fast and great but not cheap. Chick-fil-A sells the most expensive food in fast food.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Neal Schaffer
FEBRUARY 1, 2022
Although blogging is no longer the shiniest object in marketing, there’s little question that it’s still useful. In fact, as I’ve said in a prior article, blogging is far from dead. This is true even though “free” blog platforms like Blogger are much less common. In 2024, if you are blogging, your blog posts are […] The 15 Best WordPress Blog Hosting Sites for 2024 appeared first on NealSchaffer.
The Ethical Copywriter
JANUARY 31, 2022
There are concrete criteria that can make a product ethical – for example, the materials it’s made from or certifications that prove it’s produced under fair labour policies. But as a service provider, it can be harder to prove your ethical credentials. Potential clients might be thinking: “What is an ethical copywriter ? And why do I need one?
Content Marketing Institute
FEBRUARY 1, 2022
Breathe new life into old content with historical optimization. Check out a successful example, then follow the three steps to make it happen.
Honey Copy
JANUARY 30, 2022
Anyone who doesn't feel like luck has played a role in their success has a God complex. But, viewing luck as a scratch-off Lottery ticket sort of thing, is a bit one-dimensional. Naval Ravikant , the modern-day philosopher who founded AngelList, argues that luck falls into one of four buckets. Luck #1: Blind Luck The first kind of luck is blind luck.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Neal Schaffer
FEBRUARY 1, 2022
Although blogging is no longer the shiniest object in marketing, there’s little question that it’s still useful. In fact, as I’ve said in a prior article, blogging is far from dead. This is true even though “free” blog platforms like Blogger are much less common. In 2023, if you are blogging, your blog posts are probably housed on a website that is being run by WordPress.
Grammar Underground
JANUARY 31, 2022
Some say "myriad" is only an adjective and not a noun, which means you can't use "a myriad of." They're wrong, but professional editors often prefer the adjective form. The post 'A Myriad Of' or Just 'Myriad'? first appeared on Grammar Underground with June Casagrande.
ProBlogger
FEBRUARY 2, 2022
The post Finding New Readers for Your Blog with Guest Posting appeared first on ProBlogger. Photo by Josh Appel on Unsplash. This week I’m introducing the first of five ways that I’d promote a new blog to new readers if i was starting out again. Perhaps one of the most powerful ways of exposing your writing to a new group of people is to put some of your best content on other peoples blogs – and not your own.
Honey Copy
JANUARY 30, 2022
Carlos Segura is the lead designer and founder of Segura Inc., a design agency that’s been spitting out some of the most profound creative work of the last few decades. An old colleague of Segura’s –– a guy by the name of Jason Fried who started Basecamp and Hey –– once shared his working agreement over on his blog. Some find it to be arrogant. Others, brilliant.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
ProBlogger
FEBRUARY 2, 2022
The post Finding New Readers for Your Blog with Guest Posting appeared first on ProBlogger. Photo by Josh Appel on Unsplash. This week I’m introducing the first of five ways that I’d promote a new blog to new readers if i was starting out again. Perhaps one of the most powerful ways of exposing your writing to a new group of people is to put some of your best content on other peoples blogs – and not your own.
Grammar Underground
JANUARY 31, 2022
Today, democratic principles underlie our system of government. In the past, different principles did the same for older systems of government. How would you put that in the past tense? In the past, principles underlied older systems of government? Underlay? Underlain? Underlaid? When the question popped into my head recently, I had to confess I had no idea.
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