Content Marketing Institute
FEBRUARY 24, 2025
Marketing and content marketing are entirely intertwined. So dont waste time trying to get buy-in give yourself permission to do great marketing. Learn what other content marketing laws you should change to dominate the next five years.
Jane Friedman
FEBRUARY 27, 2025
Photo by Joanna Kosinska on Unsplash Todays post is by author, book coach and historian Christina Larocco. Nearly a decade ago, I worked as a consultant on a project to digitize manuscript collections related to the womens rights movement in the Philadelphia region, where I live. It was a great job: I spent the summer of 2016 going from archive to archive, devouring the writing of activists both well-known, like Lucretia Mott and Alice Paul, and less so, like Martha Schofield.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Freelance Writing Jobs
FEBRUARY 23, 2025
Ever since I started writing at Plagiarism Today and especially since I started this column, I’ve been hearing a lot from freelance writers who have been scammed or otherwise victimized by unscrupulous clients. Though the good news is that such bad clients are very rare in the big scheme of things, they are common enough that almost every freelancer, if they remain active long enough, will run into one or two over the course of their career.
Ahrefs
FEBRUARY 26, 2025
Slowly disappearing are the days when just one search engine dominates over the rest. The Internet is fragmenting, and people may choose a search engine over others because of specific use cases.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Grammarly
FEBRUARY 28, 2025
As workplaces evolve to adopt new communication tools, juggle multiple channels, and embrace (or resist) AI, business vocabulary needs to keep pace. Grammarlys fourth annual report on business communication, The Productivity Shift , surveys thousands of workers and business leaders and analyzes tens of thousands of data points on how we communicate, collaborate, and get work done.
Jane Friedman
FEBRUARY 26, 2025
Photo by Tim Gouw on Unsplash Todays post is by writer and editor Lisa Cooper Ellison. Join us on March 5 for her online class, Memoir Backstory. My dislike of the game Red Light, Green Light is Di Dis fault. When we were both five, Di Di frequently gathered crowds in our apartment complexs courtyard to play it. At the start of each game, shed stand at one end of the field and yell, Green light, inviting us to step or leap forward as we all tried to be the first to reach her.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Copywriter Collective
FEBRUARY 28, 2025
You have spent a good amount of resources to produce quality blog posts, email newsletters, and case studies to target potential leads; but the results are disappointing. Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. So what are you doing wrong? Maybe, its not that the content is bad but the right content that your audience needs is not met enough.
Backlinko
FEBRUARY 27, 2025
JavaScript has enabled highly interactive and dynamic websites. But it also presents a challenge: ensuring your site is crawlable, indexable, and fast. Thats why JavaScript SEO is essential. When applied correctly, these strategies can significantly boost organic search performance. For instance, book retailer Follet saw a remarkable recovery after fixing JavaScript issues: Thats the impact of effective JavaScript SEO.
ContentWriters
FEBRUARY 28, 2025
As a marketing executive or content strategist, you know content is a vital business asset that generates leads and establishes a market position. But with millions of posts published daily, how do you consistently generate fresh ideas? Content idea generators can help you develop strategic topic clusters and ensure your content strategy stays ahead of the curve while delivering measurable ROI.
Verblio
FEBRUARY 26, 2025
Consider the challenge faced by a legal marketing writer turning complex topics into clear, accessible content while avoiding inaccuracies and any whiff of unintentional plagiarism. Now, imagine having to do that at scale. If you’re reading this guide, you already know how challenging it can be to find the right option for your legal content writing needs.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
The Hoth
FEBRUARY 27, 2025
Just a few years ago, most generative AI tools and chatbots were little more than fun novelties. After ChatGPT blew up in late 2022, it proved that AI had enormous potential for generating content and aiding countless business processes. Fast forward to today, and AI tools have become mainstream for virtually all industries. Over 80% of companies have already adopted AI in some way, and that number only continues to rise.
Backlinko
FEBRUARY 27, 2025
Choosing a Semrush plan isn’t always obvious. Paid plans start at $139.95 and go up to enterprise solutions. Not to mention the various add-ons and apps. You dont want to overpay for features you dont need. Or pick a cheaper plan that limits your ability to grow. In this guide, you’ll learn which Semrush plan matches your needs, whether you’re a solo blogger tracking 100 keywords or an agency managing 40+ client websites.
