Elna Cain
MAY 8, 2023
Picture this: You finally landed a freelance writing client, and you’re ecstatic. You go through the onboarding process with your new client, and they give you a content brief in the next few days. So you get to work. You write the content and source examples and use Grammarly to check for errors. You go the extra mile and get your friend to proofread it over and finalize your article.
Enchanting Marketing
MAY 9, 2023
It’s one of the most asked questions in my inbox … Why is writing so hard? And variations of that question: What should I do when the words don’t flow? How can I get my thoughts on paper? What are the routines that make writing easier? I always try to help people out. But my answers by email feel insufficient. Writing IS hard. Yet, there are ways to make writing more joyful.
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Kayleigh Moore
MAY 8, 2023
Think about the content you seek out in your free time. The newsletters you read. The podcasts you listen to. The YouTube channels you subscribe to. The influencer accounts you check in on even if you don’t follow the person because you don’t really need them in your feed, but you like to know what’s going on with them from time to time. (Wait…does anyone else do this?
Jane Friedman
MAY 10, 2023
Today’s post is by author Catherine Baab-Muguira ( @CatBaabMuguira ). Years ago, I had a freelance article go viral, or at least modestly viral, racking up over 50,000 Facebook shares. I received my first-ever invitations to appear as a guest on podcasts and even NPR. I also received dozens of friendly and often deeply personal messages from readers, plus a handful of job offers, right out of the blue.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Content Marketing Institute
MAY 11, 2023
Over half of marketers say they need more budget to get better-than-average results from their video content. But that financial boost may not be necessary with these tips to shoot quality video from a mobile phone.
Blogging From Paradise
MAY 12, 2023
Getting people to comment on your blog not only accelerates your blogging success but also feels good.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Nick Ursborne
MAY 7, 2023
As a freelancer or other type of solo professional, you doubtless worry about how you can stand out among so many competitors. You write articles. You send Tweets. You keep in touch on Facebook and LinkedIn. But so does everyone else. So how can you separate yourself from the crowd? One way is to present yourself as being a little larger than life. A little out of the ordinary.
Content Marketing Institute
MAY 10, 2023
A new template in Google’s Looker Studio creates a dashboard to see how your awareness, engagement, and conversion metrics relate in real-time. That information can help you adapt your initiatives to better achieve the content’s goals.
Ahrefs
MAY 10, 2023
But before you make any changes, it’s important to check certain things first. Google’s algorithm updates are among the most common ways your website’s rankings can be negatively impacted.
Blogging From Paradise
MAY 9, 2023
For the rest of Blogging From Paradise I intend to write and publish one post daily. How will this help you?
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Contently
MAY 11, 2023
As a marketer, how you build your personal brand gives you an edge. It’s how you present your personality, passions, and work experience online and offline. Though everyone’s brand is unique, there are some best practices that apply universally to how marketers can build up their personal brands and grow followers into customers or clients.
Content Marketing Institute
MAY 12, 2023
Content marketing should have a place in in-house marketing agencies. But what exactly should it be? Newly released research indicates what’s happening now, but we share an idea of what you should be doing.
Ahrefs
MAY 11, 2023
From blog posts to memes, learn the 25 different types of content you can use for your content marketing strategy. Blog posts are a great way to educate your audience and sell what you do in the process.
Blogging From Paradise
MAY 6, 2023
15 years ago I did not know SEO from a CEO. I didn’t even know what a blog was.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Freelance Union
MAY 10, 2023
Policy change is in the air for US freelancers! Freelance Isn’t Free Law is already in effect in New York City , Seattle , and Minneapolis and continues to move across the country with recent legislative wins in Los Angeles and Columbus, Ohio. Now, New York has re-introduced the statewide bill and California, New Jersey, Illinois, Kansas, and Missouri also have similar proposals on the docket for this year.
Content Marketing Institute
MAY 9, 2023
When did B2B marketing teams stop caring? Sure, they care about their jobs. But many don’t seem to care about the topic of their employer’s business. And that’s a problem.
Grammarly
MAY 11, 2023
In business, a lot of information is conveyed through lengthy, comprehensive documents like white papers, business plans, case studies, and research reports. A lot of money and other resource investments are on the line in most business decisions, so leaders and investors need to understand every factor and variable involved before making those decisions.
Blogging From Paradise
MAY 8, 2023
London has gained the reputation of being a ridiculously expensive tourist spot.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Ahrefs
MAY 9, 2023
If you don’t have the experience to find high-quality link prospects or can’t spare hours doing outreach, now may be the time to hire a link building agency. A quality one can get the results you need without the headaches.
Freelance Union
MAY 10, 2023
Involving your freelance client at the earliest stage of strategy & idea development can really help to increase their engagement from the beginning and cultivate a shared sense of project ownership. It can also help you to gain a deeper understanding of your client’s key themes and challenges. By following a structure such as the Navigatebydesign outlines below, along with useful tools like immersion sessions, brainstorming sessions and virtual word clouds, you too can have the confi
Grammarly
MAY 10, 2023
A noun clause is a type of subordinate clause (dependent clause) that acts as a noun in a sentence. Most of the time noun clauses begin with a relative pronoun like what or whatever. In this noun clause example, “I like who you are,” the noun clause “who you are” acts as a single noun, specifically the direct object for the verb like. Noun clauses are considered advanced English because they can get a little confusing.
Blogging From Paradise
MAY 12, 2023
People use Google. Google doesn’t use people (Or at least it shouldn’t).
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Ahrefs
MAY 8, 2023
The concept of affiliate marketing involves advertising and promoting other people’s products or services and receiving a commission for each sale.
Freelance Union
MAY 9, 2023
IRS Tax Tip 2023-61, May 3, 2023 Sometimes the line between having a hobby and running a business can be confusing, but knowing the difference is important because hobbies and businesses are treated differently when it's time to file a tax return. The biggest difference between the two is that businesses operate to make a profit while hobbies are for pleasure or recreation.
Grammarly
MAY 9, 2023
Understanding and using idioms is one of the easiest ways to sound like a native English speaker, especially when it comes to idioms about money. Money idioms can be heard at the bank or during budget negotiations, job interviews, and everyday conversations that may not even be about finances. While these cultural phrases are easily understood by native speakers, language learners may be tripped up by their meaning.
Blogging From Paradise
MAY 9, 2023
Twitter serves as a potential goldmine for bloggers. Using the platform effectively drives steady traffic to your blog.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Ahrefs
MAY 11, 2023
According to Statista, business spending on affiliate marketing hit $8.2 billion in the U.S in 2022 and Influencer Marketing Hub estimates that the industry willl continue to grow to $15.7 billion by 2024.
Contently
MAY 9, 2023
Healthcare marketers face the ever-growing challenge of maintaining patient privacy in a world where data reigns supreme. That’s one of the reasons healthcare organizations have avoided adopting emerging tech into their patient and marketing processes until years (and sometimes decades) later than other industries. However, the seismic shifts from the pandemic and the increased use of AI have fundamentally changed how consumers interact with brands — especially when it comes to healthcare.
Grammarly
MAY 12, 2023
There are a lot of confusing words out there: homophones like affect and effect , different tenses of the same word like choose and chose , or the grammatically challenging who vs. whom. Another particularly puzzling pair of words is proceed and precede. These two words have similar pronunciations and similar meanings. Proceed refers to a forward motion, while precede refers to one thing coming before another.
Blogging From Paradise
MAY 11, 2023
I came across a blog post on Twitter yesterday.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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