Ahrefs
SEPTEMBER 5, 2024
As search marketers, that’s often what we think happens. But here’s what actually happened: The branch of SEO that cares about journeys like this is search experience optimization (SXO).
Freelance Union
SEPTEMBER 5, 2024
Although Artificial Intelligence (AI) technology is not a new concept, its introduction into the mainstream job market happened rapidly following the widespread launch of the original automated content generator, ChatGPT. Indeed, new positions continue to be created in response to AI’s rollout encouraging freelancers to join the ‘AI revolution ’ However, for all the buzz, positivity, and hype that businesses bestow on AI, many freelancers and remote workers remain fearful ab
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Jane Friedman
SEPTEMBER 4, 2024
Today’s post is by author KimBoo York. What is intuition? Specifically, what is creative intuition for writers? The dictionary definition for “intuition” usually goes something like this: “the ability to understand something instinctively, without the need for conscious reasoning.” But that does not lend itself it trustworthiness. If you can’t provide conscious reasoning for your understanding, do you understand it at all?
Blogging Wizard
SEPTEMBER 2, 2024
Experience is a great teacher. Over the course of my 10+ years as a blogger, I have learned a lot of important lessons. Some were easy to learn. Others weren’t.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Jane Friedman
SEPTEMBER 3, 2024
Photo by Simon Bobsien Today’s post is by author Midge Raymond. While collaborative writing is common in many fields—science and academia, for example—it’s less common among creative writers, especially fiction writers. Yet I’ve noticed over the years that many novels are co-written, and I’ve always wondered how, exactly, that process worked—until I found myself co-writing a novel with my husband.
Rachelle Gardner
SEPTEMBER 3, 2024
Enemies falling in love? A mystery brewing at a Bridgerton-era house party? A counterfeit art scandal? Yes, please! Happy release day to author Sarah Ladd! In “The Cloverton Charade,” a long-held family feud reignites when two rival antiquities brokers arrive at the same house party in Regency England to secretly assess the art collection.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Blogging Wizard
SEPTEMBER 4, 2024
Do you really want to start a blog? A lot of online business gurus recommend starting one as a way to make passive income. They even recommend businesses to start.
Contently
SEPTEMBER 4, 2024
I’ve always been a data nerd at heart. Words like “audit” and “A/B testing” don’t scare me. Still, when I set about refreshing more than 10 years’ worth of branded content to bring The Content Strategist up to date with our current web optimization and brand standards, I knew I had my work cut out for me. We started writing blog content in 2011—back when Facebook fan pages and Klout scores were the marketing trends of the moment.
Ahrefs
SEPTEMBER 3, 2024
In the pre-AI world, that was true. Accurate, relevant information was rare. Curating the web’s content into more accessible formats was a real value-add. Education was the engine that fuelled growth. But today, information has become impossibly cheap.
Content Marketing Institute
SEPTEMBER 3, 2024
Gating content is a controversial move in some marketing circles. Sales teams want gated content because it drives qualified leads. Some marketing teams say gating creates a barrier between potential audiences (and search engines) and great content. Who’s right?
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Freelance Union
SEPTEMBER 6, 2024
This article is posted with permission from our partner MacPaw. MacPaw makes Mac + iOS apps that have been installed on over 30 million devices worldwide. Freelancers Union members receive 30 days of free unlimited access to CleanMyMacX and Setapp: [link] Business communication in the digital world means you must take extra precautions to keep data safe.
CopyBlogger
SEPTEMBER 6, 2024
These approaches to getting clients as a freelancer have a low success rate: While you might get the occasional job. Continue Reading The post How To Get Clients As a Freelancer: 5 Simple Steps appeared first on Copyblogger.
Backlinko
SEPTEMBER 6, 2024
AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. With the goal of driving more sales for your business (or your client’s business). You can use it to create: Snappy taglines Persuasive product descriptions Attention-grabbing social media posts There are lots of AI copywriting tools out there. And the technology is continuously getting better, faster, and more accessible.
Content Marketing Institute
SEPTEMBER 4, 2024
Accessible digital content is a must-do for any marketer and brand. To help you welcome all members of your target audience and adhere to accessibility laws, follow these eight tips.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Freelance Union
SEPTEMBER 6, 2024
IR-2024-231, Sept. 5, 2024 WASHINGTON — The Internal Revenue Service today reminded taxpayers the deadline to submit their third quarter estimated tax payment is Sept. 16, 2024. The IRS also reminded taxpayers affected by disasters in 17 states, Puerto Rico and the Virgin Islands that they may automatically qualify for a delayed tax-payment deadline.
