Sat.Mar 11, 2023 - Fri.Mar 17, 2023

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7 Cold Pitching Strategies to Land More Freelance Work

Freelance Magic

By Juwaria Merchant In the world of freelancing, cold pitching is treated as the be-all and end-all to land clients. We’re not here to refute this claim. In fact, we’re here to back it up. Cold pitching, if done right, can do wonders for your freelancing career. However, it can be scary. After all, we’re a bunch of coffee-loving, phone-call-hating introverts.

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Job #1 – Is it to pay this month’s bills, or to build your long-term business?

Nick Ursborne

In this post I want to take a look at a simple way to balance your immediate needs and your long-term plans. Here’s what I do with my own business… At the beginning of each week I start a new page in a Word document with two columns. In the left side column I make a list of the work I need to get done in order to pay the bills and meet any other short-term deadlines or commitments.

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10 Websites That Tried to Fool Google (And Failed)

Ahrefs

Here are 10 extraordinary examples of websites that failed to fool Google. Key stats Conch House is a review site that ranked for over 250,000 “best+[product]” keywords and acquired 14,000 number #1 rankings.

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The Simplest Way to Produce Popular Content

Neil Patel

Have you noticed that no matter how well-written your content is, it’s hard to get views? Or even if you create video, audio, or image-based content it’s tough to get likes, shares, and engagement. Most marketers believe it is because there is so much content for people to choose from. In other words, why should someone read yours? And the stats do tell that story ( 2.5 quintillion bytes of data are created each day ), but it’s simpler than that.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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Ask These 4 Questions To Stop Wasting Time on SEO Dead Ends (and Find Keyword Gold)

Content Marketing Institute

Targeting the right keywords for your business can make search engines one of the most valuable and highest ROI channels. But how do you identify and prioritize the right keywords? Start with these four questions.

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Do You Try to Wildly Sprint Before You Can Crawl with Your Blogging Business?

Blogging From Paradise

A few months ago I deleted 100’s of posts from Blogging From Paradise.

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7 Do’s and Don’ts For Hiring as a Small Business

Ashleyn Writes

Small businesses can grow faster than a teenager with an unlimited supply of Cheetos and Pop-Tarts. Honestly. With that growth, though, comes the need to hire. Is that where you find yourself right now? Here’s what you need to know… *Jokingly checks to make sure HR isn’t around…* In all honesty, you’re about to hear my unfiltered thoughts on hiring, outsourcing, and team building as a small business owner.

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Book Marketing FAQ

Melanie Saxton

I’ve written a book marketing FAQ, knowing how expansive (but not necessarily expensive) book marketing can be. No, it doesn’t have to be overwhelming. Yes, it should include a marketing plan. I’ve put together a list of links (including my own blog posts) that address: Book Marketing Ideas WordPress SEO SEO Blogging Social Media Podcasts and Media Reach Self-Publishing Learn about my services in the literary realm.

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10 Questions to Ask Yourself about Your Blog

Blogging From Paradise

(3-16-2023) Asking blogging questions shifts your energy. Shifting your energy can create blogging miracles.

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Picking a Point of View for Your Story

Jane Friedman

Photo by Kabir Sharma Today’s post is by editor Tiffany Yates Martin ( @FoxPrintEd ). Join her on Wednesday, March 22, for the online class Master POV. Choosing the most effective perspective from which to tell your story is a combination of both the technical and the creative. It’s useful to consider the benefits and limitations of each POV, the feel that each POV might lend, and how well it fits the tone and tenor of your story— as well as its genre.

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Marketing Content to Gen Z? You Better Play by Their Rules

Content Marketing Institute

To connect with Gen Z audiences, engage them on their terms. Follow this expert advice to learn what brand-created content might work best and how to deliver it in ways that slap.

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Defeat Writer’s Block with These Tips, Tricks, and Tools

Melanie Saxton

I previously blogged on the topic of how to defeat writer’s block, emphasizing my own arsenal of remedies (listed way below). From citrus aromas to tiled patterns to quotes from favorite authors, these personal go-to’s jumpstart my brain, for whatever reason. Yes, writer’s block can be enigmatic. A mystery. And a one-size-fits-all solution simply doesn’t exist.

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3 Ways to Address Plagiarism and Imposter Fears for Bloggers

Blogging From Paradise

Literally, it is impossible to be plagiarized or impersonated in an abundant world. No shortage exists save in the ego mind.

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‘SEO Is Not a Unicorn’: Crucial SEO Tips for Content Marketers

Contently

Search engine optimization (SEO) is one of the keys to online success. In fact, nearly 50% of shoppers today begin their research with a search engine — so ranking on the first page of search engine results pages (SERPs) can offer serious opportunities to reach your ideal customers. In recent years, social media marketing, including video marketing , has sought to overtake search engines as a means of connecting brands with consumers.

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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Twitter’s Unskippable and Sephora x TikTok Add New Twist to a Proven Content Strategy

Content Marketing Institute

Twitter and Sephora announced branded education content programs to teach video and social media concepts. Both embody a trend: creating content courses to help their audiences, partners, and customers succeed even on topics not directly tied to the brand’s products.

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350+ Onomatopoeia Examples for Writers (& Kids at Heart)

Smart Blogger

Looking for onomatopoeia examples so you can give your writing some extra oomph? You’ve come to the right place. Flip to any random Batman comic page. Instantly, you’re an earwitness to a fantastical wham-bam-ka-powerful superhero fight scene, made possible by onomatopoeia! It’s a proven literary gem that draws readers in like buzzing bees to honey.

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How Can the Media Teach You Blogging Lessons?

Blogging From Paradise

Uh oh. Contrarian post alert? Not really.

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A Content Marketer’s Guide to Designing Efficient Workflows

Contently

Designing a content workflow may not be the most exciting part of content marketing—but it’s critical to success. Content workflows inform who needs to complete what task at any given moment, all while ensuring the content is accurate, in alignment with your strategy, and optimized for distribution. Simply put, they’re the secret to any high-performing content program.

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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How to Survive Editing

Jane Friedman

Today’s post is by writer and writing coach Daphne Gray-Grant ( @pubcoach ). When I opened the just-edited manuscript of my first book, some 12 years ago, I gasped. My editor had covered it in so many red marks, it looked as though she might have accidentally stabbed herself with an X-Acto knife. Worse, I was totally unprepared. I’d spent my entire working life as an editor—first at a community weekly newspaper, then at a large metropolitan daily, then a brief stint as a book editor, finally as

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23 Content Marketing Tools You 100% Need

Neil Patel

As many as 91% of B2B marketers use content marketing as part of their marketing strategy. Are you part of that 88%? If you are, you’re probably well aware of all the benefits. If you aren’t, it’s just a matter of time. You’ve likely already realized its importance and plan to make changes to include it in your overall marketing strategy ASAP. But how do you get started if you’ve never done it before?

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5 Blog Commenting Rules

Blogging From Paradise

(Updated 3/17/2023) Before we get into the meat of this post, I want to update the new commenting policy on Blogging From Paradise.

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13 Most Profitable Blog Niche Ideas For 2023

Neal Schaffer

Are you thinking to start a blog to earn money online? But, what if you choose a blog niche that’s too specific that it gets you zero traffic and no income? And if you choose a blog niche that’s very highly competitive for beginners, then you will get buried under loads of authority blogs. I know you are always frustrated by these questions. So, I have created a thorough list of the 13 most profitable blog niche ideas in 2023 that you can choose from to push start your blogging career.

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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

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Copywriting 101: How to Become a Copywriter [Free 2023 Guide]

Smart Blogger

Most of what you hear about copywriting is a lie. Yes, it can be a great side hustle or even a full-time career, but it’s not the fantasyland many copywriting courses portray it as. I’ve written copy professionally for about 12 years, earning millions from it (yes, I said millions). I’m friends with some of the best copywriters alive like Kevin Rogers and the late Dan Kennedy.

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How to Ace Middle of the Funnel Content Marketing (with Examples)

Express Writers

The digital marketing funnel is a visualization of the stages your prospects go through before they eventually become your customers. While many businesses focus most of their energy on the beginning and end of the funnel, the middle needs just as much attention. Middle-of-the-funnel content marketing is critical to increasing conversion rates and giving your potential customers an informative, seamless journey through your marketing funnel.

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How to Stick to a Schedule, Even If You Lack Writing Confidence

CopyBlogger

It’s tricky to stick to a schedule when you can see all of the flaws in your own writing. So, Continue Reading The post How to Stick to a Schedule, Even If You Lack Writing Confidence appeared first on Copyblogger.

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What Is Synecdoche? Definition and Examples

Grammarly

When you tell someone you’re going to “hit the books,” they probably picture you in a library or a study session. When you say you need “a set of wheels,” you’re indicating that you need a car (to get to said library, perhaps). These phrases are examples of synecdoche because they use part of something to stand in for the whole. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What is synecdoche?

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Start a Blog: 12 Super Simple Steps for Beginners (2023)

Smart Blogger

If you want a simple, thorough roadmap for how to start a blog… …and you’re tired of wading through 20,000-word “ultimate guides” packed with filler and fluff… You’ve come to the right place. With over 4 million readers, we’re one of the world’s biggest websites about writing and blogging. We’ve helped thousands of people start a blog, improve their writing skills, and earn real, tangible income online.

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How to Find Freelance Writing Work (2023 Guide)

Write to Done

Freelance writing is a great way to earn some extra money on the side. But as you may discover once you get a foothold in the industry, it’s more than possible to turn it into a full-time job and lifelong career.

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Take Advantage of New Green Vehicle Tax Credits to Reduce Your 2023 Freelance Tax Bill

Freelance Union

The new season of cars are starting to roll onto dealership lots, and if a new car is in your future this year you may want to consider buying a new plug-in electric vehicle (EV) or fuel cell vehicle (FCV) to qualify for a clean vehicle tax credit. Here is how to determine if your 2023 vehicle purchase will qualify and what the value of the credit may be: You may qualify for a credit up to $7,500 if you buy a new, qualified plug-in EV or fuel cell electric vehicle (FCV).

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LAST CHANCE: Test-drive The AWAI Method™ for becoming a Skilled, In-Demand Copywriter

AWAI

The best way to get started as a writer fast — and on the right foot, with the right connections — is to get ahold of The AWAI Method™ for Becoming a Skilled, In-Demand Copywriter.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.