Susan Greene

DECEMBER 30, 2020

Hi, I’m Susan Greene, a freelance copywriter based in Orlando, Florida. I’ve been in business for myself for more than 25 years. As someone with longevity in the field, I’ve been interviewed on many occasions by reporters and bloggers writing stories about copywriters. I’ve also been tapped for advice by fellow copywriters who were either just starting out or perhaps had some experience but needed guidance on a particular situation.

Freelance Copywriting 130

Freelance Copywriting Copywriting Copywriter Freelance 130

Positive Writer

DECEMBER 28, 2020

Over the years I’ve been asked a version of the same question when it comes to starting a personal blog: What should I write about that will become popular? What… The post This is How to Create a Blog THAT Matters first appeared on Positive Writer.

Blogging 130

Blogging Blog Writer Writing 130

Neil Patel

DECEMBER 31, 2020

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Being on top of work feels so much better than the reverse. A stakeholder asks you a third-decimal-place question about a future project. You nail it. The answer is ready and the evidence is two clicks away. With the right project management software, it’s easier to operate at a high level.

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Projects Management Collaboration Contractor 145

Moz

DECEMBER 28, 2020

Posted by rjonesx. This is not the link building article you — or really anyone — were probably hoping for. It isn't a step-by-step guide to getting the best backlinks, it isn't some list of hot tips or new opportunities, and it isn't the announcement of some great tool. What it is, unashamedly, is a window into the brutal slog that is outreach-based link building.

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Projects SEO Advertising Text 76

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Words Matter by Wix

DECEMBER 29, 2020

The em dash was once reserved for , typography nerds, but now it's everywhere. It adds panache to your texts, connects sentences and looks great on the web. What is an em dash? The em dash (—) is a versatile and stylish bit of punctuation. You can use it to add emphasis to your writing, make your text easier to scan, and highlight important phases. The name em dash comes from its size, which is about the same width as a capital ‘M’.

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Text Concept Writer SEO 52

iWebContent

DECEMBER 31, 2020

The new year is only hours away, and for those of you who know digital marketing, this means there are a host of new content marketing opportunities just on the horizon. Every year, new trends crop up, giving us plenty of fresh strategies and tools to tinker around with as we examine new marketing methods. Meanwhile, various older content writing tools seem to go the way of the dinosaurs with each passing year, proving themselves less effective than they have been in the past. .

Content Marketing 40

Content Marketing Marketing Content Search Engine Optimization 40

Moz

DECEMBER 27, 2020

Posted by morgan.mcmurray Here we are again — that time of year filled with wrap-ups and lookbacks and “best of” compilations. 2020 was a year like no other, and that’s certainly reflected in the topics covered by the blogs in the list below. We published 170 blog posts this year (including Whiteboard Friday episodes) — not too shabby for a year rife with personal and professional challenges!

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Blog Post Post Blogging Blog 71

Grammar Underground

DECEMBER 28, 2020

With some nouns, it's hard to decide whether you need a plural verb or a singular verb. Here's how to handle plural-seeming, singular-seeming nouns like "variety.". The post A Variety Is or a Variety Are? first appeared on Grammar Underground with June Casagrande.

Copy 40

Copy IT Post 40

ProBlogger

DECEMBER 29, 2020

The post The Best Reason to Start a Blog in 2021 appeared first on ProBlogger. The world needs YOU. Right now. We currently find ourselves in a crazy time with COVID-19 – all that is meaning for us in the world we’re living in, the effect on our lives this coming year and the unforeseeable changes for many years to come. With so many people impacted, the economy damaged and a completely new set of circumstances and challenges we all have to face.

Blogging 38

Blogging Blog Collaboration Social Media 38

Neil Patel

DECEMBER 30, 2020

Even if you publish the best content on any given content, Google might not rank it. In fact, they usually don’t. It takes a lot more than just content to get Google traffic these days. So what’s required to win? Sooner or later, you’re going to need high quality links to your content. There’s lots of grey-area folks in this space. What’s the right way to do it?

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Agency SEO Blogger Projects 145

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Neil Patel

DECEMBER 26, 2020

One of the latest evolutions in SEO is called schema markup. This new form of optimization is one of the most powerful but least-utilized forms of SEO available today. Once you grasp the concept and method of schema markup, you can boost your website in the search engine result pages (SERPs). My goal in this article is to show you exactly how to get started using schema markup for your website.

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SEO Medical Engineering Collaboration 145

Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. Events like Inbound are already established enough to earn a certain level of attention. But if this is your first event, or your brand has yet to be seen as an online authority, you’re going to need every trick in the book to stand out.

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Promotion Social Media Content Creation Ads 145

Neil Patel

JANUARY 1, 2021

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. In the fight to stay organized, healthcare professionals have an uphill battle. Billing is more complicated than the human genome. Government regulations add extra steps to every task. Decisions are time-sensitive. Small mistakes can have serious consequences.

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Electronics Medical Healthcare Hospitality 143

Neil Patel

DECEMBER 31, 2020

The mid-aughts to early 2010s were the heyday for RSS feeds like Google Reader. It felt like everyone was using them. Then, in 2013, Google Reader was switched off, and their popularity has dwindled. Dwindled, but not vanished entirely. Google Trends data shows a massive dropoff since RSS hit its peak back around 2005. But interest has been pretty stable since about 2015: What does this tell us?

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Social Media Landing Page Content Creation Lead Generation 143

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

Neil Patel

DECEMBER 29, 2020

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Are you serious about growing your business? Your website needs to be able to grow with you. Shared hosting limits your site’s space, and you’ll soon outgrow it. But what’s the next step? Dedicated hosting gives you everything you need for your business.

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Management Website Media IT 143

Neil Patel

DECEMBER 30, 2020

Are you looking to monetize your blog or earn a passive income? If so, you might be considering joining an affiliate network. This is a complete guide to choosing the right affiliate network for your platform, including what an affiliate network is, why you should consider joining one, and a rundown of the top networks on the market. What is an Affiliate Network?

Marketing 140

Marketing Electronics Finance Retail 140

Neil Patel

DECEMBER 28, 2020

There have never been as many ways to pay online as there are today. Nor has it ever been more important to make sure you offer your consumers their preferred option. For some, that might be a long-trusted Visa or Mastercard. Others may prefer Apple Pay, PayPal, or another digital wallet. And, increasingly, consumers are choosing to use buy now, pay later solutions when they checkout.

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Finance Banking Retail Brand 128

Neil Patel

JANUARY 1, 2021

Games as a Service (GaaS) was introduced as a barrier between consumer cost concerns and user engagement. It offers a way to bring down customer acquisition costs and has been proven to keep users in a game for far longer than the pay-to-play method. EA Games, for example, increased its market value from $4 billion to $33 billion in just six years after introducing GaaS content.

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IT Marketing Advertising Copy 122

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Audience

Neil Patel

DECEMBER 28, 2020

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. It’s a good idea to set up a business security system before you need it. For too many companies, the decision to make this investment is reactive. Their company’s physical security gets compromised, resources are lost, and employees feel unsafe.

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Management Medical Banking Ads 110

Grammar Underground

DECEMBER 28, 2020

Do book and movie titles go in italics or quotation marks? There’s no right or wrong answer. It’s just a matter of style. Then I pause to watch their faces light up with joy and relief. But that’s not what happens. The inquisitive expressions don’t fade because they didn't want to hear “Don’t sweat it.” They wanted more specific instruction. So here’s what I tell them.

Writing 40

Writing Consulting Publishing Publishing 40