Susan Greene

JANUARY 16, 2023

Hey Susan, I’m dealing with an issue as a copywriter that I never expected, and I’m not sure what to do. Hoping you can give me some advice. A client contacted me through my website last month about writing beauty articles, one of my favorite subject areas. He agreed to my rate and timeline, and the first few articles went great. Then, he decided he’d rather have me outline the articles, farm them out to cheaper writers, and have me edit.

Copywriter 130

Copywriter Copywriting Freelance Copywriting Freelance 130

Enchanting Marketing

JANUARY 17, 2023

Do you ever wonder how others edit their writing ? Me, too. So, picture my delight when I came across a fabulous example of revision … By a bestselling author! This revision is more fundamental than cutting a couple of words or ironing out a few typos. The final version is longer, more vivid , and more dramatic than the rough draft. Want to know more?

Storytelling 313

Storytelling Writing Text Writer 313

Nick Ursborne

JANUARY 16, 2023

I’ve been using ChatGPT a lot recently. But for the most part, I haven’t been using it to write content or copy. I’ve been using it as a brainstorming buddy and an information-cruncher. As an example, here’s how I’ve been using ChatGPT to help me update the coaching page on my website. I used to do a lot of one-on-one coaching with freelancers. Then I paused for a while.

Freelance 253

Freelance Copywriter Copywriting Copy 253

Freelance Magic

JANUARY 16, 2023

At any given time, I’m juggling way more than a handful of clients. Right now, I have 10 recurring monthly clients, and 3 I do ad-hoc work for. I admit, it *does* seem like I do a lot of work. I know a lot of freelancers who only write one or two pieces a week, and that’s totally cool too. There’s no one-size-fits-all. But I’ve been doing this for 8 years now (my freelance anniversary is coming up this month!

Management 147

Management Freelance Ads Projects 147

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Content Marketing Institute

JANUARY 18, 2023

We asked ChatGPT some hard questions about content marketing. And the AI text-creation tool didn’t disappoint. Read on to see what it had to say (and what we said behind its back.

Text 144

Text Content Marketing Marketing Content 144

Blogging From Paradise

JANUARY 18, 2023

Three things: I just landed in Greece; thank goodness I didn’t slide (corny humor alert) I do not intend to b h out AI […].

Blog Post 141

Blog Post Post Writing Blog 141

Ahrefs

JANUARY 18, 2023

There could be significant differences from what you’re used to. Success in one market doesn’t guarantee the same in another.

Marketing 135

Marketing 135

Content Marketing Institute

JANUARY 19, 2023

Undesirable email newsletters clutter your audience’s inboxes. That’s one reason why newsletters that once worked for you may now sit unread. Revisit your e-newsletter design, tactics, and metrics to emphasize and track these five elements of successful newsletters.

Content Marketing 140

Content Marketing Marketing Content 140

Blogging From Paradise

JANUARY 20, 2023

Bloggers hungry to succeed try to figure out how to get featured on Google.

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Blogger IT Blog Blogging 137

Agency Content Writer

JANUARY 20, 2023

One of the best decisions I made in 2022 was to become a Thought Leader on The Nonprofit Show. Through my appearances, I met amazing nonprofit leaders and even got to write for a few of them. On February 9, 2023, I will be featured and will be speaking about the power of guest blogging. What is Guest Blogging? Guest blogging is when you’re blogging with your own byline on a website that you do not own.

Blog 130

Blog Blogging Content Creator Agency 130

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Ahrefs

JANUARY 20, 2023

Here are the top 10 takeaways: Let’s take a look at each pricing model in more detail. 34.8% of respondents price some or all of their work by the hour.

SEO 135

SEO 135

Content Marketing Institute

JANUARY 17, 2023

Mentoring has short- and long-term benefits for both mentors and mentees. Learn why from both perspectives and how to foster a positive professional mentorship in your own life.

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127

Blogging From Paradise

JANUARY 16, 2023

I felt an intuitive nudge to ask fellow bloggers to tweet me a link to their blogs. Any fellow bloggers out there? Tweet […].

Blog 130

Blog Blogging Blogger 130

Contently

JANUARY 17, 2023

If you’ve ever met a dyed-in-the-wool fact-checker trained in one of the iconic editorial departments that revere the practice , you’ll know they’re just built differently. Where you see an innocuous sentence, they see words and phrases rife with assumptions, historical references, cliche, or some other anti-fact issue. Few content teams have someone with such a keen eye for facts.

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Content Editorial Publisher Publishing 126

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

Quick Sprout

JANUARY 14, 2023

Keep track of your call center KPIs and metrics with Nextiva , using its advanced built-in analytics, dashboard, and reports that provide in-depth insights into call performance. You can get a 30% discount on all plans when you get started today. Tracking call center key performance indicators (KPIs) simplifies measuring call center efficiency. These KPIs are measurable values that provide critical insights into your customer support team’s performance, helping you determine whether you’re on th

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Collaboration Promotion Sales Engagement 124

Express Writers

JANUARY 17, 2023

Content marketing is recognized as one of the most effective ways to grow a business and attract new customers. To be successful with content marketing, you need to share high-quality content regularly. But it can feel difficult to constantly think of useful and insightful topics that attract the right audience. This is where online tools like Google Trends come in handy.

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Content Marketing SEO Marketing Content 122

Blogging From Paradise

JANUARY 14, 2023

Ouch. The blogging truth never spares the rod. But at least you will never struggle for years if you: face own […].

