Content Marketing Institute
AUGUST 7, 2018
Wouldn’t it be helpful to know the questions your executives or clients will ask before they pose them to you? You would have the time to think about the answer and tailor your response for the circumstances. Then, when asked, you could respond immediately and thoughtfully, impressing the interrogator. Well, the presenters at Content Marketing World want to help.
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ProBlogger
AUGUST 6, 2018
The post 255: My Mid-Life Crisis and The Power of Being Vulnerable on a Blog appeared first on ProBlogger. The Power of Being Vulnerable with Your Readers. Have you experienced the power of taking a step out of your comfort zone and being vulnerable with your readers? I have long believed in the power of being vulnerable. It can be hard to be vulnerable.
Content Marketing Institute
AUGUST 10, 2018
Editor’s note: Glenn LaFollette is a finalist for 2018 Content Marketer of the Year. We’ll share insights from CMY finalists in the blog before the winner is announced at Content Marketing World this September. “Nobody just buys the art … They want the stories behind the art.”. This callout from the second issue of JLL’s Ambitions magazine comes from an interview with Alex Voss, who the magazine calls “the Anthony Bourdain of brand storytelling.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Content Marketing Institute
AUGUST 9, 2018
In its widely talked about State of Marketing Report, Salesforce reports that just over half (51%) of marketers are using AI in one form or another, while another quarter plan to test it over the next two years. A smaller study of over 500 search, content, and digital marketers by BrightEdge found that just 4% have implemented AI (that’s not a typo).
Content Marketing Institute
AUGUST 8, 2018
Did you follow the #PlaneBae saga as it jumped from social media channels to national news item? If so, you saw the turn it took from lighthearted love story to a much darker reminder of the unexpected ways our digital footprints affect our (and others’) lives. Unwanted social media exposure is just the tip of the iceberg when it comes to digital privacy concerns.
Content Marketing Institute
AUGUST 6, 2018
Editor’s note: You may have missed this article when CMI published it in 2016. It’s been updated because we know our readers always love to discover or be reminded of a great social media tool. Let’s be honest, social media is a jungle. Forget about the flood of apps, integrations, and add-ons, just figuring which network you should invest in is overwhelming.
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