Nick Ursborne
AUGUST 30, 2023
Emotion is at the core of great copy. This has always been the case… before AI, before the Web, before computers. Great copy touches its readers at an emotional level. Why? Because as consumers we buy based on our feelings. We buy the car that makes us feel good. We buy the pair of shoes that makes us smile. We buy the video game that gives us pleasure.
Freelance Magic
AUGUST 29, 2023
As a freelancer, we’re the boss and the employee, the admin and the HR department, the accounting team, and the marketing team. We’re the Jack/Jill of all departments and the master of some. Eventually, it can get tiring to wear so many hats and manage an array of responsibilities manually. Thankfully, we don’t need to. We’ve been blessed with the innovation of technology that can help us automate some parts of our business and spare us time to do our actual work.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Ahrefs
AUGUST 28, 2023
We go through seven reasons why. If Billy wants to drive more traffic to his site, he doesn’t search for “Ahrefs” and buy our toolset right away. That’s because he doesn’t even know what SEO is.
Content Marketing Institute
AUGUST 31, 2023
Technological disruption is par for the course in content marketing. But generative AI hits differently and closer to home. These versatile tools can speed up tedious production tasks and spare writers the frustration of staring at a blank page. But you can’t just plug them in and sit back while they do all the work. The value of AI tools depends on the effort you put into them.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Jasper
AUGUST 29, 2023
Jasper is teaming up with Webflow! Users can now access Jasper natively in the Webflow to automate on-brand content creation across their website.
Enchanting Marketing
AUGUST 29, 2023
Gosh, Helena thinks. She’s reading her draft post. And she doesn’t like the tone of her writing at all. Why is it so hard to engage her readers? Sigh. Helena is an expert in climate change, and she’d like to write in a conversational tone … As if she’s explaining climate change to a friend while sipping an ice tea at the town plaza.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Rachelle Gardner
AUGUST 29, 2023
Happy release day to author Kathi Lipp ! “The Accidental Homesteader: What I’ve Learned About Chickens, Compost, and Creating Home” hits shelves today. Kathi shares the hard-won wisdom she’s gained on her homestead journey to help you accomplish more at home, gain fresh perspective, and give yourself grace in the process. Highly practical, humorous, and inspirational, “The Accidental Homesteader” will encourage you to live with more peace, joy, and contentment.
Ahrefs
AUGUST 30, 2023
We looked at 1,002,165 domains to find the most common technical SEO issues. Keep reading to see what we found. These are the issues flagged the most across the 1 million+ domains.
Jane Friedman
AUGUST 31, 2023
Photo by karina zhukovskaya Note from Jane: In the earliest days of my career, I served as managing editor of Writer’s Digest magazine, and one of the nicest parts of my job was calling up winners of our writing contests, including the National Self-Published Book Awards. John Sundman was one of the winners I called—and one of the first self-publishing authors I came to know and consider a friend.
Grammarly
AUGUST 31, 2023
By late 2019 it was clear we had outgrown our existing monitoring and observability system. It was time to shop around for a new solution that could match Grammarly’s rapid pace of growth with faster performance and a heightened developer experience. Most of the time, upgrading a product costs more—this time, however, we actually cut our costs by an order of magnitude by upgrading.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Buffer
AUGUST 29, 2023
The world of social media and content marketing is a fast-moving space. Any individuals or teams working in those worlds know how essential it is to have the right tools in place to make everyday work flow more smoothly. At Buffer, not only are we writing and publishing blog and social media posts every day, we’re also a fully remote and distributed company.
Ahrefs
AUGUST 31, 2023
Here’s a basic example of what the code can look like: <script type="application/ld+json"> { "@context": "[link] "@type": "Movie", "name": "Barbie", "dateCreated": "2023-07-21", "image": "[link] "director": { "@type": "Person", "name": "Greta Gerwig", "birthDate": "1983-08-04" } } </script> You can see that, … Read more ›
Jane Friedman
SEPTEMBER 1, 2023
Photo by Aditya Wardhana on Unsplash Today’s post is by editor Tiffany Yates Martin ( @FoxPrintEd ). Join her on Friday, Sept. 15 for the online class Handling Multiple Storylines. Writing a cohesive, layered, deeply engaging story can feel like conducting an orchestra where you’re also composing and arranging the music and playing every instrument.
Grammarly
AUGUST 31, 2023
We’re at the end of August, and most school districts, colleges, and universities have already begun a new academic year. For higher education in particular, the start of the 2023–24 school year feels different. In the midst of myriad challenges for the sector, including declining enrollment, admissions policy overhauls, and declining public perception, institutions enter the academic year grappling with what one of the most rapid technological advancements in decades means for learning: generat
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
ThemeIsle
SEPTEMBER 1, 2023
With the growing popularity of AI tools, there are tons of content creators available to write essays, website copy, emails, and blog posts. Therefore, if writing doesn't come naturally to you, you might need a helping hand. If you are wondering how to use ChatGPT for blogging, this post is for you! The post 6 Ways How to Use ChatGPT for Blogging (Tested for 2023) appeared first on Themeisle Blog.
