Remove Editorial Team Remove Landing Page Remove Promotion
article thumbnail

The 1-2-3-4 Strategy to Drive Leads From Instagram

Content Marketing Institute

Optimize bio link, offer, and landing page to drive leads with #InstagramMarketing, says @zorzini. Create an Instagram-specific landing page. Another crucial element of Foundr Magazine’s strategy is to use a landing page optimized for Instagram traffic. Engage and promote. Click To Tweet.

article thumbnail

If You Aren?t Using Website Videos, You?re Missing These 3 Benefits

Content Marketing Institute

Webprofits added a video to the landing page and saw the increase in conversion rate by 16.4% Conversionxl shares a case study where a video on the landing page achieved an increase in conversion rates by 79.3%. The platform dictates structure, pricing, and promotion. at a 90% confidence rate.

Website 111
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Get More From Your Livestream After the Broadcast

Content Marketing Institute

On Instagram, you can’t provide a URL within an individual post, so include a link to your site – or landing page – in your bio. Cross-promote on social channels. Instagram and Facebook make cross-promotion straightforward. Create a landing page to promote text, audio, visual resources.

article thumbnail

Don’t Be Overwhelmed by Facebook Advertising: 10 Tips to Use Any Time

Content Marketing Institute

HANDPICKED RELATED CONTENT: 9 Brilliant Tactics to Promote Your Blog Content on Facebook. For example, if you promoted chocolate bars to people on a diet, your campaign ROI wouldn’t be as high. Landing page visitors. Pricing page visitors. Start with these 10 key evergreen tactics. Know your customers.

article thumbnail

What One Brand Did After It Created a Top 10 Blog

Content Marketing Institute

And we hired a full-time inbound marketing expert to generate leads through landing pages and nurture those leads through an evolving set of email sequences. With Social Media Lab, we are so keen on getting the word out about our experiments that content creation and content promotion get separate tasks and story points.

Brand 111
article thumbnail

5 Types of Content That Naturally Attract Links: Insights From 628 Advanced SEOs

Content Marketing Institute

Alternatively, if you have a large following, publish the infographic on your website and promote it via social media. says: It’s OK to do promotion to tell people about your content, but if you can only get links by offering money to people or other big incentives, then you’re likely doing it wrong. Promote your videos periodically.

SEO 111
article thumbnail

Why Content Creators Are Using This Simple Article Format to Draw a Bigger Audience

Content Marketing Institute

I can write about the need to A/B test your landing pages all I want. But if I write, “We A/B tested click pop-ups over landing pages for our gated content and saw a 44.3% Promote to specific influencers. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.