Elna Cain
FEBRUARY 12, 2024
So, lately, whenever I check different job boards and platforms, I’ve been noticing something shifting with freelance writing jobs. At first, I only saw one or two jobs, but then as the months rolled by, it seemed like whole job boards are dedicated to these seemingly-looking freelance writing jobs. Yes, they even lean on being fake freelance writing jobs.
Enchanting Marketing
FEBRUARY 13, 2024
Let’s talk for a sec. Just you and me. What do you like to read? I devour a lot of fiction. And I know it’s frowned upon in some business quarters. And yes, I do understand. If you want to write better sales copy, then learn the principles of persuasion and study how the best copywriters write their copy. How does their copy engage? How does it take away your objections to buying?
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Nick Ursborne
FEBRUARY 14, 2024
As a freelancer, I am my brand. I’m me… the good, the bad and the less-than-perfect. Human, through and through. I do my best to keep the less-than-perfect parts to myself. But even if they peek out from behind the curtain from time to time, that’s not so bad. It just shows I’m real. More specifically, it shows I’m not an Artificial Intelligence. It’s time to be more human.
Jane Friedman
FEBRUARY 13, 2024
Photo by Alice Dietrich on Unsplash Today’s post is excerpted from Ten Easy Steps to Becoming a Writer by Randall Silvis. I despise rules. Always have. Rules are for accountants and architects, assembly line workers and neurosurgeons. In order to be successful in those professions, there are procedures that must always be followed, variations that must never be employed.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Ahrefs
FEBRUARY 14, 2024
Now, classic SEO theory says that if you rank with more than one page for a keyword, it’s a cannibalization issue, and you should fix it.
Content Marketing Institute
FEBRUARY 15, 2024
Just because you have no more budget or a smaller team doesn’t mean you can’t up your content and marketing game. Follow these nine tips to strengthen your marketing success without asking for another dollar or marketing person to help.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Jane Friedman
FEBRUARY 14, 2024
Photo by C. G. on Unsplash Today’s post is by author Joel Pitney, founder of Launch My Book. “It takes them weeks to get back to me.” “I have no idea where my book is published.” “Royalties? What royalties? I haven’t seen a penny come my way and it’s been over a year.” “The cover is fine, I guess. I didn’t have much control over the final product.” “I wish I had talked to you months ago.
Ahrefs
FEBRUARY 13, 2024
In this article, I’ll share how to remove backlinks and consider the different approaches for cleaning up your link profile—depending on your circumstances.
Content Marketing Institute
FEBRUARY 14, 2024
Welcome AI onto your content and marketing teams. It can transform your data, SEO, idea generation, and research into bigger and better results for your strategy and audience.
Blogging From Paradise
FEBRUARY 16, 2024
Do you want more blog comments? Where will that take you? Do you want more traffic? Is it targeted traffic?
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Jane Friedman
FEBRUARY 16, 2024
Today’s post is by writer and editor Lisa Cooper Ellison. Join her on Wednesday, Feb. 21, for the online class Find the Memoir Structure That Works for You. Most memoir first drafts consist of stories writers have told themselves or everyone else. Some of those tales have great punchlines or stab the reader’s heart so deeply they lose their breath. In the beginning, many of us are convinced our only job is to find the words that make those stories sparkle.
Freelance Union
FEBRUARY 14, 2024
This post is provided by our partner, MetroPlusHealth. Find affordable health plans for New Yorkers of all ages from MetroPlusHealth. When your life spins out of control, asking for help is a sign of strength, not weakness. The American Psychological Association advises that you get the help of a trained mental health provider if: You constantly worry You feel trapped You aren't getting any better using self-help approaches You feel as if you can't handle things alone Your feelin
Content Marketing Institute
FEBRUARY 16, 2024
Decipher the third-party cookie conversation. Then, do something to create a data strategy that isn’t impacted by whatever solution Google and others ultimately come up with.
Express Writers
FEBRUARY 15, 2024
Since your website doubles as an untiring brand ambassador, your content must always be fresh, engaging, and relevant. Peppering your pages with attention-grabbing and compelling content entices readers to browse your offerings and engage with your brand. Your brand may suffer if your online presence stagnates and no longer resonates with your target audience.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Jane Friedman
FEBRUARY 15, 2024
Today’s post is by writer and editor Sarah Welch. I write a lot about killing your darlings. Or, rather, not killing your darlings but saving them for later. These scraps that say something beautiful or important to you, but don’t ultimately fit in your current work-in-progress, can still have serious value for another project down the road. That might be snippets of dialogue, a catchy turn of phrase, or a full-fledged character or plot line.
