The Idea Logical Company

NOVEMBER 1, 2022

Judge Florence Y. Pan ruled today that the acquisition of Simon & Schuster by Penguin Random House could not go forward. The ruling was explicitly to protect the “competition” for the “anticipated top-selling books” In other words, the big books by big authors for which only the Big Five can compete regularly (with occasional bids coming in from a couple of other next-tier houses) will continue to have five well-funded suitors.

Publishing 276

Publishing Publishing Publisher Digital Marketing 276

Elna Cain

OCTOBER 30, 2022

How many people do you know work from home? Probably quite a few! Especially compared to just a few years ago. That’s because many jobs that once had to be done in an office can now be done from home – and many jobs can be done by freelancers on a flexible schedule. And the best part? A ton of them can be done with no experience! Can you imagine?

Proofreader 147

Proofreader Social Media Freelance Education 147

Content Marketing Institute

NOVEMBER 4, 2022

Too many marketers fall into the trap of making search the foundation of their content marketing. Here’s why that doesn’t work and why you should be thinking about content discovery.

Content Marketing 141

Content Marketing Marketing Content SEO 141

CopyBlogger

NOVEMBER 1, 2022

You might think that I’d recommend a thorough proofreading and editing process for every blog. But that’s not the case. Continue Reading. The post Does Your Blog Need Proofreading and Editing? appeared first on Copyblogger.

Proofreader 136

Proofreader Blogging Blog Content Marketing 136

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Article Writing

OCTOBER 29, 2022

Copywriting is not a piece of cake. Good copy must walk a fine line between encouraging consumer action without sounding too pushy. No matter where your copy is, it must be punchy and catch someone’s attention. . It’s a tall order, but copywriting is essential for businesses. Why? Well, because it persuades consumers to interact with your company. Copy isn’t all about selling; sometimes, it’s getting readers to sign up for a newsletter, schedule a call, or download gated content.

Copywriter 131

Copywriter Copywriting Copy Proofreader 131

Elna Cain

OCTOBER 31, 2022

Guess what I’ve been hearing a lot? Freelance script writing has become popular over the past few years! More and more content creators and studios are tapping into a larger talent pool by seeking remote scriptwriters to get the job done. And this means that there are a ton of different writing niches you can write in – as long as you know how to tell a story.

Script 130

Script Writing Freelance Entertainment 130

Melanie Saxton

OCTOBER 30, 2022

What a joy to interview two culinary talents and write food editorial about their journeys. Their baking and cooking adventures bring joy to others this holiday season and year-round. One of my favorite food editorial pieces! Article by Melanie Saxton. Photography by Bex Wood. Originally published in The Woodlands City Lifestyle. Baked With Love. Two local food artists create, inspire, and bring joy to others.

Food 130

Food Editorial Entertainment Creativity 130

Grammarly

NOVEMBER 4, 2022

The English language is filled with words that have similar spellings or root words, but that mean completely different things. Take nowhere , somewhere , everywhere , and anywhere , for example. These words refer to place (or a lack of place), but they each mean different things. Your writing, at its best. Grammarly helps you communicate confidently.

Writing 126

Writing Communication Blogging Blog 126

Elna Cain

OCTOBER 29, 2022

Do you love writing? Do you love food? I mean, most of us freelance writers do love our food – but if you have a passion for it, you can make money writing about it! Do you love visiting different restaurants? Does sampling new cuisine excite you? Do you spend hours in your kitchen coming up with new recipes? Did you know you can find some fun foodie writer gifts too !

Food 130

Food Writer Portfolio Freelance 130

Content Marketing Institute

OCTOBER 31, 2022

As content marketers spend less on paid distribution, organic SEO rises in importance. Follow these five tips to ensure you make the most of those efforts.

SEO 134

SEO Content Content Marketing Marketing 134

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Melanie Saxton

OCTOBER 30, 2022

As a travel writer, it was a thrill to cover the newly renovated splendor of the Grand Galvez hotel in Galveston, Texas. What an amazing venue for vacationing, staycationing, weddings, and gatherings! My piece as a travel writer on one of the most iconic and beloved beach hotels in the nation. The Grand Galvez is Grander than Ever. Explore the historic past in a hotel like no othe r.

Writer 130

Writer Architecture Hospitality Editorial 130

Article Writing

NOVEMBER 1, 2022

You’ve probably heard that “content is king.” But what does that really mean? And how does it relate to SEO? In a nutshell, Google (and other search engines) are providing their users with the best possible experience. That means giving them relevant, accurate results to their search queries. And what is the best way to provide relevant, accurate results?

Blogging 121

Blogging Blog Social Media Brand Awareness 121

Jane Friedman

NOVEMBER 2, 2022

Photo by Cedric Letsch on Unsplash. Today’s post is by Jeanne Veillette Bowerman ( @jeannevb ) of Pipeline Artists. Hollywood is an odd place and ever-changing. If your literary agent or publisher wants to pitch your book to producers, managers or networks, they need to know the rules—or at least, the rules of the day. But don’t get too stuck on them, because … you guessed it … they’ll change.

Writer 120

Writer Script Concept Publishing 120

Content Marketing Institute

NOVEMBER 1, 2022

Standing out in the crowded video space will take more creativity in 2023. Discover what the CMI’s newly released research says and get inspired by six award-winning examples.

IT 133

IT Creativity Content 133

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

Melanie Saxton

OCTOBER 30, 2022

One of my greatest experiences as a military writer is documenting the post-service journeys of our veterans. As a military writer and editor of magazine articles and books, what an honor and privilege to interview those who have served or are currently serving. I’m from a military family and never tire of the stories told by our nation’s best.

Writer 130

Writer Transportation Social Media Publishing 130

ThemeIsle

NOVEMBER 2, 2022

If you work with digital content, you may have heard of "scrollytelling." However, this engaging design practice is relatively new. So, you might be wondering how it works and what types of sites can implement the technique. In this post, we'll explain what scrollytelling is. Then, we'll discuss what themes are compatible with this feature before sharing some scrollytelling examples to motivate and inspire you.

Engagement 120

Engagement Blogging Blog Content 120

Quick Sprout

NOVEMBER 1, 2022

Our recommendation for the best link building tool is Ahrefs because it has several valuable features to simplify and streamline link research and prospecting. Start your 7-day trial for just $7. Link building takes a lot of time, effort, and technical capability. But using the right tool can certainly make your life a lot easier. This guide compares the best link building tools that are purpose-built to streamline every step in the link building process, from identifying opportunities for new b

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Agency SEO Keywords Website 119

Ahrefs

OCTOBER 30, 2022

I’ve been building and growing affiliate websites for nearly a decade and have recently made a “multiple six-figure” exit from one of my websites.

Marketing 117

Marketing Website IT 117

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Audience

CopyBlogger

NOVEMBER 3, 2022

Not quite sure how different types of tone in writing affect your content? Simply think of the statement: “I don’t. Continue Reading. The post 3 Types of Tone in Writing That Build Loyal Audiences appeared first on Copyblogger.

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Audience Writing Content Content Marketing 116

Grammarly

OCTOBER 31, 2022

If someone says you’re making a circular argument, it’s because the argument you’re making is circular. . Does that make sense? Of course it doesn’t. You can’t logically define something using a circular argument because a circular argument is a claim where both portions rely on the other’s truthfulness. In other words, you can’t define something by using it as the definition. .

Writing 111

Writing Proofreader Concept Communication 111

Quick Sprout

NOVEMBER 4, 2022

Register your domain name today with Bluehost for the best domain registration for WordPress, web hosting, and an easy-to-use drag-and-drop website builder. Bundle domain name registration with any Bluehost web hosting plan and get the domain name for free. You can’t run a store without naming it. Similarly, you can’t have a website without a domain name.

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Website Creativity Keywords Ads 118

Jane Friedman

NOVEMBER 1, 2022

Photo by Monstera. Today’s post is excerpted from the book The Linchpin Writer: Crafting Your Novel’s Key Moments by John Matthew Fox ( @bookfox ). The first paragraph of a book is quite possibly not only the most important impression a reader will get of your book, it’s also the gateway for you to figure out where to start telling your story. And if you can identify the right place to start, you’re far ahead of the curve.

Writing 110

Writing Prose Writer Communication 110

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

Marketing

AWAI

NOVEMBER 4, 2022

From over 100 submissions, Pam Foster announces the 3 winners of the $200 prize from our web page writing contest in The Writer’s Life.

Writing 105

Writing 105

Grammarly

NOVEMBER 3, 2022

Morphology is the study of how parts of words, called morphemes , create different meanings by combining with each other or standing alone. For example, if you take the morpheme cookie and add the suffix – s , you create a new word — cookies , a plural form with a slightly different meaning than the singular form. . Morphology is a crucial part of lexicology, the study of words and their meanings, as well as etymology, the study of how words originate and evolve.

Writing 106

Writing Construction Communication Brand 106

Quick Sprout

NOVEMBER 1, 2022

Our recommendation for the best domain name generator is GoDaddy for its easy-to-use search function and convenient domain purchasing. Find your.com domain name for only $0.19. Getting your business online starts with choosing a domain name for your website. If you’re struggling to come up with unique ideas, a domain name generator can create attention-grabbing domain name suggestions for your business.

Keywords 106

Keywords Website Creativity Brand 106

The Hoth

NOVEMBER 3, 2022

In 2022, video marketing is virtually impossible to ignore, with a whopping 92% of marketers reporting that video content accounts for a significant chunk of their overall marketing strategy. . It’s easy to see why that is, as 93% of brands report acquiring new customers due to the videos they post on social media platforms. . Speaking of platforms that feature video content , there are two that undoubtedly lead the fray – TikTok & YouTube.

Marketing 105

Marketing Entertainment Education Content Creator 105

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

AWAI

NOVEMBER 3, 2022

Practice is the best way to keep improving as an online copywriter. Follow the “client brief” to do this practice assignment, using tips from a master.

Copywriter 105

Copywriter Copywriting IT 105

Express Writers

NOVEMBER 1, 2022

The holiday season is a special time of year. Many of us spend time with friends and family, give thanks for the things we have, and share gifts with our loved ones. But when you run a business, the holiday season is likely the busiest time of the year for you. Planning in advance and creating a holiday content marketing strategy can help take some of the stress out of the holiday season for your business.

Content Marketing 105

Content Marketing Marketing Content Brand Awareness 105

Content Marketing Institute

NOVEMBER 3, 2022

Most content marketers believe they deserve a higher salary, according to research. You’re more likely to get one if you build your pitch based on real results you’ve achieved for your employer. These tips from your marketing peers will help you make your case.

Content Marketing 105

Content Marketing Marketing Content 105

The Hoth

OCTOBER 31, 2022

Picture this; you sit down at your desk on Monday to start work on a 10,000-word ebook that’s due by the end of the week – when you realize you have no idea where to start. . After awkwardly twiddling your thumbs for a moment, you remember that you have AI writing software that you can use to brainstorm new ideas, outline posts, restructure sentences, and even write complete drafts. .

IT 105

IT Writing Proofreader Content 105

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing