Sat.Mar 25, 2023 - Fri.Mar 31, 2023

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How to Write Website Content That Ranks (And People Want to Read)

Ahrefs

Specifically, you need website content that: In this post, you’ll learn how to create content that achieves both goals. You can’t get search traffic if no one’s searching for your keywords on Google.

Website 124
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Why I don’t compete with other freelancers or solo professionals.

Nick Ursborne

Maybe you think I’m wrong. Maybe you think we all have to compete with other freelancers. Certainly, we live and work in a competitive landscape. It’s a rare thing to have a client who is never going to be approached by other freelancers. And those companies hiring freelancers are always comparing freelancers, by skill set and by price. Even so, I don’t compete with other freelancers.

Freelance 218
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The 5-Step Writing Process That Solves 3 Painful Problems

CopyBlogger

I once asked the Copyblogger community to name their biggest writing problems. From the many responses, a pattern about the. Continue Reading The post The 5-Step Writing Process That Solves 3 Painful Problems appeared first on Copyblogger.

Writing 124
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7 Productivity Tips for Busy Business Owners

Ashleyn Writes

Time is money, especially when you’re an entrepreneur. But as I was journaling the other day, I had a realization — time is more precious than money. Yeah, yeah, you probably already know that. We’ve all heard that “Time is precious,” but it’s so true! You can make more money, but you can’t make more time. You can replace money but you can’t replace lost time.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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If You’re an Artisan, Write about it! — Artisan Book Editing

Melanie Saxton

Consider writing your arts-themed book, and count on me to assist with the artisan book editing process. As I wrote this cover feature for The Woodlands City Lifestyle , I thought about the talented Texas artists, national artists, and international artists who participated in The Woodlands Waterway Arts Festival, an annual event that rivals the largest festivals in the U.S.

IT 130
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How to Run Facebook Ads That Convert

Neil Patel

Getting traffic is easy with ad copy. Improving your conversion rates? Not so much. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. However, with so many online options, where do you go to find potential leads? These days, if you’re looking for one of the best platforms to reach your customers, then Facebook could be your answer.

Ads 145

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11 Easy-to-Follow Tips to Optimize Your Blog Posts for SEO

Ahrefs

But that doesn’t mean shoehorning as many keywords as possible. Keyword stuffing doesn’t work anymore. How do you optimize your content to be search-friendly? You’ll learn how in this post.

Blog Post 143
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Art Book Editor

Melanie Saxton

Be inspired by The Woodlands Waterway Arts Festival and seek a professional art book editor to assist with your book-writing project! Write Your Arts-Inspired Manuscript with the Help of an Art Book Editor I’ve been involved with many art-themed media projects, from journalism to book editing to ghostwriting—painting, sculpture, 2-D and 3-D, clayworks, crafting, music, dance, choreography… you name it!

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To vs. Too: What’s the Difference?

Grammarly

To is a preposition with several meanings, including “toward” and “until.” Too is an adverb that can mean “excessively” or “also.” Just to be clear: Two is also pronounced the same as to and too , but because it refers to a number, it’s not as easy to confuse for one of the other words. In the hierarchy of things that drive grammar sticklers mad, to and too are near the top.

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Why You Should Be Writing on Social Media

Jane Friedman

Photo by Karolina Grabowska Today’s guest post is by Allison K Williams ( @guerillamemoir ). Join us on April 5 for the online class Write Better With Social Media. Social media doesn’t sell books in any provable way. No one strolls into their local independent bookstore to ask for “This book I saw in a tweet!” We don’t check a box marked “Found it on Instagram” on our Bookshop order.

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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6 Things You’re Doing Wrong With Website Content Optimization

Content Marketing Institute

Many website content optimization factors get ignored, forgotten, or dismissed, keeping your site on “low power.” Try these fixes for frequent mistakes to supercharge your site for visitors and for search engines.

Website 123
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Switzerland Book Editor

Melanie Saxton

It never crossed my mind that I’d be a Switzerland book editor, but I’m happy to say that several Swiss author clients reached across the pond to hire me for their projects. From travel and tourism to romance to self-help, these projects are meaningful personally because I’m of Swiss lineage myself! My ancestors are the Glattfelders (or Glotfelty) and hale from Glattfelden, Switzerland, a city they founded.

Projects 130
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SEO Advice to Create Content That Doesn’t Suck

Contently

This isn’t your typical search engine optimization (SEO) advice column. Think of it more like your SEO tough love column because real talk: Your SEO content probably sucks. By sucks, I mean it likely focuses on issues that don’t particularly matter to your target customer and talks about them in a generic and non-differentiated way that isn’t creating demand for your business.

SEO 123
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Banish Writer’s Block in 5 Minutes Flat

Jane Friedman

Photo by Wilhelm Gunkel on Unsplash Today’s post is by author and writing coach April Dávila ( @aprildavila ). Three years after declaring my intention to be a professional writer, I was frustrated. Despite holding a brand new master’s degree in creative writing, I couldn’t seem to figure out my novel. My short stories were serially rejected by a wide array of publications, I was working full time, and had two little kids.

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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Confessions of a Retired Black Hat SEO: 7 Crazy Tactics That Yielded Big Gains

Neil Patel

When I started my career in search engine optimization, I was 16 years old. And, just like most 16-year-olds, I didn’t worry much about search engine “consequences.” In my fairytale world, they didn’t really exist. We all learn to know better as we age, but you have to keep in mind that I was naive. When I started my journey into the world of SEO strategy, I didn’t worry about the search engine rules … I just did whatever I wanted.

SEO 119
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Write Your Fiction or Nonfiction Golf Book — Golf Book Editor

Melanie Saxton

As a sports journalist and golf book editor, I’ve covered incredible people and places that inspire authors to write about sports of all kinds, and the ever-popular topic of golf. I’m fortunate to live on a fairway off of a lake in a golf course community and enjoy watching golfers right outside of my yard. The fun, the focus, and the antics are part of my life as I ghostwrite and edit books.

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Mobile SEO: 10 Optimization Tips to Build a Mobile-Friendly Site

Ahrefs

In this article, I’ll kick things off by explaining what mobile SEO is and why it’s important. I’ll then get to the core focus of this article, sharing my top 10 tips for effective mobile optimization.

SEO 118
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May vs. Might: What’s the Difference?

Grammarly

Think you’re great at grammar? You might be. In fact, you may be. Wait, aren’t those the same thing? Not quite. There are a few differences between may and might , and some of them are fuzzy, subtle, or fluid. Here, we’ll take a closer look at the differences between the two words, so you’ll know when to use each correctly. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly May vs. might May and might may seem interchangeable, but they aren’t.

Medical 116
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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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7 Reasons Your Facebook Ads Don’t Convert (and How to Fix Them)

Neil Patel

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. If you’re someone who is frequently asking yourself, “why are my Facebook Ads not performing?”, then this post is for you!

Ads 113
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The Ultimate Guide to Filing a Personal Tax Extension in 2023

Freelance Union

The April 18 tax deadline is quickly approaching. If you haven’t filed your taxes yet and are starting to feel the pressure, you’re not alone. According to a recent IPX 1031 survey , one-third of Americans say they wait until the last minute to file their taxes. But if tax season snuck up on you this year, there’s no need to panic — you can always request a tax extension.

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How to Optimize Blog Posts for SEO: 7 Tips

Blogging From Paradise

(Updated 3-30-2023) Before gaining traffic from search engines you need to know how to properly optimize blog posts for SEO.

Blog Post 133
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What Is an Adjective?

Grammarly

Adjectives are words that describe the qualities or states of being of nouns : enormous , doglike , silly , yellow , fun , fast. They can also describe the quantity of nouns: many , few , millions , eleven. Adjectives modify nouns As you may already know, adjectives are words that modify (describe) nouns. Adjectives do not modify verbs or adverbs or other adjectives.

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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

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Best copywriting niches in 2023 for new freelancers

Copyhackers

Should you narrow your focus and choose a copywriting niche? Check out top niches you should consider in 2022. The post Best copywriting niches in 2023 for new freelancers appeared first on Copywriting for startups and marketers.

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With First-Party Data, the Experience Is the Most Important Part

Content Marketing Institute

New research from Gartner indicates marketers should focus less on policies around taking first-party data and more on the experience and value they provide in exchange for that data. Robrt Rose explains.

Marketing 109
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Small Business Marketing Strategies

BKA Content

Small Business Marketing Strategies For small business owners and managers, retaining customers and driving new traffic to the company is everything. Growth is the goal, and to achieve it, you need smart and effective small business marketing strategies that make you stand out among the competition. As you start rethinking your branding strategies and looking for areas where you can improve your online presence, you’ll find a wealth of knowledge to absorb.

Marketing 105
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9-Letter Words

Grammarly

Improving your writing skills, winning a game of Scrabble, or finally completing that crossword puzzle is a lot easier with a substantial vocabulary. Here, we’ll go over nine-letter words, from A to Z, to keep in your back pocket. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly A Abhorrent: causing disgust; detestable Absconder: a fugitive who avoids arrest or prosecution by running and hiding Aesthetes: people who are concerned with subjects relat

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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IRS Provides Updated Cryptocurrency Guidance for Charitable Deductions

Freelance Union

Did you make contributions to charitable organizations in the current or past tax year of more than $5,000 using digital assets and want to use them as a tax deduction? The most recently change to the tax code related to cryptocurrency address this scenario.  The IRS considers digital assets to be assets that do not exist in physical form and include "convertible virtual currency" and "cryptocurrency”, and they are treated as property under general U.S. tax principles.

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The 7 Biggest Content Marketing Mistakes that Cost Businesses Thousands

Intergrowth

Content marketing is one of the smartest investments that you can make in your business. Unfortunately, far too many businesses get it wrong. They get too salesy. Or they ignore SEO. Today, we’re going to walk through the seven most common content marketing mistakes that cost businesses thousands of dollars per year. We’ll delve into each of these common mistakes one-by-one.

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Product Page Content for B2B: How Little Is Too Little?

Neil Patel

Short is not always sweet when it comes to product pages. That’s what my team discovered by analyzing some of the top-performing B2B product pages out there. What’s so important about product pages? Product pages drive direct sales. If you focus on effectively building product page content, you could see a big payoff in conversions and traffic. The quality of your product page content, visuals, and navigation can make or break your store.

Content 102
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How to Create a Title Page in APA Format, With Examples

Grammarly

An APA format title page is the first page of a paper that gives the title, author’s name, author’s affiliations (school or institution), and other information helpful for organizing and introducing the paper. When you’re writing papers in the APA format, a title page is required. The APA format places particular emphasis on the title page and even includes different rules for students and professionals.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.