Sat.Nov 09, 2019 - Fri.Nov 15, 2019

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Your Questions Answered: Writing, Marketing and More

Jeff Goins

A few weeks ago, I did an episode of The Portfolio Life called "Don’t Build an Empire, Find a Few Friends Who Care." It was about how the secret of marketing and getting your ideas to spread is really just about having a few friends who care. You want to create remarkable work and put it into the right hands to get it to spread. So, in the email that I wrote for that podcast and blog essay, I asked people to email me a question, something that they were struggling with or need help with, and I g

Marketing 100
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My 6-Step Content Marketing Formula That Drives 3,549 Visitors

Neil Patel

Writing a blog post is easy. If you don’t write often, you may feel otherwise, but just follow this. and you’ll be good to go when it comes to writing. Or, you can just watch the video below. But still, you write a blog post and then what do you do? Well, I’ll tell you this… most people forget the “marketing” in content marketing. Most people write content but don’t do a great job of promoting it.

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Marketing 2030: 7 Laws for Content Marketing Success

Content Marketing Institute

These recommendations are not for the weak of heart. To move forward you must be strong-willed. Read on for the seven laws for the next decade of marketing from the founder of the Content Marketing Institute. Continue reading → The post Marketing 2030: 7 Laws for Content Marketing Success appeared first on Content Marketing Institute.

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5 Common SEO Mistakes to Avoid When Using WordPress

ThemeIsle

Are you making these common SEO mistakes? Search engine optimization (SEO) is one of the most effective ways to generate traffic for your website. But if you’re not careful, you can be getting less-than-optimal SEO results from the content you produce. The good news is that most of these SEO mistakes are easy to avoid. The post 5 Common SEO Mistakes to Avoid When Using WordPress appeared first on Themeisle Blog.

SEO 52
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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The Marketing Tactics People Love (And Love to Hate) [Exclusive Survey]

Moz

Posted by amandamilligan I’ve always considered the most challenging part about digital marketing to be prioritizing. There are hundreds of tactics available to you, and it can be overwhelming to determine which of them are most appropriate for your marketing goals and your target audience. (And we all know what happens when you try to do too much — you do it all poorly.).

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How I Lived Off ProBlogger for 2 Years and Made $50,000+ in 3 Months

ProBlogger

The post How I Lived Off ProBlogger for 2 Years and Made $50,000+ in 3 Months appeared first on ProBlogger. The last three years have been full of memorable events, both personal and professional. While I’ve been in the content creation field for a while, I’ve only be doing it full-time since 2016. That was the year I started taking on jobs from the ProBlogger job board.

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The One Way to Stand Out in the Crowd of Content

Content Marketing Institute

When a Dairy Queen opened next to the family’s frozen yogurt shop, Brian Fanzo’s father didn’t worry. He knew they had the one thing to stand out. It’s a lesson Brian turned into a business. It’s one you should learn today. Continue reading → The post The One Way to Stand Out in the Crowd of Content appeared first on Content Marketing Institute.

Content 102
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The Top 7 Things You Must Know About Google’s BERT Update

Content Marketing Institute

Google calls its latest algorithm update “one of the biggest leaps forward in the history of search.” Scary stuff, right? Not really. Let’s boil down the seven most important BERT takeaways for content marketers. Continue reading → The post The Top 7 Things You Must Know About Google’s BERT Update appeared first on Content Marketing Institute.

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‘Do Less and Obsess’ & Other Observations From Ann Handley [The Weekly Wrap]

Content Marketing Institute

This week, Robert Rose contemplates a Latin proverb, Xerox’s new storytelling team, and talks with the one and only Ann Handley about saying no to more content. Plus, he points to the latest B2B research to help your content marketing. Continue reading → The post ‘Do Less and Obsess’ & Other Observations From Ann Handley [The Weekly Wrap] appeared first on Content Marketing Institute.

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The Content Distribution Playbook - Whiteboard Friday

Moz

Posted by rosssimmonds If you're one of the many marketers that shares your content on Facebook, Twitter, and Linked before calling it good and moving on, this Whiteboard Friday is for you. In a super actionable follow-up to his MozCon 2019 presentation , Ross Simmonds reveals how to go beyond the mediocre when it comes to your content distribution plan, reaching new audiences in just the right place at the right time.

Content 52
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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Building a Local Marketing Strategy for Franchises [Guide Sneak Peek]

Moz

Posted by MiriamEllis. A roller is a good tool for painting a house in big, broad strokes. But creating a masterpiece of art requires finer brushes. Franchises face a unique challenge here: they know how to market at the national level, but often lack the detailed tools for reaching their local customers at a granular level. Google has stated that localization of search results is the greatest form of personalization they currently engage in.