Credible Content

JANUARY 21, 2023

10 persuasive copywriting tips In copywriting, persuasive writing is used a lot. Dr. Roberts Cialdini has written a complete book on the topic of persuasion: Influence: The Psychology of Persuasion. The book lists multiple principles you can use to influence and persuade people through copywriting. The main highlights of these principles are The principle of reciprocation: If you do someone a favor, people tend to feel obligated to return the favor.

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CopyBlogger

JANUARY 26, 2023

I get excited when I hear someone wants to start a service business. I love when people: But I don’t. Continue Reading The post Service Business 101: Impress and Score Your Next Client appeared first on Copyblogger.

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Content Marketing Post Writing Marketing 133

Animalz

JANUARY 23, 2023

AI is a force multiplier for great writers. It took us a long time to say that. Two years of experimenting with a host of generative writing tools — GPT-3, Copy.ai, Writer, Jasper, and ChatGPT. But our decision is: it’s an advantage. And because we think it’s an advantage, we’re incorporating it — in thoughtful, measured ways — into the work we do for ourselves and for customers also interested in experimenting.

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Content Marketing Institute

JANUARY 23, 2023

Turn a job loss into a content marketing journey to create a personal brand that helps land your next job. Dennis Shiao tells how he did it and what he wished he knew then and what he knows now.

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Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Blogging Wizard

JANUARY 23, 2023

Most bloggers, regardless of their monetization methods, want to hear back from their audience. Whether you are providing services or selling courses, your blog’s “Contact us” page is your main.

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Write Freelance

JANUARY 21, 2023

Finding and enrolling in the best creative writing courses in India has been more difficult than I thought. At least it used to be, seven years ago when I had just dived into freelance writing. I wanted to hone my skills and practice fiction writing too, which is when I started looking for creative writing courses online. For a while, I even considered getting an MA in creative writing in India.

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AIIP

JANUARY 24, 2023

By Mary Ellen Bates Why do our repeat clients come back to us? While we would like to believe it’s because of our breathtaking analysis, our brilliant marketing campaign, or our unique training program, it’s often something simpler – we’re easy to work with. We make it easier for our clients to come back to… Read More » The post <strong>Becoming Frictionless</strong> appeared first on AIIP Connections Blog.

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Marketing Blogging Blog IT 158

Blogging Wizard

JANUARY 26, 2023

Searching for the benefits of blogging? You’re in the right place. Many years ago, blogging was seen as an online journal or diary where you could jot down your thoughts.

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Melanie Saxton

JANUARY 27, 2023

As a health writer, I found it very moving to write this piece titled “February is Health Month: Building a Circle of Red in Montgomery County” for City Lifestyle magazine. We aren’t alone in our heart health journey. The American Heart Association has programs locally and nationally that impact lives and helps prolong our longevity.

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Agency Content Writer

JANUARY 22, 2023

This is the pot calling the kettle black when I say don’t let your blog posts go stale. Repurpose blog content instead of letting it sit on your website. I’m putting a plan together to make more of what I’ve already written. If you follow me on LinkedIn , you’ll see that I’ve been sharing; but that’s not all there is when it comes to repurposing old content.

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Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Neil Patel

JANUARY 22, 2023

Is SEO pagination on your technical SEO site audit checklist ? If you publish loads of content or have a specific type of site, like an e-commerce store, then perhaps it should be. As I’ll discuss in this article, pagination has immense advantages, such as the SEO boost it may give. However, it might not be the first thing marketers and SEO developers consider when optimizing a site.

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Blogging Wizard

JANUARY 26, 2023

Wondering how to make money on YouTube? YouTube ads and revenue generated from YouTube Premium subscribers are among the most popular ways to generate revenue on the platform, but there.

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Jane Friedman

JANUARY 26, 2023

Photo by Nick Fewings on Unsplash Today’s post is by author Julie Vick ( @vickjulie ). One question I was asked a few times around my book launch was, “How is it to promote a book about introversion when you are an introvert?” The short answer I usually gave: I’ve figured out ways to make it work. When I wrote my humorous advice book for introverted parents Babies Don’t Make Small Talk (So Why Should I?

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Promotion Social Media Freelance Writer 142

Agency Content Writer

JANUARY 22, 2023

SEO is search engine optimization, and that is how Google finds us, how Google finds our websites. Anne McAuley Lopez shares her three-step process for optimizing your website to rank higher in search results and attract the right target market for your offers. Anne is an SEO content copywriter and content strategist and the founder of Agency Content Writer.

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Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

Contently

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. Those ideas can really move the needle. Half of C-suite executives say they leverage thought leadership to make purchasing decisions in tough economic times. The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate.

