CopyBlogger
MAY 5, 2022
Want to use persuasive writing to convince your readers to do something or agree with your point of view? OK, Continue Reading. The post 10 Timeless Persuasive Writing Techniques appeared first on Copyblogger.
Content Marketing Institute
MAY 2, 2022
Are you missing an opportunity to help buyers with critical questions? You might be if your content focuses only on awareness. The answer (and the challenge) is understanding buyer intent at each stage in the modern buyer’s journey. Robert Rose explains.
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Kayleigh Moore
MAY 6, 2022
Can you put out quality content without a documented style guide? The answer, as always, is: It depends. BUT : I will say that if you’re hiring freelance writers who are external to your organization (or if you’re having people across various departments write for a company), it is hard. Consistency is often lacking across voice/tone/formatting, and the result is that the organization communicates in a way that’s all over the place (which cuts away at its ethos.
Blogging Wizard
MAY 5, 2022
How do you reduce PDF size without degrading quality? You’ve probably compressed a few images and videos here and there as a way to save on space. What you may.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Rachelle Gardner
MAY 3, 2022
Happy book release to Kirsten Watson ! As a mom of seven kids, wife of a professional athlete and cohost of a popular podcast, Kirsten is often asked by other women, “How do you do it?” They see her with her hands full and wonder, What keeps her going—and smiling—with everything she’s juggling? Kirsten’s answer begins with a simple first step: take a breath.
Content Marketing Institute
MAY 4, 2022
While content marketers may recognize terms related to content measurement, it’s easy to confuse their distinctions. Read on for explanations of 23 common measurement terms and how they fit into your content’s performance strategy.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Freelance Writing Jobs
MAY 4, 2022
Freelancers know too well the struggles of landing a client. That’s especially true for newer and intermediate freelancers. Therefore, when an opportunity to bag multiple clients comes along, most freelancers will always embrace it. Unfortunately, managing multiple clients is not an easy task. It requires a great deal of organization and prioritization.
ProBlogger
MAY 5, 2022
The post Giving Underperforming Posts a Second Chance with Updates appeared first on ProBlogger. Photo by Jeffrey F Lin on Unsplash. If at first you don’t succeed, try, try again… Have you ever written a post that you thought would hit the spot with your readers, generate lots of interest and/or stimulate a great conversation and then find it fell flat on it’s face?
Content Marketing Institute
MAY 3, 2022
An influencer marketing strategy isn’t easy. You have to find relevant and credible influencers and measure the influencers’ impact. And you must keep it going day after day. Here are 13-plus expert-recommended tools to help you do that.
iWebContent
MAY 3, 2022
The longer you can keep people on your website, the greater the chances are of them becoming a customer. But what really keeps them interested in a website? Too many people think color schemes, themes, and other fancy features are most important. In reality, those things are just a bonus and it’s actually the content itself that keeps them interested.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Freelance Writing Jobs
MAY 4, 2022
Freelancers know too well the struggles of landing a client. That’s especially true for newer and intermediate freelancers. Therefore, when an opportunity to bag multiple clients comes along, most freelancers will always embrace it. Unfortunately, managing multiple clients is not an easy task. It requires a great deal of organization and prioritization.
Grammar Underground
MAY 2, 2022
Stationary and stationery, breath and breathe, dessert and desert, compliment and complement: Here are the words that can cause errors even if you know better. The post 50 Easily Confused Words to Watch Out For first appeared on Grammar Underground with June Casagrande.
Content Marketing Institute
MAY 5, 2022
A public relations strategy built around your content helps both PR and marketing teams meet their goals. To make it work, everyone should understand what kind of content outreach works best, which media outlets to target, and how best to approach them. Three successful content publicists explain.
ProBlogger
MAY 5, 2022
The post Giving Underperforming Posts a Second Chance with Updates appeared first on ProBlogger. Photo by Jeffrey F Lin on Unsplash. If at first you don’t succeed, try, try again… Have you ever written a post that you thought would hit the spot with your readers, generate lots of interest and/or stimulate a great conversation and then find it fell flat on it’s face?
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
David Meerman Scott
MAY 3, 2022
I’m super excited! Fifteen years after the first edition of The New Rules of Marketing & PR released, the most comprehensive update yet is now available. The 8th edition is out today in print and ebook editions the USA and Canada and will soon be available in other countries. An audiobook version is coming by mid-Summer.
Grammar Underground
MAY 2, 2022
When you’re writing titles of movies, books and other compositions, you usually have a choice between using italics and putting them in quotation marks. Associated Press style says to put movie and book titles in quotation marks. “Star Wars.” “Slaughterhouse Five.” That makes sense when you consider that AP is a news writing style and early printing presses could not make italics.
Content Marketing Institute
MAY 6, 2022
Content marketers argue about whether to include publication dates for blog posts. You’ve got bigger questions to ponder if you want to create truly timeless content classics. Robert Rose says to focus on making sure your content has these seven traits.
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