The Daily Egg

MARCH 23, 2020

Your prospects desperately want to know what to do next. Calls to action (CTA) tell them. Not only do they give your prospects clarity, they also make your marketing campaigns more effective. I’ve got a bunch of CTA examples that you can steal for your own campaigns. I’ll also highlight three essential aspects of an […]. The post 21 Call to Action Examples in Writing and 3 Rules for Effective CTAs appeared first on The Daily Egg.

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Writing Marketing Copywriting Copywriter 145

Content Marketing Institute

MARCH 26, 2020

Her workload felt out of control. The goal? Find worthwhile shortcuts and workarounds, and make life simpler. Here are the 16 tools she tested on her successful journey. Continue reading → The post 16 Apps and Tools to Keep You Productive and Sane appeared first on Content Marketing Institute.

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Content Marketing Marketing Content Post 143

Arrant Pedantry

MARCH 24, 2020

Several weeks ago, the satirical viral content site Clickhole posted this article: “Going Rogue: ‘The New Yorker’ Has Announced That They’re Going To Start Putting An Umlaut Over Every Letter ‘O’ And No One Can Stop Them” I’ve long enjoyed poking at the New Yorker for its distractingly idiosyncratic style,* but I had a couple of quibbles with the article, so I took to Twitter to explain the history of those little dots.

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Jeff Goins

MARCH 24, 2020

Is it an act of bravery to merely survive a crisis? Maybe. But if you have the potential to be remarkable, why wouldn’t you be? Now is the time to give your greatest gift to the world.

IT 100

IT 100

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Moz

MARCH 23, 2020

Posted by Roger-MozBot The well-being of our community — from our customers to our readers to our team members — is of the utmost importance to us here at Moz. The ongoing situation around the spread of COVID-19 is ever-changing. Many of you are experiencing the impact of this pandemic, and we want to address the difficulties you’re facing and acknowledge how you might be feeling.

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Content Marketing Institute

MARCH 23, 2020

Let’s make this simple. Factually wrong content is bad. Accuracy is a necessity for trust from your audience. Welcome to the content creators’ and editors’ fact-checking checklist. Continue reading → The post Get an A for Accuracy With This Fact-Checking Content Checklist appeared first on Content Marketing Institute.

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Content Creator Content Content Marketing Audience 140

Neil Patel

MARCH 24, 2020

Please read the whole post as I have a few surprises for everyone and it affects all member types. A month or so ago, I blogged about the future of Ubersuggest and how there will still be free plans along with paid ones. But as you probably noticed, the free plan wasn’t as generous as you were hoping for. And with Coronavirus growing at a rapid pace and affecting so many people and businesses, I thought I would do my part and help small businesses out.

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Keywords SEO Ads Projects 22

Moz

MARCH 26, 2020

Posted by rjonesx. Building local pages in any amount can be a painful task. It's hard to strike the right mix of on-topic content, expertise, and location, and the temptation to take shortcuts has always been tempered by the fact that good, unique content is almost impossible to scale. In this week's edition of Whiteboard Friday, Russ Jones shares his favorite white-hat technique using natural language generation to create local pages to your heart's content.

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Content Marketing Institute

MARCH 27, 2020

This week, Robert Rose talks which kind of content marketers will do well in the future. He discusses a non-pandemic moment that may offer a new model for content monetization, ponders when we can “say when.” Continue reading → The post Which Content Marketers Will Do Well in the Post-Shutdown World? [The Weekly Wrap] appeared first on Content Marketing Institute.

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Content Marketing Post Marketing Content 114

ProBlogger

MARCH 23, 2020

The post 280: COVID19 – How to Approach Blogging Through This Crisis appeared first on ProBlogger. Full Transcript. Expand to view full transcript. Compress to smaller transcript view. Hey there friends, it’s Darren Rowse from ProBlogger here. Welcome to episode 280 of the ProBlogger podcast. . It’s been a while since we chatted and I do apologize for that, I needed a little time to get my headspace right and work on a couple of other projects, but I’m glad to be back.

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Blogging Blog Blogger Audience 28

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Content Marketing Institute

MARCH 25, 2020

Visual storytelling isn’t as hard as it was when cave people etched their narratives into rocks. But it does require a deliberate and thoughtful approach. See the five core elements come alive in these three examples. Continue reading → The post 3 Stunning Examples Show Visual Storytelling at Its Best appeared first on Content Marketing Institute.

Storytelling 101

Storytelling IT Content Marketing Marketing 101

Content Marketing Institute

MARCH 24, 2020

Using original data in your content marketing can deliver big results. It doesn’t have to cost you a thing. The catch? You need to be clever just like these six marketing experts who share seven examples. Continue reading → The post 7 Free Ways to Get Original Data for Your Content appeared first on Content Marketing Institute.

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Content Content Marketing Marketing IT 96

Moz

MARCH 25, 2020

Posted by morgan.mcmurray For the last few weeks, you’ve probably experienced an influx of emails from companies detailing how COVID-19 is affecting them and thus you, their customer. It's. a lot, isn't it? So today, we want to take a departure from the world of "how this affects us" and focus instead on actionable things we can all do to make things brighter for ourselves and our communities.

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Moz

MARCH 24, 2020

Posted by Dr-Pete The next few months are going to be uncharted territory for all of us, with serious challenges for both brick-and-mortar and online businesses. Many e-commerce sites are already facing a unique situation right now, and it looks something like this: These are hand sanitizer results from Staples.com, and this screenshot is just a portion of the first page.

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Retail Manufacturing SEO Sales 49

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

ProBlogger

MARCH 23, 2020

The post 281: Join our 7 Day Content Sprint appeared first on ProBlogger. ProBlogger 7-Day FREE Content Sprint. More information and sign-up here [link]. A Free 7-Day Course to Create New Content. Does your blog need a momentum boost? We’ve decided to run a LIVE 7-day Content Sprint to help support you create a plan and 6 new pieces of content for your blog in just 7 days.

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