Content Marketing Institute

AUGUST 28, 2018

More than once, I’ve had to stop reading a poorly edited book because I couldn’t take off my editor’s hat. Professionals in any industry observe others’ work and silently critique it. That analysis often leads you to one of two results: insight into what you could do better or a welcome relief because you are doing it better. Some of the presenters at Content Marketing World offer their out-loud critiques of what could be done better in content marketing.

Content Marketing 111

Content Marketing Marketing Content Editorial 111

Jeff Goins

AUGUST 31, 2018

Writing 100

Writing 100

ThemeIsle

AUGUST 27, 2018

If you’re like a lot of bloggers, there’s a good chance you might not have a degree in English or journalism. But that doesn’t mean you can’t learn how to write a blog post that your readers will love – you just need the right process! ? When you’re running a WordPress blog, it can. The post How to Write a Blog Post: Your Step-by-Step Guide to Better Content appeared first on Themeisle Blog.

Blog Post 57

Blog Post Post Writing Blog 57

ProBlogger

AUGUST 28, 2018

The post 7 Ways to Start Building an Audience for Your New Blog appeared first on ProBlogger. It’s a problem every new blogger faces, and it can seem insurmountable. How do you build an audience when no-one knows who you are? There’s plenty of good advice out there (so much that it might seem a bit overwhelming). So in today’s post I’m sharing seven straightforward but effective ways to start building an audience for your new blog. #1: Tell Your Family and Friends.

Audience 29

Audience Blog Blogging Social Media 29

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Content Marketing Institute

AUGUST 30, 2018

More people are making their voices heard when they need to search for something. They’re ditching their keyboards for the convenience of “OK, Google.”. For brands, this raises an important question: How do you become the default answer for a voice search query? You know the recent buzz around “ featured snippets ” – the boxes that appear at the top of some Google search result pages, providing a brief answer that, brands hope, leads the user to click for more detail.

Content 103

Content Long Form Content Food SEO 103

Jeff Goins

AUGUST 30, 2018

Writing 100

Writing 100

Content Marketing Institute

AUGUST 27, 2018

While the Content Marketing Institute doesn’t have that Kardashian/soda brand relationship or actor/automobile manufacturer combo, we use influencers to create an e-book to market Content Marketing World. While you may not be promoting a live event, you likely can learn more about how to create an influencer-based piece of content from the lessons we’ve learned producing this e-book over the years, including the 2018 Ultimate Guide to Content Marketing.

Content 94

Content Manufacturing Projects Concept 94

Content Marketing Institute

AUGUST 31, 2018

Editor’s note: Beverly Jackson is a finalist for 2018 Content Marketer of the Year. We’ll share insight from CMY finalists in the blog before the winner is announced at Content Marketing World in September. When was the last time you went to a casino? When was the last time you went to Las Vegas just for the gambling? Though plenty of people do, a much larger set of people don’t put gambling or Las Vegas at the top of their what-to-do-for-fun lists.

Brand 91

Brand Entertainment Content Hospitality 91

ProBlogger

AUGUST 27, 2018

The post 258: How My Table Tennis Blog Helped Me Quit My Job appeared first on ProBlogger. How a Table Tennis Blog Allowed This Blogger to Quit His Job. This is the third episode in our Blogging Breakthroughs series, which features bloggers’ stories about breakthroughs in traffic, income, mindset and other aspects of blogging. Today we hear from Tom Lodziak, who has the Table Tennis Coaching blog.

Blog 27

Blog Blogging Blogger Audience 27