The Creative Penn
FEBRUARY 11, 2024
How can you pick yourself, rather than wait for someone else to pick you? How can you take control of your independent career and bring your creative vision to life? Jeffrey Crane Graham talks about his experience as an indie filmmaker, with lots of tips for indie authors. In the intro, 6 Types of Submission Comments BookBub Editors Love to See [ BookBub ]; Author platform is not a requirement to sell your novel or children’s book [ Jane Friedman ]; Your Author Business Plan and/or Business for
Content Marketing Institute
FEBRUARY 13, 2024
Company leaders and some marketers think generative AI gives them miraculous new capabilities. They believe it requires a new strategy or a dedicated leader. And they would be wrong. Generative AI is an innovation, not an invention.
BKA Content
FEBRUARY 12, 2024
The Complete Guide to Homepage SEO Did you lovingly craft what you thought was the perfect homepage for your website, but it isn’t getting the traffic you hoped for? Did you put up a basic site because everyone said you had to, even though nobody ever visits? If this sounds like you, your homepage SEO (search engine optimization) could be to blame.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Freelance Union
FEBRUARY 14, 2024
This article is posted with permission from our partner MacPaw. MacPaw makes Mac + iOS apps that have been installed on over 30 million devices worldwide. Freelancers Union members receive 30 days of free unlimited access to CleanMyMacX and Setapp: [link] Can a freelancer's Gmail be hacked? Absolutely, yes. You communicate with many people, clients, and services, and it certainly makes you an attractive target for cybercriminals.
Bramework
FEBRUARY 13, 2024
When you think of all the ways to repurpose content and you come up short, it means you may need this article! Your blog post goes live, you share it to the world and wait for everyone to read it. Then what happens? Do you leave the post to sit in the queue and just keep sharing it? We are going to review the ways you can keep your blogs alive with 21 ways to repurpose content successfully.
CopyBlogger
FEBRUARY 15, 2024
You don’t need an impressive resume to build a strong personal brand on LinkedIn. Many solopreneurs with modest prior accomplishments. Continue Reading The post The LinkedIn Personal Branding Strategy Influencers Use appeared first on Copyblogger.
BKA Content
FEBRUARY 14, 2024
How To Add Keywords to a YouTube Video Do you know how YouTube ranks videos? Many creators don’t realize that optimizing video content to rank higher in search results on YouTube and Google is possible. You can get more views and subscribers to your channel by learning how to add keywords to a YouTube video. Get tips for researching and using keywords on YouTube, and learn how to use search engine optimization (SEO) for video content keywords.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Publishing Trends
FEBRUARY 16, 2024
Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. OpenAi Book Lawsuit Has Been Partially Dismissed, Why? An Insider Look at The World’s Largest Comics Library How Americans Fell in Love With Romance Bookstores Controversy Continues Around Hugo Awards Florida Governor Calls for Reforms on Book Bans The post Top 5 Publishing Articl
Brafton
FEBRUARY 16, 2024
Have you ever looked at a social media account and thought of a haunted mansion?
Bramework
FEBRUARY 14, 2024
Today’s digital landscape offers bloggers an unprecedented tool: AI. But how do you harness this power to create content that resonates and ranks? Our latest video tutorial walks you through the CLEAR framework , our secret recipe for editing AI-generated blog posts. Learn How To Cut the Fluff: Learn to streamline your content for clarity and conciseness.
BKA Content
FEBRUARY 16, 2024
What Is an SEO Slug? Slugs in the garden will munch on your marigolds and chew on your cabbage. However, slugs in your URL can be beneficial. They explain page content, which boosts search engine optimization (SEO) when you write good slugs. It helps to understand what an SEO slug is and how to use it in your optimization strategy. Do You Know What an SEO Slug Is?
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Make a Living Writing
FEBRUARY 12, 2024
Does this scenario sound familiar? You bust your butt creating the perfect content for your client, send over an invoice, and then you wait…and wait…and wait. Freelancer invoicing is an incredibly important topic that doesn’t get discussed nearly enough The truth is, there’s a science to the invoicing process—creating a great invoice, sending it at the right time (and to the right person!
Freelance Union
FEBRUARY 14, 2024
This article is posted with permission from our partner TaxAct. File your freelance taxes with confidence using TaxAct’s easy-to-use tax software. Freelancers Union members get 25% off the cost of federal and state tax filing: [link] While there is no escaping inflation, the IRS adjusts certain tax numbers every year to account for reduced purchasing power.
David Meerman Scott
FEBRUARY 13, 2024
For the past few weeks, I have been using Perplexity.ai as my default search engine. It’s a cool hybrid between a chatbot such as ChatGPT and a traditional blue link search engine like Google. The way Perplexity displays answers to natural language queries, showing a text answer together with links for more information, is the future of both chatbots and search.
The Write Life
FEBRUARY 10, 2024
When it comes to powerful copy, few elements hold as much sway as the aptly named ‘trigger words.’ These potent tools wield the power to evoke emotion, spur action, and forge a deeper connection with readers, making them indispensable in the arsenal of any writer. From the persuasive prose of a seasoned copywriter to the captivating narratives of a storyteller, trigger words help breathe life into written content, transforming passive readers into active participants.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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