Blogging Wizard
JANUARY 7, 2025
One of the best ways to gain more traction, especially as a new blog, is to cover trending topics and breaking news stories in your niche. Keywords for these stories.
Content Marketing Institute
JANUARY 8, 2025
Does your title accurately describe your role? Has the ubiquity of content creator in the creator economy made things problematic? Explore the identity crisis for content marketers, for job seekers, employers, and the employed.
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Blogging From Paradise
JANUARY 5, 2025
After ranking a few old Blogging From Paradise posts on page 1 position 1 of Google I want to explain how to update old […]
Ashleyn Writes
JANUARY 8, 2025
Whoosh! As we step into 2025, the world of digital marketing (much less sales copy, oh hello AI.) is evolving faster than ever. one are the days when we could rely on cookie-cutter approaches and generic messaging for copywriting best practices. Today’s savvy audience demands moremore authenticity, more value, and more proof that what you’re offering works.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Jane Friedman
JANUARY 7, 2025
Photo by Leslie Duarte Castro Todays post is by freelance book designer Andrea Reider. Many independent authors design and format their own books to save money. Working with a professional book designer for your print book interior can cost between $2.00 and $3.50 per page, and theres no guarantee that a book will sell enough copies to earn back that fee.
Backlinko
JANUARY 6, 2025
Want to know the most effective ecommerce growth strategy? I studied successful online stores to find out what works best. While every store’s path is unique, clear patterns emerged. Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Content Marketing MX Store $65M Search Marketing Who Is Elijah $13M Operational Efficiency Whether your goal is to do $1M or $100M, it comes from execu
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Ashleyn Writes
JANUARY 10, 2025
If youve ever wondered how to make AI work for you as a copywriter or business owner, buckle up. In the last 12 months, Ive spent minimum 260 hoursyes, 260 hoursinside ChatGPT and Claude. Thats not even counting the time spent in AI tools baked into other software. Im talking flat-out hours creating bots, fine-tuning prompts, and engineering workflows.
Jane Friedman
JANUARY 9, 2025
Photo by Kindel Media Todays post is by author and book coach Janet S Fox. To most readers, picture books appear to be simple stories, easy to write and short in length. New writers often enter the world of writing for children by attempting to write picture books rather than longer form stories, only to discover that picture books are not easy to write at all.
Content Marketing Institute
JANUARY 7, 2025
Choosing a word for the year ahead gives your intention a name that forms the foundation for all your actions and interactions. Best of all, theres no implied rule to break as the year progresses. Robert Rose shares his word for 2025. Whats yours?
Jasper
JANUARY 7, 2025
Explore key takeaways from our recent webinar on how AI can transform ABM strategies with workflow automation, personalization at scale, and more.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Ahrefs
JANUARY 7, 2025
2024 was an especially challenging year for startups. Investors exerted extra caution in the face of inflation and rising interest rates, leading to a 26% decline in funding compared to 2023. But it wasnt all doom and gloom.
Grammarly
JANUARY 8, 2025
Generative, agentic, autonomous, adaptivethese terms define todays AI landscape. However, responsible AIthe ethical and safe deployment of AI that maximizes its benefits while minimizing its harmmust also be a critical part of the conversation. As AI technology increasingly integrates into workforces, systems, and customer experiences, the responsibility to maintain ethical standards no longer rests solely on the shoulders of AI developers.
Content Marketing Institute
JANUARY 10, 2025
Meta finally learned human people dont like fake friends who lie. But that news doesnt signal the end of AI-generated online personas. What should marketers think about when considering digital characters for their brands?
The Hoth
JANUARY 7, 2025
If you want to build valuable backlinks while getting the word out about your brand, you should consider developing a digital PR campaign. Whats digital PR? Digital public relations (PR) is a marketing tactic that exclusively uses online channels to: Boost brand awareness Gain credibility with your target audience Acquire authoritative backlinks from relevant websites Build relationships with journalists, news sites, and media sites As a marketing practice, public relations has been around for a
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Jane Friedman
JANUARY 8, 2025
Photo by Quentin Guiot Todays post, the first in a series, is by writer and creativity coach Anne Carley ( @amcarley.bsky.social ) who believes #becomingunstuck is an ongoing process. An artist friend agreed to make the visuals for a video game under development. The brief was to produce tiny, colorful, woodland animals with expressive faces and body language.
ContentWriters
JANUARY 9, 2025
Healthcare organizations are constantly seeking ways to showcase expertise while generating qualified leads. Enter the healthcare white paper, a powerful but underutilized tool in medical marketing. White papers help you build authority, earn trust, and move prospects through complex sales cycles. However, creating an effective white paper requires more than expanding a blog post or repackaging existing content.
Content Marketing Institute
JANUARY 9, 2025
Original research is one-of-a-kind content. But if you dont promote it, that uniqueness wont help your business. To help attract an audience, follow one or more of these five research promotion ideas.
Blogging From Paradise
JANUARY 9, 2025
Readers asked me regularly how I got featured on Forbes.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
David Meerman Scott
JANUARY 7, 2025
In 2025, we have a choice of how we create. Will you pay attention to what matters, draw from passion and personality, adding dash of artistic flair to create something beautiful? Or will you dash off an AI prompt, push a button, and barf up something just okay?
Copywriter Collective
JANUARY 10, 2025
Whats the secret to copywriting in 2025? How to beat AI and short attention spans by writing with purpose and intent. Copywriting was never easywith scatter-brained know-it-all clientsbut lately it feels that things have gone up to 11. AI is cranking out copy faster than Hunter S. Thompson on methamphetamine, and human attention spans have shrunk to those of a gnat.
BKA Content
JANUARY 6, 2025
Google Analytics vs. Google Tag Manager How do you make decisions about your companys digital marketing strategy? If you said, We look at audience analytics data, thats the right answer! Businesses that track performance metrics for marketing are 500% more likely to see a return on investment. Among the free tools for tracking website metrics, Google Analytics and Google Tag Manager stand out.
Grammar Underground
JANUARY 6, 2025
Is it correct to say drive slow in place of drive slowly ? Short answer: yes. Here's the long answer. The post 'Drive Slow' and Other Flat Adverbs first appeared on Grammar Underground with June Casagrande.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Blogging From Paradise
JANUARY 4, 2025
The hottest blogging niche is the one spawning the most true helpfulness and greatest profits 5-10 years from now.
The Creative Penn
JANUARY 6, 2025
Are you curious about the hidden structures that turn ordinary manuscripts into irresistible page-turning stories? Wondering how to shape your characters, scenes, and chapters so readers cant put your book down? Kristen Tate shares her tips. In the intro, key book publishing paths [ Jane Friedman ]; sub-rights and why its important to understand how many ways your book can make money [ Renee Fountain ]; the innovation of the indie author community and biggest changes in publishing with Michael T
Grammarly
JANUARY 9, 2025
Bagging is an ensemble machine learning (ML) technique that improves the consistency of predictive models. This guide describes how bagging works, discusses its advantages, challenges, and applications, and compares it to related techniques like boosting. Table of contents What is bagging? Variance vs. bias Bagging vs. boosting How bagging works Types of bagging algorithm Applications of bagging Advantages of bagging Challenges and limitations of bagging What is bagging?
AIIP
JANUARY 7, 2025
Editors note: Occasionally we post legacy content that is still relevant today. Enjoy this piece By Kelly Schrank. Before I get started, I want to offer this disclaimer: I know that lots of people like checklists! People have TO-DO lists for daily tasks, they have packing lists for travel, they use grocery lists. But Atul Gawande, Read More » The post AIIP BLOG LEGACY CONTENT from January 2021 appeared first on AIIP Connections Blog.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
BKA Content
JANUARY 10, 2025
Why Are Your Photos Being Rejected on Your Google Business Profile? Adding photos to your Google Business Profile is one of the best ways to connect with new customers. Unfortunately, the process doesnt always go smoothly. Seeing the dreaded not approved tag means your photo was rejected. But why are your photos getting rejected on Google Business Profile?
Express Writers
JANUARY 9, 2025
Google the 800-pound gorilla of the search engine space loves flexing its might. The giant search engine has been rolling out updates that change online marketing at an unprecedented rate. Worse still, Google has thrown out the old playbook and is hellbent on rewriting the online marketing rules. Besides major algorithm updates such as the Helpful Content Update , Google has quietly implemented smaller changes that can, over time, tank your sites ranking and ruin your business.
Grammarly
JANUARY 8, 2025
Objectives and Key Results (OKRs) are a textual framework used in business to help individuals and teams attain their goals. OKRs describe a central objective, ways to measure progress toward it, and the strategy to achieve it. OKRs outline, in clear and easy-to-understand terms, an individual’s or team’s goals and ways to track progress.
Make a Living Writing
JANUARY 7, 2025
Gripes about pay are an epidemic in the writing world. But there are still good-paying assignments out there. So why don’t writers earn more money? In my experience mentoring writers, there are three main reasons why freelance writers don’t earn more money Reason 1: You’re not marketing enough When I speak with writers who’re stuck making $10,000 or $20,000 a year, I usually begin by asking them about their marketing.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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