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Content Marketing Institute

JANUARY 26, 2023

Scaling your content strategy doesn’t require hiring more people to produce more stuff. It involves building systems to produce more effective content with fewer resources per unit. Here are five ideas to get started.

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CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Not to mention, studying successful examples can also bring fresh ideas to your mind. So in this piece, let’s walk you through the top 12 social media marketing examples you can’t miss.

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Neil Patel

JANUARY 24, 2023

I get this question a lot: “How do I measure content marketing success?” I like this question because I can give a concrete answer. It’s a much better question than, “ when will my content marketing work ?” or “what are some good content marketing examples ?” So often, people working in content marketing think that performance is subjective. It’s not.

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Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Audience

Contently

JANUARY 24, 2023

If the last few years have taught us anything, it’s that consumer behaviors can change fast. Brands that want to stay relevant and thrive must meet consumers where they are and deliver value. With commerce moving increasingly online, today’s customers have come to expect convenience and speed—but with a healthy dose of personalization. Mounting economic pressures from inflation further challenge marketers to demonstrate value to keep customers loyal.

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Content Marketing Institute

JANUARY 24, 2023

Striving for excellence? Great. Chasing perfection at the expense of the bigger picture? Not great for your team or your career. Try these tips to recognize and counter unrealistic expectations that derail deadlines and delay goals.

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Ahrefs

JANUARY 26, 2023

We’ve curated, vetted, and categorized a list of up-to-date statistics below. Click to jump to a category, or keep reading for our top blogging statistics: These are the most interesting blogging statistics you should know.

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Blog Blogging Content Marketing Marketing 118

Quick Sprout

JANUARY 27, 2023

Nextiva is our top pick for the best cloud-based phone systems because of its enhanced ability to manage high-call volumes and incredible UCaaS offerings. Give Nextiva a try today. If you’re considering switching to VoIP, chances are you’ve heard of softphones or software telephones. But you may not fully understand what they are or how they work. And that’s totally okay—it’s why we’ve created this guide.

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Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

Marketing

Contently

JANUARY 25, 2023

Do you often pick up your phone and ask it a question? If you answered “yes,” you’re not alone. Forty-one percent of US adults use voice search daily. It wouldn’t surprise anyone if the average American talked to Siri or Alexa more than their family and friends. When voice recognition technology first became popular, consumers used it to have funny conversations with AI or ask their Bluetooth speakers to play their favorite songs.

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Blogging From Paradise

JANUARY 25, 2023

How many do’s and don’ts of blogging lists have you read? Do you feel dizzy after digesting the confusing array of conflicting advice?

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Content Marketing Institute

JANUARY 27, 2023

It's happened. As predicted, content marketing is now just marketing. And that means it's time to get serious about optimizing the value of ideas, experiences, and products in a marketplace of content. Here's how.

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AWAI

JANUARY 23, 2023

Make $2,500 as a writer this month by following this free blueprint. It walks you through how to set up your freelance writer’s website, connect with clients, complete the assignments you land, and revise them and get paid. It also shows you how to get access to all the resources you’ll need for just $1.

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Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

ContentWriters

JANUARY 25, 2023

With the new year underway, there’s no better time than now to review your career to date as a freelance writer. While doing so, it’s good practice to create a list of tips you can lean on as the year goes by. If you need a push in the right direction, here are 15 freelance writing tips for 2023. You may not implement all of these, but there’s a good chance you’ll find something that works in favor of your career. 1.

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Grammarly

JANUARY 27, 2023

You’re writing your résumé for a competitive job application, and you know you need to make it stand out—but how? Which words should you use in your résumé? If you’re struggling with writing your résumé in a compelling way, this guide is for you. One study by tlnt.com found that applicants are far more likely to get an interview if they begin their résumé sentences with action words.

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Jane Friedman

JANUARY 24, 2023

Photo by Matthias Heyde on Unsplash Ask the Editor is a column for your questions about the editing process and editors themselves. It’s a place to bring your conundrums and dilemmas and mixed feelings, no matter how big or small. Want to be considered? Learn more and submit your question. This month’s Ask the Editor is sponsored by Written Word Media.

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Editorial Storytelling Electronics Agency 104

AWAI

JANUARY 21, 2023

Scott Martin has been working as a successful direct-response copywriter for 33 incredible years. But he’s still surprised each winter when he works part time as a ski instructor… There are just so many ways to apply the skills of a marketer to everyday challenges. Read on to learn Scott’s tips for how to find clients on LinkedIn and why it’s important to never be viewed as just a commodity.

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Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing