Sat.Sep 22, 2018 - Fri.Sep 28, 2018

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How To Write A Short Artist Statement

Tina Dubinsky

A critical aspect of writing a short artist statement is to keep it easy to read. And this can be a difficult task when your art has so much to say, but you’re not sure how to tell it. Do you have a hard time expressing your process and thoughts? An artist statement provides information. Read more. The post How To Write A Short Artist Statement appeared first on Tina Dubinsky Freelance Writer.

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How to Use Social Media Monitoring as More Than a Listening Tool

Content Marketing Institute

If you stop at the listening part of social media monitoring, you’re missing out on fresh and effective ways to interact with your target audience and deliver better business results. Consider these six ways to take your social media monitoring to the next level. First, let’s get one thing out of the way: Social media listening and social media monitoring are one and the same.

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The Benefits of Taking Time Off: Interview with Bob Lotich

Jeff Goins

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262: How Carolyn Started a Directory to Attract Readers to Her Blog

ProBlogger

The post 262: How Carolyn Started a Directory to Attract Readers to Her Blog appeared first on ProBlogger. How One Blogger Created a Directory that Attracts Readers. We continue our Blogging Breakthroughs series with Carolyn Edlund, whose Artsy Shark blog focuses on the business of art. Carolyn shares the story of how she created a directory to attract readers to her blog instead of having to chase after them.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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13 Reasons Why You Should Consider Text-Based Marketing

Content Marketing Institute

The urgency and intimacy of text-based marketing make it attractive to businesses. But it’s those same qualities that make SMS communication from a brand especially risky. However, when done strategically, respectfully, and in a contextually relevant way, Ardath Albee, CEO of Marketing Interactions Inc., says the profitable benefits of SMS marketing easily supersede the most common pitfalls of this unique channel.

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Research Tells You How to Pick Better Images for Social Media

Content Marketing Institute

? ? What can your brand do to improve engagement on social media? Think more visually. Sure, you already use images. But are you selecting the best ones to engage your audience based on what’s shown to be successful overall and each platform’s unique factors? (Hint: Not all social media platforms have the same best practices when it comes to successful visuals.).

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How to Answer 25 FAQs on Content Marketing

Content Marketing Institute

Editor’s note: This article is the follow-up to an August post about 25 frequently asked questions about content marketing. Do you get asked tough, or even easy, questions about content marketing by your executives or clients? Want a handy dandy cheat sheet to those questions? We are here to help. First, we asked the presenters at Content Marketing World to share the best questions they’ve been asked about content marketing.

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How to Handle a Mistaken Identity

Jeff Goins

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