Ahrefs
AUGUST 28, 2023
To answer this question, we’ve put our Content Explorer to work. These seven examples came from filtering over 6.2B live pages in English by organic traffic and referring domains.
Jane Friedman
AUGUST 29, 2023
Photo by Steve Johnson on Unsplash Today’s post is excerpted from Writing That Gets Noticed: Find Your Voice, Become a Better Storyteller, Get Published by Estelle Erasmus. Writing an opinion piece (or op-ed) about a topic in the news or in the zeitgeist is one way to get the attention of editors, even if you are not an experienced writer. Almost all news outlets have op-ed sections, where writers not affiliated with the publication’s editorial board can contribute.
Grammarly
AUGUST 30, 2023
Having a strong skill set is essential for success in your personal and professional lives. But what exactly is a skill set, and why is it important? In this article, we’ll define the term skill set , explore why it’s crucial to have one, and explain how to develop and improve your own. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What is a skill set?
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Quick Sprout
AUGUST 31, 2023
Blogging with a purpose increases market share, consumer engagement, revenue growth, and ROI. Of course, you want to do that. … 35 Blogging Ideas That Are Guaranteed to Be Popular Topics Read More » The post 35 Blogging Ideas That Are Guaranteed to Be Popular Topics appeared first on.
Ahrefs
AUGUST 29, 2023
To find out, I went meta and asked 39 AI writing tools to recommend their top 10 AI writing tools. I then tallied the votes.
Jane Friedman
AUGUST 30, 2023
Photo by cottonbro studio Today’s post is by book coach Robin Henry. Writers are frequently advised to read more to improve their writing. The problem is, no one seems to tell them how to use reading to elevate their writing practice. Reading alone is not enough—osmosis is not a viable strategy for learning. You’ll find books on this topic, such as Francine Prose’s Reading Like a Writer and How to Read Like a Writer by Erin Pushman, but they tend to take a generalist approach.
Grammarly
AUGUST 31, 2023
Do you consider yourself detail-oriented? Passionate? A hard worker? Whatever you do, don’t tell that to the person reading your résumé. Why not? Because if they hear about one more of those, they’re going to tear the résumé into itty-bitty shreds. As attractive as those terms might seem, they’ve been on a few billion too many résumés to mean anything to hiring managers.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Quick Sprout
AUGUST 30, 2023
The Internet makes it possible for you to sell products to virtually anyone in the world. Let that sink in … How to Generate Ecommerce Sales with Product Buying Guides Read More » The post How to Generate Ecommerce Sales with Product Buying Guides appeared first on.
Ahrefs
AUGUST 29, 2023
I could give you some generic advice like “make a website” and “post on social media.” But you probably already thought of that—and likely haven’t had any luck with it yet.
BKA Content
SEPTEMBER 1, 2023
The Importance of SEO for B2B and How To Get Started Search engine optimization uses high-quality content to boost your company’s search rankings for target keywords. Online retailers rely on SEO every day to attract new customers, but what about companies such as distributors, manufacturers, commercial contractors and SaaS developers? Considering that the vast majority (~80%) of B2B marketers use it, the importance of SEO for B2B is impossible to deny.
The Hoth
AUGUST 29, 2023
In the early days of SEO, buying backlinks was so common that it was considered good business – even though it clearly went against Google’s Webmaster Guidelines (now known as Google Search Essentials). There were plenty of directories that offered paid reviews and services that sold backlink packages in the early 2000s, and nearly every website used them.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Quick Sprout
AUGUST 31, 2023
There is a big misconception that content marketing doesn’t drive sales. But if it didn’t work well, none of our … How to Create Content That Drives Sales Read More » The post How to Create Content That Drives Sales appeared first on.
The Creative Penn
AUGUST 28, 2023
How can you stop self-censoring your writing and share the deepest aspects of yourself with your readers? How can you break poetry out of the restraints that many try to put upon it? Stephanie Wytovich talks about these things and more. In the intro, 5 trends that are shifting the future of publishing with Monica Leonelle & Russell Nohelty; Direct Sales Strategies We Love from 36 Authors from BookBub; JFPennBooks Reading Order ; AI Training Permission from Hugh Howey ; Eleven Labs for AI voi
BKA Content
AUGUST 30, 2023
How To Approach Dermatology Search Engine Optimization Millennials have passed Baby Boomers to become the United State’s largest living adult generation. As this generation grows older and seeks more healthcare services, providers must adapt to the way millennials seek healthcare. Almost half of millennials check online reviews, and 80% expect some type of online access to healthcare.
Uni Square Concepts
AUGUST 26, 2023
Writing a compelling essay is somewhat of an art. If you are unable to hook your readers’ interest in your essay, they will not read it and your efforts can go wasted. Writing a compelling essay can take some effort.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Expert insights. Personalized for you.
196 
Let's personalize your content