Blog 130

Blog Blogging 130

Ahrefs

JANUARY 15, 2023

SEO automation is the process of using software to perform repetitive SEO activities you previously did manually, saving you time to work on SEO strategy and execution.

SEO 120

SEO 120

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Audience

Quick Sprout

JANUARY 18, 2023

Sign up for Kamatera today for affordable hosting, near-instant server setup, unrivaled uptime, and round-the-clock customer support. Try Kamatera risk-free with a 30-day free trial, including $100 worth of service credit with no contract or commitment required. Web hosting services offer critical storage and computing resources to ensure your website and applications are readily available to online visitors.

Architecture 121

Architecture Website Utilities Management 121

Grammarly

JANUARY 19, 2023

Doing something for others—whether big or small—feels good. And when someone thanks you for it, the typical response is “you’re welcome.” It’s a way of acknowledging that “ thank you ,” and it’s a common phrase whether you’re in the workplace, at home, or at a café. But in a professional setting, your work is often tied to doing things that benefit others.

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Projects Communication Collaboration Management 119

The Hoth

JANUARY 16, 2023

There’s no doubt that SEO is one of the most effective digital marketing channels out there today. . The proof? Paid and organic search are the two most dominant sources of traffic online, with both accounting for 68% of trackable website traffic. . Beyond that, there’s a ton of value in securing a top-ranked spot on Google (#5 or above). That’s because the first 5 organic Google search results account for 67.6% of all clicks. .

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Keywords SEO Engineering Text 119

Contently

JANUARY 20, 2023

It’s high time businesses tap into the power of user-generated content (UGC), a form of content marketing where your customers take center stage. UGC leverages the voices and experiences of real people to promote your brand. Think customer reviews, social media posts, and photos or videos shared by loyal customers. It’s authentic, it’s relatable, and it works!

Brand Awareness 115

Brand Awareness IT Social Media Content 115

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

Marketing

Neil Patel

JANUARY 18, 2023

Companies that ignore marketing trends may leave thousands (or millions) of dollars on the table. But for some marketing pros and SEOs, that’s what happens. A certain algorithm update doesn’t seem like a big deal. There’s not enough budget to invest in video. Maybe someone in the C-suite has never heard of the sunk cost fallacy. It happens. Here’s the thing: Trends matter.

Engineering 113

Engineering SEO Advertising Social Media 113

Quick Sprout

JANUARY 19, 2023

Uptime is the most important part of hosting your website. This should be the first thing you use to evaluate the quality of a potential hosting provider. Your website is useless if people can’t access it. That’s why you need to find a web hosting provider that delivers high uptime rates. These are the top options I recommend. DreamHost — 100% uptime HostGator — 99.9% uptime A2 Hosting — 99.9% uptime SiteGround — 99.99% uptime Media Temple — 99.99% uptime What exactly is uptime?

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Website Lead Generation Media Management 113

BKA Content

JANUARY 15, 2023

20 Business Blogging Statistics That Will Blow Your Mind As you plan your company’s content marketing strategy for 2022 and beyond, you might be ready to focus on new formats like TikTok and invest more money in video production and related expenses, but don’t neglect the power of blogging. While blogs represent one of the earliest forms of online marketing, they still remain a vital part of any successful content plan.

Blog 113

Blog Blogging Lead Generation Content Creator 113

Jane Friedman

JANUARY 17, 2023

Photo by Kyle Glenn on Unsplash. Today’s post is by Allison K Williams ( @GuerillaMemoir ). Join her on Saturday, Feb. 4 for the online workshop Create Live or Virtual Retreats That Sell. Three times a year, I get to spend time with great people in amazing destinations, teaching what I love to see learned. Two more times, I lead virtual retreats, with everyone in their own space, yet somehow deeply connected to each other and their work.

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Hospitality Medical Food Projects 112

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Ahrefs

JANUARY 15, 2023

In this article, we’ll share tactics that helped us at Ahrefs increase organic traffic over the years. Nothing too complicated. Only practical stuff anyone can master.

Content 112

Content SEO 112

Grammarly

JANUARY 18, 2023

With Grammarly Business , we help our users communicate better and stay productive. The snippets feature is designed for exactly this: It lets you quickly choose a word or phrase from a library of saved text to insert into your chat window or email. For customer-facing teams who frequently want to reuse short pieces of text, snippets save time on repetitive typing and protect against typos and mistakes when communicating with customers.

Text 110

Text Architecture Communication Collaboration 110

Content Hacker

JANUARY 20, 2023

As technology continues to evolve, the way we create content has to change along with it. Case in point: Google recently revised its E-E-A-T (Expertise, Authoritativeness, and Trustworthiness) guidelines — and, hand-in-hand with that, Google reps have stated that AI-generated content is allowed in search engine results. But can Google detect AI content?

Content Creation 109

Content Creation Search Engine Optimization Content Content Creator 109

Quick Sprout

JANUARY 15, 2023

Nextiva is one of the most versatile and well-rounded options for using a cloud-based PBX system. New Nextiva customers can receive a 30% discount when signing up for the service. PBX, or public branch exchange, is a private telephone system that uses hardware and software to route calls rather than forcing humans to route the calls manually. Although PBX traditionally consists of on-premise hardware and software, cloud PBX services are growing in popularity.

Transportation 109

Transportation Communication Management Ads 109

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing