Elna Cain
JANUARY 1, 2023
What a 2022 it has been for the world and for my business! Was it just as wild as mine? From being interviewed for a Business Insider article to sharing my thoughts in the Globe and Mail on hand pain, I am amazed by all the opportunities I’ve had lately. Another accomplishment I’ve had because of my writing is landing some high-paying and notable clients this year.
Kayleigh Moore
JANUARY 5, 2023
When I think back on 2022, one theme stands out for me: Burnout. I know I’m not alone in that. Talk of “quiet quitting” abounds, as does peoples’ general feelings of ennui toward work. My issue was over-booking. I spent the first half traveling for conferences and speaking gigs (sometimes with trips twice in the same month, yikes) and the rest of the time doing client work, focusing on growing Content Remix (our podcast repurposing service), and doing a bit of consulting work.
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The Idea Logical Company
JANUARY 4, 2023
We’ve previously explored what I called “the end of the trade publishing concept” , which stems from the now wide-open opportunity to publish available to anybody with a computer and something to deliver as a book. It feels like we may have reached a new benchmark: admittedly a very fuzzy one. But it looks like it has become very difficult, bordering on impossible, for a commercial entity to make money consistently publishing new titles.
Caroline Gibson
JANUARY 4, 2023
Wondering how to create a good radio ad? It isn’t just about writing a great script – it’s also about the thinking that goes into everything before and during the studio session. I asked two award-winning ad industry experts to share their top tips on making an ear-catching radio commercial. Expert advice from an audio producer: Pam Myers.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Elna Cain
JANUARY 4, 2023
Let me guess: Every new freelance writer wants a legit writing job, right? If that’s you, don’t count your chickens before they hatch, because what if you land three clients? Or five clients? That would be THE DREAM, right? Or would it? Maybe it’s A NIGHTMARE! You finally have paid writing work, but now you have to balance multiple clients.
Neil Patel
JANUARY 2, 2023
You’ve heard of Google E-A-T algorithm before…. If not, it just stands for expertise, authority, and trust. Which is part of their algorithm and you can optimize for it by following this. But Google decided to add an extra “E” to E-A-T. So now it’s E-E-A-T. So what’s this new “E” that Google added? It stands for experience. So what’s the difference?
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Content Marketing Institute
JANUARY 3, 2023
Expect SEO in 2023 to be more nuanced than ever. Creating helpful content remains the best SEO strategy. And paying extra attention to these eight areas will help your content remain (or become) a digital marketing powerhouse.
Buffer
JANUARY 4, 2023
Have you ever tried a Google search that just wasn’t giving you the answers you were seeking? Have you ever wished Siri was just a little more powerful than a voice assistant you ask about the weather? Meet ChatGPT. Launched by OpenAI in November of 2022, ChatGPT is an artificial intelligence-powered chatbot that you can ask pretty much anything.
Ahrefs
JANUARY 3, 2023
In my case, this is SEO. Having worked with several businesses and top brands over the past few years, I’ve learned that some specialists and marketing generalists are: Cannibalizing efforts between channels. Undervaluing organic search as a channel.
Jane Friedman
JANUARY 4, 2023
Photo by Tim Samuel on Pexels. Today’s post is excerpted from the forthcoming book Creator Economy for Authors by Michael Evans ( @mevansinked ) co-founder of Ream. During my first full year of publishing, I made almost $200. I had three books in my catalogue and dabbled in Amazon Ads. In 2019, I made $412 publishing three more books. In 2020, I had my breakout year, generating $7,500 in revenue for my business.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Content Marketing Institute
JANUARY 4, 2023
Hard truth: Content marketing team members won’t stay in their roles forever. Great content team leaders nurture their employee’s professional development – even if that development prepares them to move on. Here’s why (and how) to start taking the long view.
Freelance Magic
JANUARY 3, 2023
How do some freelance writers demand $1/word while you’re stuck at $100/article (or less)? Maybe it’s their decades of experience. Or their poetry-dripping prose. Perhaps they just have a magic wand to make these high-paying clients appear out of thin air. It might be either of those things (magic wand being the most probable). But what’s more likely: those freelance writers have learned how to find, attract, and retain high-paying clients.
Write Freelance
JANUARY 3, 2023
If you’re looking for a part-time or full-time job which only requires work from home, exploring transcription jobs is a great way to start. Transcription jobs are just like any other freelancing job and I actually find them quite similar to freelance writing. You get a high level of flexibility and choice of projects. It essentially includes listening to audio/video files and turning the speech into written text form.
