Uni Square Concepts
FEBRUARY 20, 2024
Today’s generation uses digital media, and everyone expects content to be more interactive. Because of the introduction of generative AI, the level of content creation has reached a top level. Generative AI focuses on creating content more effectively and proficiently. In this article, we have highlighted the benefits of generative AI for content creation.
Make a Living Writing
FEBRUARY 19, 2024
Are you in the midst of starting a freelance writing business? If so, then you’ve likely noticed how many DECISIONS there are to make! Whether you’re learning the basics or you’re looking to grow , I hope you’ll find some encouragement from my story. Why I Started My Freelance Writing Business As Christmas 2023 drew near, I felt anything but good cheer.
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Nick Ursborne
FEBRUARY 19, 2024
It’s easy for writers and copywriters to roll their eyes when they hear about AI writing tools. At their current level of performance, these tools often produce generic, slightly robotic text that can’t entirely replicate that unique human touch in writing. The sentiment I hear a lot is, “Sure, AI can write, but it won’t write well.” Here’s the thing… dismissing or ignoring AI writing tools outright because of their current limitations is a mistake.
Content Hacker
FEBRUARY 18, 2024
Ever wondered what is a personal blog ? It’s your digital space to share stories, ideas, and passions. Come along for a ride into the world of personal blogging! We’ll start by writing your first blog post and then dive into connecting with folks who share your interests. It’s all about exploring your thoughts and building relationships with people who get you.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Backlinko
FEBRUARY 20, 2024
A sitemap is a list of all the pages on your website. An XML sitemap, which is specifically meant for search engines, helps them discover new and updated content. Sitemaps also categorize your website’s content into posts, pages, or any other type of content you might have on your page. This categorization helps search engines understand your website’s structure.
Elna Cain
FEBRUARY 21, 2024
My portfolio is dwindling. At first, I noticed only a few writing samples on my portfolio page didn’t go to my post. I would click the link and it went to someone else’s post on a similar topic. Weird, but that’s the facts about writing for online clients for almost a decade. Businesses shut down and blogs get updated or completely removed.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Jasper
FEBRUARY 22, 2024
Jasper enters the European market through acquisition, joins vibrant AI community in Paris
Rachelle Gardner
FEBRUARY 20, 2024
Happy release day to Sarah Bessey! For anyone who has doubted and questioned their faith, done some deconstructing, and landed in a place where they want to reimagine what faith can be rather than walk away… the ultimate handbook is here. Field Notes for the Wilderness: Practices for an Evolving Faith shows us a way to reconstruct a faith centered on compassion, truth, and inclusion.
Jane Friedman
FEBRUARY 22, 2024
Photo by freestocks on Unsplash Today’s post is by author, book coach, and developmental editor Lidija Hilje. It’s often said that scenes are the fundamental building blocks of a story—the smallest units that propel the narrative forward. But what precisely constitutes a scene, and what types of scenes are there? Typically, when we refer to a scene, we’re talking about it in a classic, strict sense: as a story-relevant event that unfolds in real time.
Content Marketing Institute
FEBRUARY 23, 2024
Almost half of companies restructured their marketing teams in the past year, according to Marketing Week. About four in 10 restructured the year before that. Why? And how can you thrive despite it?
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Grammarly
FEBRUARY 22, 2024
Whether you’re researching, searching for sources, or summing up your own writing, AI summarization can make the work go faster. Below we talk about how to summarize with AI: why it’s useful, when it comes in handy, and how to do it yourself. But first let’s talk about what AI and data summarization is and how automated summarization technology works.
Ahrefs
FEBRUARY 19, 2024
SEO reporting mixes insights, actions, data, strategy, and communication all into one document. It sounds like a lot to take in—but once you know the basics, you’ll be able to report on SEO in your sleep.
Jane Friedman
FEBRUARY 21, 2024
Photo by George Milton Today’s post is by editor Tiffany Yates Martin ( @FoxPrintEd ). Join her on Wednesday, March 6, for the online class Secrets, Twists, and Reveals. Every story is a mystery, the reader seduced by that inexorable pull to know what happens next, and why. It’s the author’s job to create questions that readers crave the answers to.
Content Marketing Institute
FEBRUARY 21, 2024
Tech marketers reveal their creation and non-creation challenges, resource woes, AI’s impact, and more. Plus, what do the most successful do differently? Find out in CMI’s newly released technology content marketing research.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
CopyBlogger
FEBRUARY 22, 2024
There are plenty of multi-millionaires that have built their wealth from their social media following, and most of them are. Continue Reading The post How To Make (Substantial) Money On Social Media appeared first on Copyblogger.
Grammarly
FEBRUARY 20, 2024
How you write affects your success. If you’re a professional, writing persuasive emails, organized project plans, and engaging marketing copy will help you get ahead. If you’re a student, producing well-written essays, research papers, and more will improve your grades. The benefits of good writing also extend to your reputation. Today’s workplaces and universities rely upon an ever-expanding number of writing-based platforms, so the better you write, the more respect you’ll earn among peers.
Jane Friedman
FEBRUARY 20, 2024
Photo by cocarinne Today’s post is by author and website designer Camilla Monk. How’s your press kit doing these days? Mine was virtually non-existent until I attended an excellent presentation on author press kits hosted by agent Sarah Fisk for the Authors Guild. Sarah’s insightful and actionable advice led me to reflect on what sort of press kits I—and by extension the bloggers and journalists looking to write about authors and their books—see online: mostly downloadable PDFs with low quality
Content Marketing Institute
FEBRUARY 22, 2024
Having a thriving online community requires a lot of work by your brand. But what if you could get help? Learn how Intuit’s TurboTax, Women in Tech SEO, and CMI incentivize, hire, and support members as leaders.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
BKA Content
FEBRUARY 21, 2024
Do Google Reviews Help SEO? Google reviews are online ratings that appear near your company’s profile in Google Search and Google Maps. In 2021, over 70% of all customer ratings came from Google, so there’s no question this feature is important for your business. Do Google reviews help with search engine optimization, too? How Do Google Reviews Help SEO Results?
Freelance Union
FEBRUARY 21, 2024
New Guidance on Employee vs. Independent Contractor Status from the Department of Labor Takes Effect March 24, 2024 The U.S. Department of Labor (DOL) has introduced the Final Rule on Employee or Independent Contractor Classification, which was published in the Federal Register on January 10, 2024. This critical update aims to help employers correctly classify workers under the Fair Labor Standards Act (FLSA).
Jane Friedman
FEBRUARY 19, 2024
Today’s post is by writer and editor Lisa Cooper Ellison. Join her on Wednesday, Feb. 21, for the online class Find the Memoir Structure That Works for You. A few weeks ago, I geeked out on structure with screenwriter, filmmaker, and budding memoirist Alyson Shelton. During our conversation, she said, “Structure is the safety net readers fall into.
Content Marketing Institute
FEBRUARY 20, 2024
Great brand stories can attract and retain attention long enough to develop trust with your audience no matter where they are in their journey. But to get great stories, marketers must shift their storytelling thinking.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Backlinko
FEBRUARY 20, 2024
Affiliate marketing is a great way to monetize your site’s traffic – but with hundreds of affiliate programs to choose from, how do you decide which ones are worth your time? That’s where our handy list comes in. We’ve hand-picked the affiliate programs with the best reputations and highest payout potential. These companies offer competitive commission rates across major niches, including software, e-commerce, and more.
BKA Content
FEBRUARY 23, 2024
The 5 Best Affordable SEO Services for Lawyers: 2024 Guide According to studies, 67.7% of clicks go to the top five organic links on search engine results pages. That means if you want potential clients to find your firm online, you need search engine optimization. How can you implement SEO if you don’t have a dedicated digital marketing department?
Express Writers
FEBRUARY 21, 2024
So you’re writing a blog. Good writing starts with a good SEO blog outline, but in the age of search engine optimization, “good” can mean a lot of different things. Should your outline be optimized for top search engine results placement? For maximum reader engagement? For clarity and economy of language? In the attention ecosystem, a good SEO blog outline requires all of the above.
The Creative Penn
FEBRUARY 18, 2024
How can we focus on the joy of the writing process itself, rather than the outcome? How can we embrace the positive side of being jealous of the success of other writers? How can we deepen our writing with metaphor and sense of place? Co-authors of writing book, Millions of Suns , Sharon and Christine share their tips. In the intro, Findaway Terms of Service ; Why Kickstarter is the Most Creative Way to Launch Your Book [ Self-Publishing Advice ]; Sell direct resources ; Why writing books is a c
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Backlinko
FEBRUARY 22, 2024
This is a complete list of the most important AI statistics every marketer needs to know in 2024. So if you want to find data and facts on: AI Market Size AI Adoption AI Use by Marketers Consumers Views on AI AI Impact on Jobs and Employment You’ll love the massive list of up-to-date stats on this page. Here’s a summary of what you’ll learn: 1. AI Market Size 2.
Blogging From Paradise
FEBRUARY 21, 2024
Will I win the title for the least-optimized blogging tips blog post of all time? Maybe.
Express Writers
FEBRUARY 20, 2024
I think we can all agree content is essential. You can’t go anywhere without coming across content. Content is everywhere, from the emails your favorite brand sends to that meme your dentist posted on social media. However, budgeting to create all that content is another beast you might not be ready to tackle. We have some good news for you. Content marketing doesn’t have to be an overwhelming beast that will gobble your budget.
Publishing Trends
FEBRUARY 23, 2024
Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Road to Recovery – How San Francisco is Tackling Drug Addiction Through Pilot Reading Program Ai’s Latest Publishing Problem- Creating Fake Biographies of Deceased Front Line Facilities- How Libraries Go Above and Beyond Just Offering Books Is Sarah J.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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