Remove Editorial Team Remove Projects Remove Publisher
article thumbnail

Press Releases Are My Secret to Marketing on a Small Budget: Here’s How I Do It With No PR Background

Buffer

And then we attended a webinar where we learned about platforms that help businesses write and publish press releases that get picked up by major news outlets like The Associated Press.   I was blown away: Within a week of publishing this first press release, we saw our web traffic increase by 220 percent.

article thumbnail

Publishing Frequency: Why (and How) We’re Changing Things Up

Content Marketing Institute

How often do you read the weekend posts on Content Marketing Institute the day they’re published? Before I joined the CMI editorial team in September, the same was true for me. Our new publishing frequency. Now, you’ll also get a digest of the other content published that week. Doing as we say, now as we do.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Brands Share Their Content Marketing Process

Content Marketing Institute

Each month we try to have a good editorial balance and have new content published for each buyer persona. Each month @AdEspresso publishes new content for each buyer persona, says @MassimoCw. Before the content is published, we usually run a final SEO check to fine-tune the title, URL, and section titles. Click To Tweet.

article thumbnail

How Databricks Saves $1.4M Annually with Grammarly

Grammarly

The Challenge Databricks—the data and AI company that over 10,000 organizations rely on—had grown steadily to over 6,000 team members. However, the in-house editorial team was still small and mighty. Traditionally, in publishing, there are safeguards, Hamilton explains.

article thumbnail

How to Find and Reuse Your Best Content [Tools]

Content Marketing Institute

MeetEdgar publishes the scheduled posts in each category; when the content runs out, the tool starts reposting it automatically. Writing platform Airstory lets you keep drafts, notes, and related content together as you work on a repurposing project. You can check when a piece is scheduled to post by looking at the queue.

article thumbnail

3 New Content Distribution Tech Trends to Embrace Now [Tools]

Content Marketing Institute

For example, Duda , an innovative website builder, allows publishers to easily enable PWAs on their sites. Google’s Speakable is one of the first (still experimental) projects enabling content marketers to deliver their content to their potential customers through voice without them ? How to embrace the trend? Click To Tweet.

article thumbnail

A Step-by-Step Guide to Audience Development

Content Marketing Institute

In early 2017, the iQ team borrowed a page from the traditional media playbook – focusing on sustaining loyal readers rather than a “more eyeballs” approach. Luke Kintigh, head of publishing at Intel iQ, shares how they did it. The true challenge of becoming a successful (brand) publisher is sustaining an audience, says @LukeKintigh.

Audience 111