Enchanting Marketing

JUNE 18, 2024

Does the idea of selling make you cringe? Selling may feel like pushing strangers to buy from you. Buy now or miss out!!! Makes you shudder, eh? But, you know, selling doesn’t have to be so pushy. You can sell without dirty tactics, without selling your soul. You can sell as if you’re talking to a good friend. Shall I show you? 1. Show them a better life Friendly selling starts with believing in your product or service.

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Sales Persuasion Sales Copy Food 177

Make a Living Writing

JUNE 17, 2024

Many freelance writers tell me they’ve never gotten a nibble off their writer sites. If this is you—or you have yet to put up a website—let me spotlight some of the biggest problems right now. See, there are some basic approaches, and some key phrases, that you really want to avoid on your freelance writer website. These blunders make you seem, variously: Desperate Pushy Snobby Self-involved Uninterested in doing client work Here are the cringe-worthy moves to avoid for writer sites Want t

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Writer Healthcare Freelance Manufacturing 91

Content Marketing Institute

JUNE 18, 2024

Marketers are a tough crowd. On one hand, they appreciate brands that offer extensive thought leadership. On the other hand, they know every content and marketing tactic in the book. New research offers insights (and a peek inside your peers’ opinions).

Marketing 110

Marketing Brand Content 110

Arrant Pedantry

JUNE 18, 2024

From time to time it’s necessary for copy editors to have discussions about style. Maybe an issue keeps popping up that isn’t quite covered by your style manual or house style, and you need to decide how to handle it. Maybe it’s been a while since you reviewed your house style guide, and you want to review it and make sure it’s still useful and relevant.

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Copy Editor Projects Copy Ads 342

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Audience

The Daily Egg

JUNE 20, 2024

All the words you see on product packaging, the marketing emails you receive, the websites you browse, and even the advertisements delivered. The post How To Balance Deep Copywriting Research With a Deadline appeared first on The Daily Egg.

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Copywriter Copywriting Advertising Website 115

Jane Friedman

JUNE 18, 2024

Photo by George Milton Today’s post is by author Amy L. Bernstein. Admit it. You love to read novels. But every so often, you start a book you cannot bring yourself to finish. Perhaps you close it gently and with regret, maybe a tinge of guilt. Other times, perhaps you want to throw the book across the room in frustration. Every reader has a DNF (did not finish) list.

Advertising 120

Advertising Education Writer Publishing 120

Smart Blogger

JUNE 17, 2024

So, you’d like to take blogging for a test drive, eh? See if you like it or not before ponying up the bucks for a complete self hosted WordPress setup? You’ve probably heard you can start a blog for free, and indeed you can. The big question is: What’s the best blogging platform right now? And the answer is… it depends on what you’re trying to accomplish.

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Blog Blogging Publishing Publishing 105

The Daily Egg

JUNE 17, 2024

Great copywriters aren’t born, they’re made. In fact, you don’t even have to be a great writer to nail the copywriting thing. The post Most Copywriting Tips are Vague and Generic–Not These 9 appeared first on The Daily Egg.

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Copywriter Copywriting Writer Post 110

Freelance Union

JUNE 18, 2024

Perks freelancers often enjoy include; the freedom to work at their own pace, deciding on the projects they want to work on, choosing the people to work with, getting paid for their work, and many other incomparable benefits.  However, with this freedom comes the responsibility of managing client relationships. In this working relationship, as with all other relationships, you must set clear boundaries with your clients from the start of your interaction with them.

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Freelance Projects Communication Management 99

CopyBlogger

JUNE 21, 2024

Building a personal brand on social media can lead to many new opportunities, from building personal relationships with other industry. Continue Reading The post A Beginner’s Guide To Social Media Personal Branding appeared first on Copyblogger.

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Social Media Brand Media Post 91

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Grammarly

JUNE 17, 2024

Since its introduction in 2020, GPT-3 has shown the world the potential of generative AI. It was the second of OpenAI ’s GPT models to be released to the public, and for many people, it was their first exposure to generative AI. From chatbots to coding assistants, GPT-3-powered applications offer new ways to incorporate technology into your daily life.

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Architecture Script Education Concept 91

Make a Living Writing

JUNE 20, 2024

One of the most frequent questions new writers and authors ask is how to price an ebook. With many factors that go into this decision, there aren’t many easy answers or hard and fast rules. I’ve learned how much to charge for my books through trial and error and came away with a few ideas about how to price your own. There’s no harm in treating your ebook pricing like an experiment.

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Sales Entertainment Audience Website 87

Express Writers

JUNE 16, 2024

The debate rages on… Is it worthwhile to learn how to write in the face of surging AI popularity ? Artificial Intelligence has reduced writing anything from blog posts to white papers to a few clicks of a button. A few well-prepped prompts, and you’re off to the races. Rather than slog an entire day to write a measly thousand ones, AI can spit out tens of blog posts an hour.

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Writing Writing Style Writer Communication 85

Freelance Writing Jobs

JUNE 20, 2024

There are a lot of pros to becoming a freelancer that makes launching your own business seem quite attractive. Setting your own hours, not having to wait for time-off requests to be approved, and choosing what projects you want to work on are serious perks. However, one thing about being your own boss is that you have to work like a boss. You have new responsibilities that, as a worker bee, you likely didn’t have before.

