Sat.Mar 26, 2022 - Fri.Apr 01, 2022

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How Strategic Content Planning Helps You Say Yes – and No [Rose-Colored Glasses]

Content Marketing Institute

A strategic planning process has nothing to do with creating a strategy, but it has everything to do with supporting it. Most content teams skip that step – and find they struggle to prioritize and grow. Here’s how to avoid (or correct) that outcome.

Content 136
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How to Start Freelancing in 2022 (With No Experience)

Freelance Magic

W ritten by Rochi Zalani. It’s 2022, and you want to start freelancing — maybe as a side hustle on the weekends or because you want to wave goodbye to your day job. The good news? You’re in luck: 47% of hiring professionals are more likely to hire freelancers since the pandemic than they were in the past. What’s even better is you don’t need any experience to begin freelancing (wondering what a freelance writer does ?

Freelance 130
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How to Make Money as a Freelance Writer: 15 Writing Business Essentials

CopyBlogger

Wondering how to make money as a freelance writer? Well, buckle up, because everyone loves the part of the hero’s. Continue Reading. The post How to Make Money as a Freelance Writer: 15 Writing Business Essentials appeared first on Copyblogger.

Freelance 112
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Back to the Basics: Align With The Way People Buy

David Meerman Scott

The way people buy changed many years ago. All of us — you, me, and all our existing and potential customers — turn to the web to solve problems.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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9 Visual Content Tips and Examples From Creative Brands and Experts

Content Marketing Institute

Take a fresh look at how your photos, videos, and graphics do the talking for your brand. Here are some of our top visual content tips – with examples – to help you find or reinforce your signature visual style.

Brand 123
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4 key components for creating your ethical brand

The Ethical Copywriter

When you’re starting up a new business, creating your brand is the first step. Think of your brand as the identity of your business. It’s how customers will perceive and engage with what you’re trying to do. But where to start? At its most basic, creating your brand is thinking about 1) What you’re trying to achieve, and 2) How you’re going to communicate that and get people on board.

Brand 52

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A Different Kind of Writing: What is a Program Writer And How You Can Become One

Freelance Writing Jobs

The IT workforce is ever-growing, with nearly 3 million employees in the industry in the US alone in 2020. This number continues to rise, with more people being attracted to IT positions as worldwide demand grows. However, for the IT industry to function smoothly, programs first need to be written and developed, creating many new freelance program writer roles to be filled. .

Writer 52
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How To Develop and Create a Wikipedia Page That Sails Through the Approval Process

Content Marketing Institute

How difficult can creating and publishing a new Wikipedia page be? It’s far from easy. But these expert tips and lessons (including those from one of the most popular articles we’ve ever published) should make it less difficult for you.

Publisher 114
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What Links to Use in Your Affiliate Marketing Emails

ProBlogger

The post What Links to Use in Your Affiliate Marketing Emails appeared first on ProBlogger. Photo by Javier Allegue Barros on Unsplash. This article is based on ProBlogger Podcast 107. This question comes in from Scott who asks, “I want to try my hand at some affiliate promotions and have selected an ebook to promote. I’ve heard you say that your affiliate promotions work best when you email your list, but I’m wondering if I should email that affiliate link or should I send them to my own blog w

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Adverse and Averse

Grammar Underground

Adverse usually means unfavorable or harmful: adverse side effects. Averse usually means not willing or not inclined: I'm averse to that idea. You actually have a little more flexibility than that, but not much. The post Adverse and Averse first appeared on Grammar Underground with June Casagrande.

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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A Different Kind of Writing: What is a Program Writer And How You Can Become One

Freelance Writing Jobs

The IT workforce is ever-growing, with nearly 3 million employees in the industry in the US alone in 2020. This number continues to rise, with more people being attracted to IT positions as worldwide demand grows. However, for the IT industry to function smoothly, programs first need to be written and developed, creating many new freelance program writer roles to be filled. .

Writer 52
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How Competitor Analysis Helps You Create Landing Pages That Convert

Content Marketing Institute

How do you create a landing page that beats your competitors’? Look at what they’re doing – after all, that’s what buyers do. Here’s how to do a competitor landing page analysis.

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What Links to Use in Your Affiliate Marketing Emails

ProBlogger

The post What Links to Use in Your Affiliate Marketing Emails appeared first on ProBlogger. Photo by Javier Allegue Barros on Unsplash. This article is based on ProBlogger Podcast 107. This question comes in from Scott who asks, “I want to try my hand at some affiliate promotions and have selected an ebook to promote. I’ve heard you say that your affiliate promotions work best when you email your list, but I’m wondering if I should email that affiliate link or should I send them to my own blog w

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Borne Of vs. Born Of

Grammar Underground

Here’s an interesting word-choice conundrum I came across in my copy editing a while back: “A completely retooled Buick borne of German design.”. “Borne,” in my mind, usually comes up in terms like “airborne virus.” I think of it as meaning “carried” or “transported.” So it seems to be completely distinct from “born,” which means “given birth to.” Babies are born, viruses are transported, and in my mind it was as easy as that.

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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What Your Brand Can Do To Win the Instagram Game

Content Marketing Institute

Given how Instagram controls its algorithm to surface content on the platform, what is a marketer to do? It turns out a lot and it boils down to these two things.

Brand 108