Remove Editorial Team Remove Magazine Remove Publishing
article thumbnail

How to Stop Acting Like a Marketer and Start Acting Like a Publisher

Content Marketing Institute

If Intel’s digital magazine iQ could speak, that’s what it would say. How do we evolve from seeing content as sales collateral to acting like publishers? Start by studying iQ’s five-year evolution as the iQ team replaced its marketing mindset with a publishing one. Check out what technology is making possible!”.

article thumbnail

Write About Your Furry Friends: 18 Pet Publications That Want Your Stories

The Write Life

Study the magazine or website to get a feel for the tone and content. All Creatures This national magazine features heartwarming stories about the animals who share our lives. They publish true first person accounts, interviews and inspiring articles. If you are working on a personal story, write from the heart. Payment: Varies.

Writing 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Step-by-Step Guide to Audience Development

Content Marketing Institute

In early 2017, the iQ team borrowed a page from the traditional media playbook – focusing on sustaining loyal readers rather than a “more eyeballs” approach. Luke Kintigh, head of publishing at Intel iQ, shares how they did it. The true challenge of becoming a successful (brand) publisher is sustaining an audience, says @LukeKintigh.

Audience 111
article thumbnail

How to Develop and Grow a Successful Podcast

Content Marketing Institute

They probably started with a blog or a video series, or maybe a network or print magazine , or the podcaster was a published author with a following. Once the podcast’s MP3 file is complete, it is published using Liberated Syndication (Libsyn). Publish your #podcast show notes on your blog for extra promotion, says @JoePulizzi.

article thumbnail

Ready to Go Live? All You Need to Know Now

Content Marketing Institute

If you’re considering livestreaming, make a commitment to publish on a regular schedule. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Sign up to receive your free subscription to our bimonthly, print magazine. With experience, you can grow your equipment list.

article thumbnail

What One Brand Did After It Created a Top 10 Blog

Content Marketing Institute

We published lengthier e-books, practical templates , and how-to guides ; we also posted blog content pointing to those premium assets. On one fateful week in August 2017, after months of sweating, we published our findings on three tests. HANDPICKED RELATED CONTENT: Your Content Team Can Sprint With Agile Marketing.

Brand 106
article thumbnail

Sample 11 of the Best B2B and B2C Content Marketing Ideas of 2018

Content Marketing Institute

Natalya Minkovsky found and shared some of the best in each issue of Chief Content Officer magazine. If you do, the Velcro Brand Companies legal team might burst into song about the importance of using the VELCRO® trademark correctly. Moleskine launched a digital magazine to dive into the process of inspiration.