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19 Favorite Tools for Content Promotion in 2018

Content Marketing Institute

We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. Not for the fun of it (although I genuinely enjoy most of it), but because I want it to increase awareness of my personal brand, drive traffic to my site, and generate leads. I produce a lot of content.

Promotion 111
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5 Brands Share Their Content Marketing Process

Content Marketing Institute

We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. That’s why we rely heavily on keyword research before we write content to generate traffic long after the initial promotion ends.). Click To Tweet.

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The 1-2-3-4 Strategy to Drive Leads From Instagram

Content Marketing Institute

I’m going to explain, step by step, how you can gain leads and clients using Instagram, too. Optimize your Instagram bio for lead generation. Engage and promote. You need to add a mix of CTAs driving to your lead magnet opt-in, CTAs for engagement, and promotional CTAs. Simple, yet effective.

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7 Content Marketing Tasks to Automate Right Now

Content Marketing Institute

Taking into account the testing of content and subject lines, cold lead generation can take months to execute. Social media promotion: Zapier. Set up a few cause-and-effect triggers so each time you publish a blog post it automatically gets promoted on your social media. research Click To Tweet. Cost: $250-plus a month.

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3 Tools to Make Your Editorial Calendar More Effective

Content Marketing Institute

planning, outreach, writing, link acquisition outreach, social media promotion), that it can be hard to identify the steps that really impact your ROI. Content marketing offers great lead-generation opportunities. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Editorial 107
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Why Content Creators Are Using This Simple Article Format to Draw a Bigger Audience

Content Marketing Institute

As you proceed through the funnel – from ad or article to lead generation to email marketing to sales prompt, take screenshots. Promote to specific influencers. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Start with the first possible touchpoint.

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50 of the Best Social Media Tools Selected by Top Marketers

Content Marketing Institute

Twitter Promote Mode. We’re testing Twitter Promote Mode, which for a recurring monthly fee promises to give constant broader reach – just like the good old days.”. HANDPICKED RELATED CONTENT: A Quick-Start Guide to Paid Content Promotion. Quuu is a hand-curated and content-promotion platform. Facebook Audience Insights.