Jane Friedman
FEBRUARY 26, 2025
Of all the potential uses for AI in the publishing industry, submissions management is one area where help is merited and AI use couldif one is optimisticsee potential improvement for everyone. But its use remains controversial. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe.
BKA Content
FEBRUARY 27, 2025
If your business relies on local customers, learning how to rank for “near me” keywords can significantly boost your visibility. People commonly use phrases like “coffee shop near me” or “emergency plumber near me” to search for nearby services, and appearing in these searches can give you a competitive edge. Understanding the basics of how near me searches work and how to choose the right keywords can give you the tools to better optimize your website and ran
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Content Marketing Institute
FEBRUARY 26, 2025
Creating great content will only take you so far. You also need to attract an audience and ensure theyll see, share, and act on your stories. Follow this upgraded approach to gain a marketing advantage.
Blogtrepreneur
FEBRUARY 22, 2025
Content marketing is very important for UK businesses looking to build a strong online presence in a local market. It’s an essential tool for connecting with your audience, increasing engagement, and driving sales. However, it’s easy to make mistakes that can weaken your efforts. When executed well, content marketing does more than just attract attention.
Ahrefs
FEBRUARY 28, 2025
When we see organic traffic growing, its a good sign that customer interest is building and brand strategy is hitting the mark.
Blogging From Paradise
FEBRUARY 26, 2025
Each post you publish points back to your blog. Everything you create online points directly or indirectly back to your blog.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Content Marketing Institute
FEBRUARY 25, 2025
The recent precipitous drop in search traffic at HubSpot prompted a lot of squawking. While you dont need to care about HubSpot, use the hullabaloo as a reminder to check in with your own SEO base. Is it still valid for your audience?
Freelance Union
FEBRUARY 28, 2025
This article is posted with permission from our partner MacPaw. MacPaw makes Mac + iOS apps that have been installed on over 30 million devices worldwide. Freelancers Union members receive 30 days of free unlimited access to CleanMyMacX and Setapp: [link] As a freelance writer, you’ll have to write or jot something down during the working day.
David Meerman Scott
FEBRUARY 27, 2025
A year ago, I discovered the thriving Lindy Hop dance community in the Boston area where I live and I dove into the deep end, taking group and private lessons and going to social dances most weekends.
Blogging From Paradise
FEBRUARY 25, 2025
When an offsite channel serves me problems I do not get upset. Far from it.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Content Marketing Institute
FEBRUARY 27, 2025
Still waiting to tie together your digital marketing activities across all channels? Wondering how third-party cookie degradation will affect your strategy? And can AI help? Googles head of data measurement and analytics has some thoughts.
Freelance Union
FEBRUARY 27, 2025
This article is posted with permission from our partner MacPaw. MacPaw makes Mac + iOS apps that have been installed on over 30 million devices worldwide. Freelancers Union members receive 30 days of free unlimited access to CleanMyMacX and Setapp: [link] Many freelancers really struggle with staying productive. Whether you’re experiencing writer’s block or getting distracted regularly, maintaining productivity can be a significant challenge.
Jane Friedman
FEBRUARY 26, 2025
The home of Rebecca Yarros has announced Mischief Books and Mayhem Books. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe.
Grammar Underground
FEBRUARY 24, 2025
You never "reign in" something to control it, though you may "reign supreme" once you've reined it in. The post Reign vs. Rein first appeared on Grammar Underground with June Casagrande.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Blogging From Paradise
FEBRUARY 28, 2025
New bloggers need the gentle touch. Overwhelm meets excitement. Promise! Hope! Then, a sense of dread destroys the dreams.
Publishing Trends
FEBRUARY 28, 2025
Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Carrie Bloxom On The Value of DEI Did Books Help Bring Down Communism? As Publishing Becomes More Corporate, Shouldnt The Salaries Go Up? Go Ahead Give The Difficult Read A Chance Children Turn to Audiobooks Over Traditional Reading The post Top 5 Publishing Articles/Blogs Posts of The We
Jane Friedman
FEBRUARY 26, 2025
The platform enables Substack writers who want to collaborate on creating themed collected writings in a more polished print or ebook form. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe.
Enchanting Marketing
FEBRUARY 25, 2025
What makes you a better writer? You may have heard the advice to read more and to write more. And thats, of course, good advice. But theres more … To be a good writer, you also have to practice the art of noticing. When you learn how to observe better, you can write more vivid descriptions, communicate your ideas with flair, and engage your audience more strongly.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
Expert insights. Personalized for you.
113 
Let's personalize your content