Freelance Writing Jobs
SEPTEMBER 3, 2024
There is comfort in freelancing. It is a form of work, independent and liberal. But at the same time, it can be a hassle to search for high-paying projects continuously. Whether you have a lot of experience or are merely starting out, expanding your client base is essential. The total freelance platform market is estimated to be worth $3.39 billion.
Blogging From Paradise
SEPTEMBER 2, 2024
I have already answered these blogging questions once, 5, 10 or 100 plus times on Blogging From Paradise Dot Com.
Content Marketing Institute
SEPTEMBER 6, 2024
Big brands like Disney and Amazon have upped their advertising options with interactive “advergames.” The technique is a play that B2B marketers should consider for their paid advertising strategies.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Blogtrepreneur
SEPTEMBER 5, 2024
Securing and managing facilities can be quite a task without the proper tools and systems in place. Fortunately, thanks to advancements, there exists a solution: guard tour software. This innovative software has now become a tool for industries managing expansive facilities. In this blog, we’ll delve into why guard tour software plays a role in overseeing security within these environments.
Jasper
SEPTEMBER 3, 2024
A well-executed marketing campaign can elevate brand awareness, drive customer engagement, and ultimately boost sales.
Copywriter Collective
SEPTEMBER 6, 2024
The life of a freelance copywriter isn’t always all it’s cracked up to be. Sure, we can set our own hours, and “work from anywhere,” but this lack of structure can sometimes lead to procrastination, inefficiency, and writer’s block that make projects take longer than they need to. This can make it difficult to be successful in a career in which you’re generally paid for your output, not your time.
BKA Content
SEPTEMBER 5, 2024
Is Yoast SEO Premium Worth It? Saying that Yoast SEO is a popular tool for search engine optimization would be an understatement. It has over 10 million installs, and 25,000+ five-star ratings (95% of the total). This app comes in two flavors: free and premium. If you use WordPress (or Shopify) for your e-commerce website, you may have even installed the free version before.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Blogtrepreneur
SEPTEMBER 5, 2024
Growing a divorce law firm involves more than just handling cases and managing client relationships. It requires strategic planning, effective marketing, and an unwavering commitment to client satisfaction. Whether you’re starting a new practice or looking to expand an existing one, understanding the key strategies for growth can set your firm on the path to success.
Freelance Union
SEPTEMBER 3, 2024
This post is provided by our partner, HoneyBook. Book clients, sign contracts, manage projects, and get paid on HoneyBook, the leading clientflow management platform. Sign up today for 50% off your first year: [link] Creating a goal map for your business is one way to chart a path toward success. Whether you have a new business or you’ve been operating for years, it isn’t always easy to create goals in the first place, let alone achieve them.
Grammar Underground
SEPTEMBER 2, 2024
“The hospital provides a supportive work environment for both doctors and nurses.” That “both” is, technically, just fine. But when “both” is immediately followed by a plural noun, it could momentarily be construed to be modifying that noun only. Someone looking at the phrase “both doctors and nurses” might first read it as “both doctors” and wonder which two doctors you’re talking about.
Buffer
SEPTEMBER 5, 2024
The Buffer blog is one of our most valuable assets for our Marketing team, bringing in hundreds of thousands of pageviews each month. The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet. As you can probably guess, we don’t do things the same way anymore. Our blog and writing process have seen many iterations throughout the years.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Blogtrepreneur
AUGUST 31, 2024
For many employers, the idea of employees forming a union can seem like the worst possible scenario. From shipping companies , to restaurants, business owners often picture tense negotiations, disruptions, and a strained atmosphere. It doesn’t have to be that way. In fact, building a strong relationship with a union can actually bring many benefits to your business.
Smart Blogger
SEPTEMBER 4, 2024
So, your site’s about as popular as a fart in an elevator, eh? I’ve been there, and well… it sucks. No simpler way to put it. And worst of all, it’s not always clear why it’s happening. It’s not like you’re one of those spammers publishing dozens of thinly disguised sales pitches a day. You genuinely care about your audience, and you try to publish content that’ll help them.
Grammar Underground
SEPTEMBER 2, 2024
A while back, a character in a book I was reading got sick. As told in the story, “He wretched” long after his stomach was empty. Oops. What the writer should have written — or, more precisely, what the copy editor should have caught — was that wretched should have been retched. The disheartening thing about this error is that it appeared almost 300 pages into an otherwise very well copy edited book.
Backlinko
SEPTEMBER 6, 2024
You know the saying “work smarter, not harder”? That’s what Chrome extensions can do for you. In fact, Leigh McKenzie, head of SEO at Backlinko, uses Chrome extensions to speed up many daily SEO tasks. I couldn’t work as an SEO without all of my favorite extensions. Whether it’s quickly checking a page’s meta title, tracking down a redirect chain, or reviewing data in GSC, these tools are essential for enhancing my workflow.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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