Content Marketing Institute

DECEMBER 15, 2017

We recruited our members via our social media channels and email campaigns – our first members were all Facebook fans. This article originally appeared in the November issue of CCO magazine. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

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Recruitment Marketing Editorial Team Editorial 105

Content Marketing Institute

DECEMBER 19, 2018

Natalya Minkovsky found and shared some of the best in each issue of Chief Content Officer magazine. If you do, the Velcro Brand Companies legal team might burst into song about the importance of using the VELCRO® trademark correctly. HANDPICKED RELATED CONTENT: Is Your Brand Breaking the Law on Social Media?

Content Marketing 95

Content Marketing Marketing Government Food 95

Content Marketing Institute

NOVEMBER 28, 2017

Those marketers who regularly listen to This Old Marketing are CMI’s true fans … they are more likely to come to Content Marketing World , attend one of our master classes , purchase training , attend our webinars , engage in our content, and talk about us on social media. At our recent master class in Washington, D.C.,

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Editorial Team Editorial Content Marketing Construction 109

Content Marketing Institute

MARCH 5, 2018

Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Sign up to receive your free subscription to our bimonthly, print magazine. HANDPICKED RELATED CONTENT: How to Create Sticky Content With 3 Livestreaming Apps. No one post can provide all relevant tools in the space.

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Editorial Team Entertainment Content Creator Editorial 111

Content Marketing Institute

JANUARY 15, 2019

Over 80% of people say they prefer to watch a live video than read social media posts, and four in five say they prefer to view a video from a brand than to read a blog, according to a survey from Livestream and New York Magazine. Dedicate one landing page to your various media, from videos and podcasts to social media channels.

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Landing Page Editorial Team Editorial Brand Awareness 107

Content Marketing Institute

JANUARY 4, 2018

The application of machine learning to marketing is vast – from online recommendation engines to social media sentiment analysis. This article originally appeared in the November issue of CCO magazine. Please note: All tools included in our blog posts are suggested by authors or sources, not the CMI editorial team.

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Content Editorial Team Keywords SEO 111

Content Marketing Institute

JULY 24, 2018

Jason Schemmel , social media manager, Harper Collins Christian Publishing . Surfacing the most relevant content tailored to that particular user on our website, email, and social media advertising would go a long way to improving engagement. CMWorld Click To Tweet. . 100,000: Invest in a documentary-type film.

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Content Marketing Marketing Content Content Creation 109

Moz

DECEMBER 13, 2020

Editorial links from popular blogs : Track down authors and editors of those sites and start interacting with them on social media. Reaching out on social media (through ads and/or manual outreach). Think of the New York Times, Mashable, or a huge research magazine in your niche. Website’s “About Us” page.

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Lead Generation Content Creation Editorial Social Media 60

Smart Blogger

NOVEMBER 15, 2022

Maybe they want to find you on social media so they can follow you. Follow Leads on Social Media. Most articles that tout social media as a good place to find leads will point you to Facebook Groups. Quora is a social media platform where users can post questions and get answers from other users.

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Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

JANUARY 29, 2018

(HINT: You should incorporate editorial decision-making too.) Curate your content in small batches to simultaneously support your daily content and social media efforts. In true pay-it-forward social media style, Gini gives people credit for the videos they forward by linking to a piece of their content.

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Editorial Editorial Team Content Social Media 111

Content Marketing Institute

JANUARY 26, 2018

Most likely, you’ll know because you start to feel growing pains, often when you’re considering how to expand the scope of your content programs to include new initiatives (a print magazine, a new blog, podcast, or video series) or how to centralize management and governance of distributed content projects within one team.

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Editorial Government Content Editorial Team 111

Content Marketing Institute

OCTOBER 20, 2017

The infographics continue to contribute to the site’s traffic, backlinks, and social media shares. Buffer conducted a study that concluded that posts with featured animated graphics get more social media shares than the ones with no animated visuals. Be easy to consume and share on social media.

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Blog Post Post Content Blogging 111

Content Marketing Institute

OCTOBER 29, 2018

Author’s note: As has been pointed out to me in the comments on the blog and on social media, Henry Ford was a noted bigot who spread much of his bigotry through content. So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post.

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Content Marketing Marketing Content Editorial 75