Melanie Saxton
DECEMBER 31, 2022
In my very last blog post in 2022, I’ll share many, many good reasons to outsource your book to a ghostwriter. Outsourcing saves time and energy and spares authors (especially first-time authors) from frustration. A trained, skilled, and highly experienced ghostwriter will manage your project, and conceptualize, develop, and oversee the details.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Content Marketing Institute
JANUARY 5, 2023
Update your strategic approach with these five frameworks to better align your content experience with the way buying decisions are really made today.
Ahrefs
JANUARY 5, 2023
If Grammarly bought this same traffic via Google Ads, it would cost an estimated $5.1M per month. In this post, I’ll share 11 takeaways from my deep dive into the company’s SEO strategy. Grammarly gets an estimated 7.
Grammarly
JANUARY 5, 2023
When it comes to formal writing, there are so many rules for punctuation and formatting that it’s hard to remember all of them. One of the rules that trips people up is whether to use one or two spaces between sentences. Years ago, people learned how to type on a typewriter, which gave every character the same amount of space on a page. This meant the letter i, for example, was given the same amount of space as the letter w, even though it took up less space.
CopyBlogger
JANUARY 3, 2023
If you want to get discovered as a writer, there’s an elephant in the room we have to first address. Continue Reading. The post How to Get Discovered as a Writer appeared first on Copyblogger.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Content Marketing Institute
JANUARY 6, 2023
Robert Rose shares a story his grandfather told him every time he was frustrated at work. It will inspire you to find your word for 2023.
Ahrefs
JANUARY 4, 2023
Here’s a flowchart to drill home the message: So… why do people keep saying it is? Let’s discuss.
Grammarly
JANUARY 6, 2023
Sometimes things don’t go your way. You felt you weren’t treated well at the car rental agency, or an item you ordered was damaged in the mail, and you’d like a refund. Maybe the contractor you hired did a subpar job on the bathroom tiling, or you didn’t feel like your doctor really heard what you were trying to tell them. All these situations are different, but they all call for a similar kind of communication: a direct and polite message that explains what happened and how you’d like to procee
Publishing Trends
JANUARY 5, 2023
Jane Friedman , friend of Publishing Trends, regularly updates an invaluable resource about paths to publication. With her permission, we have reproduced the latest version below of her chart below. You can also view it on her site , along with its full accompanying text. Click the image above to view the full chart. The post The Key Book Publishing Paths: 2023–2024 appeared first on Publishing Trends.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
CopyBlogger
JANUARY 5, 2023
It’s often much easier to focus on what’s not working, rather than play to your strengths. Have you ever stayed. Continue Reading. The post Play to Your Strengths and Supercharge Your Business appeared first on Copyblogger.
AWAI
JANUARY 3, 2023
If you want to be a writer in 2023, then give yourself the blueprints, the know-how, the support, the motivation, the excitement… And get yourself in the Barefoot Writer Club at the BEST price we’ll ever offer.
Grammarly
JANUARY 3, 2023
The foundation of any logical argument is at least one credible, logical source to support it. You use a logical fallacy when you support your claim with an illogical source. There are a lot of logical fallacies out there, all of which fail to support their arguers’ claims. However, while many rely on inadequate or irrelevant reasons to support their claims, one of them relies on the lack of any evidence that disproves the claim.
Publishing Trends
JANUARY 3, 2023
Every month, Publishing Trends runs fiction international bestsellers lists from four territories–France, Germany, Italy, and Spain. This month, our four regular territories are joined by two more: Ireland and Romania. Those books that have been published in English are listed with their official English-language title. All others are translated as literally as possible from the original.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Express Writers
JANUARY 3, 2023
In 2022, the Express Writers team got up close and personal with what it means to be agile and adaptable. For most of the year, leadership has worked tirelessly behind the scenes to create and implement processes that will allow us to serve clients and our team members better. For the year ahead, we intend to keep clear and concise lines of communication open between our team and our clients.
AWAI
DECEMBER 31, 2022
Katie Sanders has five young children under the age of 12, but that hasn’t stopped her from pursuing a successful writer’s life focused on helping nonprofits. Her writing desk is often the kitchen counter (while she’s cooking dinner for her family), and she thinks up ideas for projects while running around after her two toddlers. Katie’s writer’s life may look different from others, but she is determined to make things work for herself and for her family.
Grammarly
JANUARY 4, 2023
Endnotes are small notations at the end of a chapter, academic paper, article, or book that provide additional information or cite the source of a passage from a text. An endnote is typically marked by a superscript number ( 1 ) that corresponds to the matching endnote in the “Notes” section or page at the end of a piece of writing. . However, endnotes do more than just cite sources.
The Hoth
JANUARY 3, 2023
Ever notice how you can briefly scan most web pages to get the gist of what they’re trying to say? Headings , subheadings , font size, spacing, bold, italics, and graphic design are all ways of getting the most important information to stand out. . That way, you’re able to digest the most important parts of a blog post without having to sit and fully read through it all. .
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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