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Freelance Finance Projects Collaboration 80

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

Backlinko

JUNE 20, 2024

Apple currently ranks as one of the most valuable companies with a market cap of $3.31 trillion. Founded in 1976, the company had a long history of innovations from introducing the iPhone in 2007 to releasing the mixed-reality headset Apple Vision Pro in 2024. Today, there are over 2.2 billion active Apple devices worldwide. Apple dominates various categories worldwide and in the US, from smartphones to tablets, and has a massive services business.

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Sales Ads Marketing IT 80

Jasper

JUNE 19, 2024

Explore the best AI marketing tools of 2024. Find top picks, features, and benefits to elevate your marketing strategy, attract leads, and convert prospects.

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Marketing 85

Blogging From Paradise

JUNE 20, 2024

Bloggers go back and forth about the popular debate: Should you focus on blog post quality or quantity?

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Blog Post Post Blog Blogging 105

Freelance Union

JUNE 18, 2024

The Internal Revenue Service today highlighted a number of options available to help taxpayers who missed the April deadline to file their 2023 federal income tax return. To help struggling taxpayers, the IRS has important payment programs that can help those who have trouble paying the amount owed and special first-time penalty relief for those who qualify.

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Electronics Banking Writing Finance 80

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

Marketing

Publishing Trends

JUNE 21, 2024

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Sounds and Spaces- How Author Kevin Kwan is Inspired Barnes & Noble Buys Tattered Cover Bookstore but is it’s Fate in Good Hands? DEI Debacle- Is Publishing Addressing it or Dismissing it?

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Blog Post Publishing Publishing Publisher 107

Jasper

JUNE 15, 2024

Let’s look at a few of the essential elements that make for a comprehensive and actionable content brief.

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Content 94

Blogtrepreneur

JUNE 19, 2024

AI translation tools have quickly become indispensable assets in global business communication, revolutionizing how enterprises engage with various stakeholders worldwide. Cutting-edge AI translation platforms bridge traditional language barriers, providing businesses with a reliable means of communication across borders. By harnessing AI’s power to its fullest extent, businesses can ensure optimal interactions with international clients, partners, and employees alike.

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Communication Collaboration Utilities Promotion 64

Smart Blogger

JUNE 17, 2024

Symbolism examples are all around us. Hearts mean love. Rainbows mean hope. You’re probably so familiar with those you don’t even think about them. In literature, symbolism lets authors use one thing (like a heart) to represent a deeper meaning (like love). And often, symbolism evokes an abstract idea or emotion by using something tangible. You see, by understanding how great writers use symbolism in their works, you can add depth and meaning to your own writing.

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Prose Concept Persuasion Entertainment 64

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Blogging From Paradise

JUNE 19, 2024

I need to keep you guys up to date with my travels because you told me to do so.

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Post 93

Jasper

JUNE 19, 2024

Here’s a look into the top AI productivity tools to enhance workflow and boost efficiency in 2024.

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Blogtrepreneur

JUNE 19, 2024

In March 2024, Google released one of the largest and most important algorithm updates in the search engine’s history. The 2024 core update was designed to reduce the prominence of low-quality, spammy websites on Google’s search results pages. According to users, though, the results have been mixed. Some people have complained that small publishers have all but disappeared from Google, leaving major publishers like Forbes to rake in more clicks and earnings than ever.

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Blog Blogging Blogger Copy 59

Backlinko

JUNE 15, 2024

Temu is a popular shopping marketplace known for its ultra-low prices owned by PDD Holdings. Launched in 2022, the platform quickly gained a massive following thanks to significant marketing investments and a gamified shopping concept with tons of deals. Today, the Temu mobile app has more than 167 million monthly active users, and annual sales are forecasted to reach $37 billion in 2024.

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Retail Brand Awareness Consulting Sales 62

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Blogging From Paradise

JUNE 19, 2024

Do you want comic relief? Blogging works best if you do not take it seriously.

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Blogger Blog Blogging IT 93

Jasper

JUNE 19, 2024

Discover the best ChatGPT alternatives of 2024, offering unique streamlined features and revitalized capabilities for content marketing.

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Content Marketing Marketing Content 64

Contently

JUNE 21, 2024

A few years ago, a client asked me to train a content AI to curate good content for a newsletter sent to more than 20,000 C-suite leaders. At that point in time, I was curating 20 well-written business articles from dozens of third-party publications. My client wanted the content AI to pick the articles instead, with the ultimate goal of fully automating the newsletter.

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Content Hospitality Electronics Medical 52

The Creative Penn

JUNE 21, 2024

How can we use AI tools to enhance and improve our creative process? How can we double down on being human by writing what we are passionate about, while still using generative AI to help fulfil our creative vision? Rachelle Ayala gives her thoughts in this episode. Today's show is sponsored by my patrons! Join my community and get access to extra videos on writing craft, author business, AI and behind the scenes info, plus an extra Q&A show a month where I answer Patron questions.

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Collaboration Writing Creativity Storytelling 52

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration