Neil Patel
DECEMBER 31, 2020
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Being on top of work feels so much better than the reverse. A stakeholder asks you a third-decimal-place question about a future project. You nail it. The answer is ready and the evidence is two clicks away. With the right project management software, it’s easier to operate at a high level.
Susan Greene
DECEMBER 30, 2020
Hi, I’m Susan Greene, a freelance copywriter based in Orlando, Florida. I’ve been in business for myself for more than 25 years. As someone with longevity in the field, I’ve been interviewed on many occasions by reporters and bloggers writing stories about copywriters. I’ve also been tapped for advice by fellow copywriters who were either just starting out or perhaps had some experience but needed guidance on a particular situation.
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Positive Writer
DECEMBER 28, 2020
Over the years I’ve been asked a version of the same question when it comes to starting a personal blog: What should I write about that will become popular? What… The post This is How to Create a Blog THAT Matters first appeared on Positive Writer.
Moz
DECEMBER 28, 2020
Posted by rjonesx. This is not the link building article you — or really anyone — were probably hoping for. It isn't a step-by-step guide to getting the best backlinks, it isn't some list of hot tips or new opportunities, and it isn't the announcement of some great tool. What it is, unashamedly, is a window into the brutal slog that is outreach-based link building.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Neil Patel
DECEMBER 29, 2020
Did you know that archeologists have traced the origin of the meme back to the year 3 B.C. ? Memes, a term coined by evolutionary biologist Richard Dawkins in 1976 to describe how ideas replicate, mutate, and evolve, are a way to carry a shared idea or trend to engage a target group. Over time, different groups take memes and tweak them to make them their own.
Words Matter by Wix
DECEMBER 29, 2020
The em dash was once reserved for , typography nerds, but now it's everywhere. It adds panache to your texts, connects sentences and looks great on the web. What is an em dash? The em dash (—) is a versatile and stylish bit of punctuation. You can use it to add emphasis to your writing, make your text easier to scan, and highlight important phases. The name em dash comes from its size, which is about the same width as a capital ‘M’.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Moz
DECEMBER 27, 2020
Posted by morgan.mcmurray Here we are again — that time of year filled with wrap-ups and lookbacks and “best of” compilations. 2020 was a year like no other, and that’s certainly reflected in the topics covered by the blogs in the list below. We published 170 blog posts this year (including Whiteboard Friday episodes) — not too shabby for a year rife with personal and professional challenges!
Neil Patel
DECEMBER 30, 2020
Even if you publish the best content on any given content, Google might not rank it. In fact, they usually don’t. It takes a lot more than just content to get Google traffic these days. So what’s required to win? Sooner or later, you’re going to need high quality links to your content. There’s lots of grey-area folks in this space. What’s the right way to do it?
Grammar Underground
DECEMBER 28, 2020
With some nouns, it's hard to decide whether you need a plural verb or a singular verb. Here's how to handle plural-seeming, singular-seeming nouns like "variety.". The post A Variety Is or a Variety Are? first appeared on Grammar Underground with June Casagrande.
ProBlogger
DECEMBER 29, 2020
The post The Best Reason to Start a Blog in 2021 appeared first on ProBlogger. The world needs YOU. Right now. We currently find ourselves in a crazy time with COVID-19 – all that is meaning for us in the world we’re living in, the effect on our lives this coming year and the unforeseeable changes for many years to come. With so many people impacted, the economy damaged and a completely new set of circumstances and challenges we all have to face.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Neil Patel
DECEMBER 26, 2020
One of the latest evolutions in SEO is called schema markup. This new form of optimization is one of the most powerful but least-utilized forms of SEO available today. Once you grasp the concept and method of schema markup, you can boost your website in the search engine result pages (SERPs). My goal in this article is to show you exactly how to get started using schema markup for your website.
Neil Patel
DECEMBER 26, 2020
How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. Events like Inbound are already established enough to earn a certain level of attention. But if this is your first event, or your brand has yet to be seen as an online authority, you’re going to need every trick in the book to stand out.
Neil Patel
JANUARY 1, 2021
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. In the fight to stay organized, healthcare professionals have an uphill battle. Billing is more complicated than the human genome. Government regulations add extra steps to every task. Decisions are time-sensitive. Small mistakes can have serious consequences.
Neil Patel
DECEMBER 31, 2020
The mid-aughts to early 2010s were the heyday for RSS feeds like Google Reader. It felt like everyone was using them. Then, in 2013, Google Reader was switched off, and their popularity has dwindled. Dwindled, but not vanished entirely. Google Trends data shows a massive dropoff since RSS hit its peak back around 2005. But interest has been pretty stable since about 2015: What does this tell us?
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Neil Patel
DECEMBER 29, 2020
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Are you serious about growing your business? Your website needs to be able to grow with you. Shared hosting limits your site’s space, and you’ll soon outgrow it. But what’s the next step? Dedicated hosting gives you everything you need for your business.
Neil Patel
DECEMBER 30, 2020
Are you looking to monetize your blog or earn a passive income? If so, you might be considering joining an affiliate network. This is a complete guide to choosing the right affiliate network for your platform, including what an affiliate network is, why you should consider joining one, and a rundown of the top networks on the market. What is an Affiliate Network?
Neil Patel
DECEMBER 28, 2020
There have never been as many ways to pay online as there are today. Nor has it ever been more important to make sure you offer your consumers their preferred option. For some, that might be a long-trusted Visa or Mastercard. Others may prefer Apple Pay, PayPal, or another digital wallet. And, increasingly, consumers are choosing to use buy now, pay later solutions when they checkout.
Neil Patel
JANUARY 1, 2021
Games as a Service (GaaS) was introduced as a barrier between consumer cost concerns and user engagement. It offers a way to bring down customer acquisition costs and has been proven to keep users in a game for far longer than the pay-to-play method. EA Games, for example, increased its market value from $4 billion to $33 billion in just six years after introducing GaaS content.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Neil Patel
DECEMBER 28, 2020
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. It’s a good idea to set up a business security system before you need it. For too many companies, the decision to make this investment is reactive. Their company’s physical security gets compromised, resources are lost, and employees feel unsafe.
Grammar Underground
DECEMBER 28, 2020
Do book and movie titles go in italics or quotation marks? There’s no right or wrong answer. It’s just a matter of style. Then I pause to watch their faces light up with joy and relief. But that’s not what happens. The inquisitive expressions don’t fade because they didn't want to hear “Don’t sweat it.” They wanted more specific instruction. So here’s what I tell them.
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